Sony “unofficially” confirms new E-mount camera with dual card slot is on their roadmap!

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Jeff Remas was ready to buy the new Sony A99II but changed his mind after a conversation with a Sony manager. Jeff needs a camera with dual card slot and the Sony manager told him that such a camera is on Sony’s roadmap. This is one more confirmation of our rumors saying that Sony’s next High End camera would be bigger and placed above the current A7 cameras line. And that it would have [shoplink 46602 ebay]dual XQD card slot[/shoplink] and unlimited RAW burst.

The question now is…when will it be announced? Early or late 2017?

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SR1=probably fake rumor
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Crazy 1897 Lens Hack for Sony Cameras

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Bohus sent me this video and the following message: “I just created a bunch of videos showing of the versatility of the Sony camera platform by mounting lots of different vintage lenses to the camera. I thought that you might get a kick out of this video, where I mount a lens from 1897 through a crazy amount of mounting hackery. ;)“

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What’s your wishlist for the A7 Mark III ?

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sony-a7III

The next new Sony A7 camera should be the A7 mark 3. And because the Kumamoto sensor production stop we can expect to camera to hit the market in 2017. So maybe there is some time for Sony to take note on the features requested by the SAR community:

What are the features the new Sony A7 mark 3 should have? Add your suggestions to the comment system!

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Sony separates its “Imaging Business” in a new subsidiary company

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This was already preannounced last year and now it’s happening: Sony is separating it’s Imaging Business (consumer camera, medical and broadcast segment) in a new separate company that will commence its operations on April 2017.
This is part of a long-term strategy from Sony. They have done the same thing with the other branches. The goal is to strengthen their business by making them more independent so that decisions can be taken faster and more effectively. Nothing will change for us Alpha customers.

Here is the full press text via Sony.net:

Sony Imaging Products & Solutions Inc. to be Established
Reinforcing Imaging Business

Sony Corporation (“Sony”) has decided to establish Sony Imaging Products & Solutions Inc., a wholly-owned subsidiary that will be responsible for its imaging products and solutions businesses. All functions currently held within the Imaging Products & Solutions Sector within Sony, including the functions related to the consumer camera business, solutions business with a focus on broadcast- and professional-use products, and medical business, will be transferred to the new company. Sony Imaging Products & Solutions Inc. will aim to commence its operations on April 1, 2017. Shigeki Ishizuka, currently Corporate Executive Officer in charge of the imaging products and solutions businesses at Sony, is expected to be appointed President and Representative Director of this new company.

As part of its mid-term corporate strategy announced on February 18, 2015, Sony outlined its intention to sequentially split out the business units within Sony to form new subsidiary companies. The aim of these measures is to ensure clearly attributable accountability and responsibility from the perspective of shareholders, management policies with an emphasis on sustainable profit generation, acceleration of decision-making processes and reinforcement of business competitiveness. The establishment of Sony Imaging Products & Solutions Inc. forms part of this strategy, and upon completion of the transfer, all major businesses of Sony group will be operated by its subsidiary companies.

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