October 29, 2014
Posted in news

Sony launches the PRO service in US!


Bildschirmfoto 2014-10-29 um 16.51.26

Sony US just announced the new PRO support service for the US. This is the official press release:

SAN DIEGO, CA (Oct. 29, 2014) – Sony, a worldwide leader in digital imaging, has announced the formal launch of their “PRO Support” service program, offering premium service, repair, support, equipment loans and more to working professional photographers.

“I’m very pleased to launch our PRO Support program here in the US” said Neal Manowitz, director of the a interchangeable lens camera business at Sony. “We’ve seen such a strong response to Sony cameras from working pros, and are proud to offer this versatile program to cater to their demands. It’s a premium support experience that will ensure our pros are constantly ready for business and remain up-to-date with all of our leading innovations.”

Brian Smith, Sony Artisan of Imagery, added “As a professional photographer, my Sony cameras take a beating while they hold up to the rigors of the road. Yet it’s great to know that Sony PRO Support has my back – so I can finish the job even when shooting in the harshest conditions.”

The program, already in beta, will launch tomorrow, October 30th at (www.sony.com/PROServices). A formal overview of its membership benefits and requirements is below:

PRO Support Program Benefits:

  • Welcome Kit
  • Dedicated phone support
  • Expedited turnaround time for repair service
  • Repair facilitation loans
  • Access to loan equipment for evaluation purposes
  • Free camera maintenance services
  • No out-of-pocket shipping expenses
    • Discounts on out-of-warranty repairs

Membership Eligibility requirements:

  • Owner of two (2) Sony Alpha Full Frame Interchangeable Lens Cameras and three (3) Sony ZEISS™ and/or G-Series Lenses
  • $100 annual membership fee
  • Active professional photographer (self-employed or member of professional imaging business)

For more information on Sony’s PRO Support Service program or to formally apply, please visit (www.sony.com/PROServices).



Matt Parnell

Sony Electronics Inc.


October 29, 2014
Posted in news

Sigma says E-mount diameter is small and makes it difficult to design high quality Full Frame lenses.



Sigma CEO Kazuto Yamaki released an interesting interview at DSLRmagazine (google translation here). Highlights of the interview can be read at MirrorlessRumors. Mr. Kazuto also gave an explanation why they do not plan yet to make lenses for the Full Frame E-mount system. He said the diameter is very small and makes it difficult to design high quality FF lenses. He is yet not sure about it but to him it almost looks like E-mount was designed for APS-C more than FF.

Also interesting: He is aware that Sony is working on three layer sensors and also said he expects big new PRO cameras to be announced at the CP+ show in Japan (February 2015).


October 28, 2014
Posted in rumors

First time in Stock: The new special design Voigtlander Heliar for the Sony A7!


The brand new New Voigtlander Aspherical 40mm f/2.8 40/2.8 Heliar is in Stock for the first time at CameraQuest one eBay (Click here). This is a very unique lens made specially for the Sony A7 series (obviously it works on APS-C E-mount camera too). And you need to buy the VM-E Close Focus Adapter Required (here one Bay) to make it work!

As Voigtlander writes: “The Heliar 40mm F2.8 is manufactured only for the purpose of using this lens onto E-mount camera body via VM-E Close Focus Adapter. You can not do focusing when you mount this lens via adapters not designed with built-in focusing-function or M-mount camera body directly.

So why is this lens interesting on the A7? Because it is very compact thanks to the collapsible desing.Because it’s well-built and has a nice handling and should give you an “analogic” (old-look) image rendering. I like it :)

UPDATE: It’s also in Stock at Fotomundus (via DL).


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