Sony NEX-5 – Kojak [First film shot entirely with NEX] from Maciej Magowski on Vimeo.

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NEX-3 tested on Fotopolis (google english translation) and on a russian website (hi-tech.mail / google english translation)
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APS-C vs Fullframe (Artaphot)
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Sony NEX-5 review at Letsgodigital and Usporedi (google english translation)
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24 Hours with Sony’s NEX-3 & NEX-5 (BHphoto)
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More NEX-5 quality tests at Focus Numerique (google english translation)

Sony’s new NEX cameras are now compatible with NVIDIA’s 3D image processing software (3D Vision Photo Viewer). Any image you shoot with a NEX can be post-processed as 3D thanks to the 3D Vision Photo Viewer.

Source: Engadget

[Thanks Futil and Eloi!]

According to Canonrumors “Canon attempted to purchase Pentax. There’s a concern within Canon about Sony’s position in the DSLR market.  They’re proving to be very committed in gaining marketshare. It was insinuated that Sony has interest in Pentax and its user base, whereas Canon doesn’t necessarily want the same thing.”

I didn’t hear anything about a possible Pentax acquisition. What I am certain about is that Hoya Founder’s Grandson said that Pentax acquisition has been a “Failure”. (Bloomberg)

Maybe Sony should learn from Pentax last years product and marketing strategy. Their Pentax K-x has been more popular than any Sony APS-C camera.

Zenfolio posted some conceptual designs of the rumored NEX-7 camera (this is not the real camera!).
Take a look at all the pictures: http://timberwolf.zenfolio.com/p1037343730.

Nice but I bet the NEX-7 will have a completely different look!

Found via Fotoactualidad

Not an Alpha related video but so cool that I could not resist and I am posting it here: Rollable OLED Display by Sony!

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Sony Back-illuminated CMOS Sensor wins the “Editors Award” (cjpc.com)
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NEX: A Technical Hands On (glaringnotebook)
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NEX image samples at Capacamera
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Sony Alpha DSLR-A100 Review -Firmware Version 1.04 (AlphaMountWorld)
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Simple, intuitive operation NEX-5/NEX-3 (Sony UK)
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Sony to open 3D Experience Pavillions during 2010 FIFA World Cup (Akihabaranews)
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New changes on Sony World Photography Awards 2011 (Imaging Resource)