The Secret Video Setting on the SONY a7RV: “Tracking On” Allows Tracking AF Without Touchscreen

Patrick writes:

Sports and performance photographers have trained their lenses to capture moving action for many years with the still shooters using AF since the late 1980’s but with the videographers still shooting manual focus. With the advent of the new SONY a7RV camera, it’s now possible for the videographers to shoot with the same autofocus speed and accuracy of the still shooters. “Tracking ON” allows Sony’s Real Time Tracking feature to be unleashed from the confines of the back touch-screen for the first time. By looking through the EVF on the Sony a7RV, sports videographers will be able to put the AF square on a running back, push and hold the AF-ON button on the back of the camera, and then effortlessly track and compose on the fly as long as the subject selected doesn’t leave the viewfinder. It’s a revolutionary way to capture the peak action of any fast moving subject/object and makes effortless one of the most difficult aspects of sports videography: focus.
This video explains this in more detail and also shows you real footage captured with this new feature. It has the potential to change sports videography overnight.

Sony A7rV store links:
In US at BHphoto, Amazon, Adorama, FocusCamera, BeachCamera, Buydig.
In EU at Fotokoch, Amazon EU, FotoErhardt, Calumet DE, WexUK. ParkCameras UK.
In Australia at CameraPro, Camerahouse, Sony.

Sony Tidbits…


Which Sony Camera To Buy In 2022

Today deals at Amazon, BHphoto, Adorama, Amazon DE, Amazon UK, Amazon FR, Amazon IT, FotoErhardt DE, FotoKoch DE.
The average unit price of interchangeable-lens digital cameras has tripled in the last 10 years (MirrorlessRumors).
Funleader 18mm F8 Pro review by SonyAlphaBlog.
Gifts for Bird Photographers (Explora).
Dance Photography Ideas, Tips and Examples (42West).
Tokina SZ Pro 300mm f/7.1 Mirror lens review (Christopher Frost)

Follow our new Youtube channel.
I kindly invite you all to follow our Discord channel, Instagram, Facebook and Twitter to not miss news and rumors

We have our own Facebook camera groups you can join to discuss the upcoming new cameras in detail:
Sony Alpha group.
Sony A1 group.
Sony A9 series group.
Sony A7r series group.
Sony A7s series group.
Sony A7 series group.

Measured by PhotonsToPhotos: Sony A7rV his slightly more dynamic range than the predecessor

Bill Claff measured the Sony A7rV Dynamic Range and the good news is that indeed Sony managed to squeeze out a better performance despite using the same 61MP sensor.

Imaging Resource is also testing the A7rV and the early conclusion is:

The Sony A7R V is shaping up to be another fantastic camera in Sony’s Alpha lineup. While it may not break new ground with its image sensor, it features many interesting improvements across the board, especially with its autofocus system. Besides, Sony doesn’t necessarily need a new sensor, given that the A7R V’s image quality is second-to-none in the full-frame camera market.

Sony A7rV store links:
In US at BHphoto, Amazon, Adorama, FocusCamera, BeachCamera, Buydig.
In EU at Fotokoch, Amazon EU, FotoErhardt, Calumet DE, WexUK. ParkCameras UK.
In Australia at CameraPro, Camerahouse, Sony.