Godox announced this new MF12 flash you can preorder at BHphoto.

The Sony A9 has been officially marked as discontinued at BHphoto. The camera is “Only” 4 years old so this is a a bit unusually early. But in the high end market we alreayd have the A9II and A1 and I guess it doen’t make sense for Sony to keep so many high end models alive.

https://www.youtube.com/watch?v=mFEczTQWaAs
SONY a6600: Artisans Bob Krist and Patrick Murphy-Racey discuss the advantages of the APS-C cameras

6 Bad Photography Habits I Need To End…(James Popsys).
What’s the Skinny on the Moza Slypod Pro Master Kit? (Explora).
Sony 14mm f1.8 G Master Lens First Look (TheDigitalDigest).
Rode TF-5 Microphones: Hands-On Review (42West).
Sigma 150-600mm F5-6.3 DG DN ‘Sports’ sample gallery (DPReview TV)

Personal photos and tests from SAR Admin Andrea on Instagram, Facebook, Flickr and 500px.

Join the new Sony Alpha Camera Facebook group.
To get news from our Forum subscribe that RSS feed.
I kindly invite you all to follow our RSS feed, follow us on Facebook and Twitter to not miss news and rumors

I have now read the entire FT article (you have to subscribe to read it). And here are some key highlights:

• During the Rio Olympics in 2016, the battle was mostly split between the DSLR cameras of Canon and Nikon. While official figures are not out yet, estimates for Tokyo 2020 range between 10 to 30 per cent for Sony’s mirrorless cameras with a significant part of that likely taken from Nikon, according to photographers working in Olympic venues interviewed by the Financial Times.
• “Sony is the outright frontrunner at the moment in mirrorless,” Ichiro Michikoshi, analyst at market research group BCN, said.
• Two photographers — one Czech, one British — who have attended the Games over many decades, predict that by the time the Olympics are held in Paris in 2024, a majority of professionals will be using mirrorless cameras.

–

Thanks Tony!

How Sony’s Xperia 1 II phone adds value to my deadline sports photography business by pm-r:)

Tamron 150-500mm F5-6.7 Di III VC VXD Review (Photographyblog).
Boxfish Luna is an 8K underwater drone housing for Sony’s a1, a7S III cameras (Dpreview).
What All Great Photographers Have In Common? (Robin Wong).
Tamron Develops a Monster 18-300mm Lens for Sony E-Mount APS-C Cameras (Explora).
Tips for Capturing the Best Road Trip Photo (42West).

Personal photos and tests from SAR Admin Andrea on Instagram, Facebook, Flickr and 500px.

Join the new Sony Alpha Camera Facebook group.
To get news from our Forum subscribe that RSS feed.
I kindly invite you all to follow our RSS feed, follow us on Facebook and Twitter to not miss news and rumors

We have our own Facebook camera groups and pages you can join to discuss the upcoming new cameras in detail:
Sony A9 group and Sony A9 page.
Sony A7rIV group and Sony A7rIV page
Sony A7sIII group and Sony A7sIII page
Sony A7III group and Sony A7III page
Note: In groups you can post your own stuff like images, news and questions. While on pages you will read the specific camera news from SAR.

The Korin team (well known for launching very good projects) has announced the world’s first bag with magnetic system. You can see all details of how it works and eventually preorder it on Kickstarter (Click here).

Sony holds 15% share of the Tamron company. And in their latest financial report Tamron shows impressive numbers

Operating income increased significantly, rising 4.4 times from the year-ago level
Particularly “sales of products for mirrorless cameras increased significantly”
Forecast has been revised upwards too.

You see? It’ ain’t that hard folks: You make good products and people will buy them! Can’t wait to get my hands on that 35-150mm f/2.0-2.8 lens!