Sony Tidbits…

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Sigma 56mm F1.4 DN DC: First Look | 4K

Sony Alpha A6400 Review (ePhotozine).
A Fun Comparison between the Blackmagic Design URSA Mini Pro 4.6K G2, Canon C200, Panasonic EVA1, and Sony FS5 Mark II (Wolfcrow).
A Guide to On-Camera Flash (Explora).
Sony HXR-MC88 | NAB 2019 (ProAVTV).
Moza SlyPod – Hybrid of slider and monopod, nice for 360 VR guys (Personal View).
New favorite accessories for Sony a7III a7RIII for 2019 (Jason Vong).

Personal photos and tests from SAR Admin Andrea on Instagram, Twitter, Facebook, Flickr and 500px.

Join the new Sony Alpha Camera Facebook group.
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I kindly invite you all to follow our RSS feed, follow us on Facebook and Twitter to not miss news and rumors

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Impressive: Fuji launches first Medium Format mirrorless with IBIS and the new Sony 102MP sensor

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Fuji marks history with their new GFX100 (specs and price info on BHphoto, Amazon and Calumet DE). It’s the first medium format camera with IBIS, BSI sensor, PDAF using the new Sony 102 Megapixel sensor. A spec comparison between the Fuji GFX100 and Sony A7rIII can be seen here.

This might be the first “general purpose use” Medium Format camera ever released. You can shoot it handheld, and even do some actions with it thanks to the fast AF. The camera has one major flaw which is the $10,000 price tag. I don’t know if that Image Quality difference compared to Full Frame can justify the price.

And surely this camera isn’t easy to carry around if you compare it with the Sony A7rIII:


via CameraSize

Just a reminder: Sony once officially said their GM lenses can resolve 100MP FF sensors. One day the A7rIV or A7V will have a 100MP sensor too!

 

Fuji GFX100 with 102MP Sony sensor at BHphoto, Amazon and Calumet DE.

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Panasonic rumored to launch an A7sII competitor on May 31. Sony finally feeling some pressure?

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The Sony A7sII is three and a half-year old. Still Sony felt no pressure to update it so far. Neither Canon nor Nikon managed to release a competitor to this camera. But on May 31 the Sony solo ride will have an end.

It’s rumored that Panasonic will launch a new Cine oriented Panasonic S L-mount camera. I have no specs of this new camera but Panasonic is certainly capable of making a high quality video camera.

The new Sony A7sIII is rumored to be on market this autumn. If the Panasonic S is a good camera for a good value this might forces Sony to price it accordingly. At the end competition is good for us Sony folks too :)

More info about this new Panasonic S L-mount Cine camera on L-rumors.com

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Sony Tidbits…

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Creating a Custom White Balance setting for the Sony Alpha A6400 and A9 cameras

Photography Cheat Sheet: Manual Mode Camera Settings (Infographic by Skylum).
9.Solutions C-Pan Arm and Mini C-Pan Arm Sliders (Personal View).
Aputure Unveils Spotlight Mount Light Modifier (Explora).
The Future of Memory Cards – SD Association Interview (LensVid).
S1 vs Sony a7 III vs GH5 by Gerald Undone.
Back-Bone Gear Ribcage Modified Sony RX0 with Micro Four Thirds mount spotted on BHphoto.
CIPA March data reminds us once more the business is in big trouble (MirrorlessRumors).

Personal photos and tests from SAR Admin Andrea on Instagram, Twitter, Facebook, Flickr and 500px.

Join the new Sony Alpha Camera Facebook group.
To get news from our Forum subscribe that RSS feed.
I kindly invite you all to follow our RSS feed, follow us on Facebook and Twitter to not miss news and rumors

 

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New Laowa 100mm f/2.8 2x Macro APO FE lens available for preorder at BHphoto

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You can now preorder the new Laowa 100mm FE lens at BHphoto and VenusLens.

Reminder: Voigtlander Nokton 21mm f/1.4 FE lens at Adorama and BHphoto. Shipment start is June 20.

Sony US superdeals extended:

Sony cameras:
$1000 off on the Sony A9 at Buydig, BHphotoAdorama, Amazon, BestBuy. FocusCamera.
$400 off on the SonyA7rIII at BuyDig, BHphoto, Amazon, Adorama, FocusCamera.
$400 off on the Sony A7rII at Buydig, BHphoto, Amazon, Adorama and Focuscamera.
$400 off ($600 off with kit lens) on the Sony A7II at Buydig, BHphoto, Amazon, Adorama and Focuscamera.
$150 off on the Sony 6300 at Buydig, Amazon, BHphoto, Adorama and Focuscamera.
$200 off on the Sony 6000 at Buydig, Amazon, BHphoto, Adorama and Focuscamera.
$150 off on the Sony 5100 at Buydig, Amazon, BHphoto, Adorama and Focuscamera.
$200 off on the A6000 dual kit at Buydig, Amazon, BHphoto, Adorama and Focuscamera.

FF E-mount lenses:
$100 off on the 12-24mm f/4.0 lens at Bhphoto, Adorama, BestBuy, Focus and Amazon.
$100 off on the 16-35mm f/4.0 Zeiss lens at Amazon, Adorama, BHphoto.
$100 off on the 24-70mm f/4.0 Zeiss lens at Amazon, Adorama, BHphoto.
$200 off on the Sony 24-105mm FE at BHphoto, Amazon, Adorama, FocusCamera, BuyDig.
$100 off on the 24-240mm lens at Amazon, Adorama and BHphoto.
$25 off on the Sony 28mm FE lens at Amazon, Adorama, BHphoto.
$50 off on the Sony 28-70mm FE lens at Amazon, Adorama, BHphoto.
$100 off on the 28-135mm PZ lens at Amazon, Adorama and BHphoto
$100 off on the Zeiss 35mm f/1.4 lens at Amazon, Adorama, BHphoto.
$100 off on the Zeiss 35mm f/2.8 lens at Amazon, Adorama and BHphoto.
$100 off on the Zeiss 5omm f/1.4 lens at Amazon, Adorama, BHphoto.
$50 off on the Sony 50mm FE f/1.8 lens at Adorama, BHphoto, Amazon, Focuscamera.
$50 off on the Sony 50mm macro at BHphoto, Adorama and Amazon.
$100 off on the Zeiss 55mm f/1.8 lens at Amazon, Adorama and BHphoto.
$50 off on the Sony 85mm f/1.8 FE at Buydig, BHphoto, Amazon, Adorama and Focuscamera.
$100 off on the 70-200mm G lens at Amazon, Adorama and BHphoto.
$100 off on the 70-300mm lens at Amazon, Adorama and BHphoto.
$100 off on the 90mm macro lens at Amazon, Adorama, BHphoto.
$50 off on the Sony Fisheye Conversion Lens for FE 28mm F/2 at Amazon, Adorama, BHphoto.
$50 off on the Sony Ultra-Wide Conversion Lens for FE 28mm F/2 at Amazon, Adorama, BHphoto.

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Sony plans to integrate AI processing in sensor hardware. Is it coming on the new A9II ???

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Sony also released a detailed overview of the semiconductor business (PDF file here). Over 80% of the sensors is produced for the mobile and automotive business. “Classic” Imaging business plays a small role here. But the good news for us is that the mobile/autotomitive business is a BI driver of innovation that could be implemented on Sony Alpha Cameras too.

One major goal for Sony is to integrate AI processing directly intom the sensor hardware. It’s not clear yet what benefits it will bring to us Alpha users. My guess is that object recognition and autofocus trackin can improve with that approach. Maybe the Sony A9II will be the first camera using those kind of new “AI sensors”???

This is what Sony had to say about their semiconductor business:

Semiconductors

  • We expect to leverage the superior technology Sony has developed in this business to maintain our industry-leading position going forward.
    • Approximately 80% of CMOS sensor sales are to smartphones. Although this market has matured, demand for sensors continues to grow due to adoption of multiple sensors and larger sized sensors in smartphones. Demand for Time-of-Flight sensors in smartphones is also expected to increase.
    • Although investment in greater production capacity over the next few years is necessary, CMOS sensor production capacity does not become obsolete, resulting in high return on investment in the long term.
  • Initiatives in long-term growth prospects such as automotive sensors and Edge AI.
    • Expand business through fields such as distance measurement and automotive. Sony’s automotive sensors are receiving positive external feedback.
    • Stacked CMOS image sensors to be made more intelligent by embedding AI functionality to the logic layer.
    • Sony will also actively pursue alliances with partner companies. Recently announced an MOU with Microsoft to collaborate in the area of AI.

 

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