Sony A99 cheaper ($2499) and Sony A37 the cheapest ($329).
The Full Frame Sony A99 can be bought for $2,500 at Igeoo (eBay TopSeller) and at Mabastm (Click here).
The cheapest new SLT-37 camera on the market can be bought for $329 at Buydig (Click here). And for $368 with the kit lens at Yag (Click here).
US deal reminder:
Deal 1) Save up to $300 on Qualifying Sony Alpha Digital SLR Cameras (Click here to see the Amazon page). The same deal is now running on BHphoto and Adorama too.
Deal 2) Save up to $200 on Select Sony NEX Compact System Cameras (Click here to see the Amazon page). The same deal is now running on BHphoto and Adorama too.
Deal 3) Save up to $100 on Select Sony Lenses (Click here to see the Amazon page).
Deal 4) Sony Cyber-shot Digital Cameras Starting at $79 (Click here to see the Amazon page).
–
And keep in mind….don’t buy the NEX-7 if you can wait for the NEX-7n!!!!!!!!






Davyd M
3 months ago |I am probably going to get the A99, but maybe I’ll wait till after NAB announcements, to see if another FF camera (maybe something like a full-frame FS100) from Sony might lead to a price drop. What annoys me about the A99 is the European pricing, particularly in Germany where I live. It is still € 2800 pretty much anywhere you look. In the UK it’s more like € 2300! I also think it’s poor that it doesn’t have an intervalometer for time-lapse.
MrLee
3 months ago |+1
BigP
3 months ago |A lot of people can not stand to do the perfect camera Sony A99, which not only looks good but creates superior photos with using high optical lenses or Zeiss or G Professional range from Minolta.
Personally, I like that I can take pictures with the A99 and I would not trade it for any Canon or Nikon EVF viewfinder is an amazing tool to improve shooting even before I take a photo. Very much it saves me a job because I take pictures just visibly clearer photos, instantly see the EVF and not only on the rear LCD or PC at home.
By 6400 I have no problems at all and probably with details at 100% magnification. More we can not argue!
Peter
3 months ago |I agree in the UK the A99 is so expensive right now I’m not sure what Sony are thinking.
A mount users are angry
- High prices for lenses and A99
- New lenses with big prices that are irrelevant to the mount (50mm f1.4 zeiss)
- Noisy A77 that supposed to be a semi pro camera but has a lousy sensor
- Hot shoe change to a non standard hot shoe (can’t fit standard hot shoe stuff properly)
- Plastic cheap mount A58 that’s a downgrade over the previous model and utterly boring/not competitive with rivals
- No mid level new flash despite the hot shoe change (anyone want to pay £450 for a top end flash hmmm)
- No improvements in flash system no proper macro flash, no radio flash or control from camera body
- Lousy firmware update that did not solve the smeary jpegs/bad bracketing on models.
- WL flash delay on the A99 model which should have had a flash built in anyway
Not looking good that’s why Sony have a pretty bad 6% market share right now that’s awful and no wonder they’re clueless
ArtoS
3 months ago |It is worth, I have two of them
I can live with then an listen to good music:
http://www.youtube.com/watch?v=o8VZX4sHn-4
JimD
3 months ago |Yeah man, shut up about that you cant afford one crap. If you love being ripped off by Sony then by all means buy all means burn your own money, don’t bitch at others when they are smart enough not to get ripped off by Sony. Almost all maxxum users have left the ship, only the dumb new Sony fanboys who dont know better are the dummies buying Sony alpha stuff. Why would any non retard buy a a99 when the 6d and d600 are out there for 2k? Not to mention that sony a99 came in at almost 3k. Things that DONT sell get discontinued bor, you beeter pray and wish that Sony stops ripping ppl off, otherwise the only one left holding onto sony crap is you.
Simon T
3 months ago |Oh here we go you can’t afford one nonsense. It’s simple really re-read what I wrote Sony are ripping off A mount users price wise, worse they are making sure that A mount is a dead end when they dump it next year for NEX only products.
Nobody is trashing the A99 just pointing out some facts the IQ is fine but it’s not worth $2500, because it’s a consumer FF camera (SD slots dead giveaway) it’s priced at pro levels and again it’s rivals have better IQ and a better price. Not hard to work out what’s selling better A99 or D600 hmm have a think then ask around many A Mount users have dumped Sony as they are priced so poorly
Poke
3 months ago |You are a bit too angry with regards to the 99 for me to understand. I think Frank Dooroff a convert from a 5DM3 to a 99 puts it best. There is noise and then there is noise. The 99 has good iso performance on par to the 5DM3 according to Frank (an actual professional photographer) but the 99′s noise is very organic looking, not digital, almost film like qualities. I do like high iso performance as much as the next guy but I am not queer for it. MF cameras are pretty dam awesome photographic tools but they suck at high iso. The battery thing is drivel. I don’t know one photog who does not have extra batteries. I always carry 1 to 2 extra batteries with me and have never needed more than 2 and that was one time. I cannot tell you what camera is better. I can tell you that there are are a lot of great cameras to choose from. The 600 takes great images in all light conditions just be prepared to clean the sensor more than one should have too, the 800 is great but slow for sports and action shots not that you can’t use for such shooting. The 5DM3 great but the dynamic range falls way short in the normal iso range compared to Sony or Nikon. You seem angry because you either don’t like Sony or just cannot afford the 99. I will tell what I like or dislike about a camera but I won’t trash one, I will just not buy it or buy another. MF cameras are 10 times the cost of these cameras you mention but are also worse at high iso. Do you think those are overpriced? Do you live in a cave?
OneTrackMind
3 months ago |man, I get it – you just don’t like the A99. But I think you’re a little mistaken with some actual ‘usage’ facts. The DXO scores for hi ISO have been well refuted on this forum. Most A99 owners agree that the 1550 ISO score is WAY off. I get superb images at 3200 and 6400 ISO. I also find that the noise at higher levels on the A99 is much more usable than some of the Nikon images I’ve seen which have more color artifacts in the noise.
You reference DPR – did you really look at that website? They ranked the A99 very highly and when comparing RAW ISO settings it’s right in line with the D800/D600/5D Mk III. Check them out at ISO 6400 and you tell me if you see a ‘spank’ing . I don’t.
http://www.dpreview.com/reviews/sony-alpha-slt-a99/20
Even in its ‘conclusion’ section the number 2 point listed under ‘PRO’ is ‘Excellent high ISO output in both JPEG and Raw images’
dyna
3 months ago |It’s true. Both Samy’s and Calumet have a tendency to thumb their nose at both Sony and Olympus… you kind of have to beg to see it. They have it. It’s there. You just have to truly make the request. Oft times you have to call and let them know you’re coming down so they’ll actually have it out for you. Been there, done that. Also why I’d never shop at either company.
In my experience stores that sell only Canon and Nikon do so because they’re too lazy to actually use and research the rest. Occasionally you’ll find a store that has a “mirrorless guy” or a “Sony guy” and the staff cheerfully pawns you off on this individual so they don’t have to deal with you. Ironically, these are usually some of the most experienced and knowledgable sales associates out there because they’re the ones that took the time to figure EVERYONE out and can properly compare and contrast multiple brands with authority, instead of being a one trick pony.
Simon T
3 months ago |You don’t need to visit DxO folks are going wow the A99 is loads better than the A77 for low light. Right what isn’t? Even a D90 thumps the A77 and that’s years old.
A99 is the wrong price simple as go to DPR and you will see for low light shooters the D600/800 and Canon 6d all spank it badly at high ISO (and they are all cheaper than the A99). I don’t mind paying “less for less” I sure ain’t paying more for less.
That’s before you spend another £200 on batteries as the power drain is so high. SLT has no chance in the market unless Sony price it accordingly. A99 is hugely overpriced which is why they’ve sold so few of them.
OneTrackMind
3 months ago |+1000 – Love my A99. I think the IQ is amazing. Being able to compose my shot and see the outcome BEFORE I shoot has made me a better and more efficient photographer.
I love how people complain about light loss on an SLT but fail to understand that you might lose that light with Canikon because your shutter and/or aperture were set poorly, but you can’t see that until AFTER you take the picture. I’ll trade that bit of light for the current ‘live view’ on a Sony camera any day of the week and twice on sunday.
kysham
3 months ago |Well Simon T, I guess I am one of those “nobody” then. And so are more than a dozen other users whom I personally know, who are actively using the a99 for either their leisure or for their professional work. Don’t judge a camera if you don’t own it or use it. Quoting DxO marks alone doesn’t make you a “Mr. Know It All” about the a99. If you think the a99 is merely just an a77 with a FF sensor, then I am deeply sorry for your lack of understanding of the a99. There are many reasons why I stayed with the Sony FF cameras and using legacy Minolta glass is NOT one of them. I only have 1 minolta glass, the 50mm F1.7. The rest are all Zeiss AF lenses. Yes, you CANNOT get these in any other brands out there (please don’t be an idiot and quote that Nokia phones or Cybershots have Zeiss AF glass too). That’s the primary reason why I’m sticking with Sony FF. Also, I love the fact that I no longer have to be on my belly when I’m composing a low angle shot. I also love the fact that I know, with 95% accuracy, what is the outcome of my white balance setting adjustments, before I even press the shutter button. Heck, just for kicks, I don’t even have to review the shot afterwards! Can you do that with your Canon or Nikon DSLR? Please…. that’s so “yesterday’s technology”. I am just talking strictly about photography here. Don’t get me started on the video bit….
Poke
3 months ago |All I can say is if you go by DXO you must be shooting Nikon because Canon has yet to produce a camera that matches the 99 or the RX1. Canon’s are closer to the 900. But I would not put all my eggs in that basket because my camera of choice right now would be a DX1 and other than high iso it gets beat by the 99.
ArtoS
3 months ago |In your spare time listen to this
I think that it is very helpful to you
http://www.youtube.com/watch?v=o8VZX4sHn-4
Simon T
3 months ago |The A99 is yesterdays technology it’s got the high ISO performance of a 5dMkII (which costs a heck of a lot less too at £1200 odd)
Nice enough as it is it should be priced at £1300 odd below it’s Canikon OVF rivals. Nobody is going to spend £2100 on a camera that has a mirror sucking light off the sensor, all the AF points are in the middle too, the battery life is very poor, it got one of the lowest scores for a FF body on DxO.
Sony are dreaming if they think this is worth $2500 or £2100 shave 1000 off that and it might sell well. The only chance for SLT to work for Sony is if it’s “cheaper than rivals” shoving a FF sensor in an A77 and overpricing it ain’t gonna work.
Lots of A mount users have dumped Sony for FF because they’re not competitive. The only reason anyone is still around is using some nice legacy Minolta glass, Sony’s lens range sucks too so many gaps it’s not even funny.
lorenzaccio
3 months ago |It makes sense. Better support = better value. More choice = better value. Better resale value = better value. We are talking about money, here, not hugs and kisses…
BigP
3 months ago |The price is reasonable for the A99. I got it for two months and it’s a great toy.
ISO is fully competitive with the Canon 5D mark3 – my friend has it and the results are the same if you are editing over to RAW to top ISO 6400/8000. I do not, for one therefore writes the ISO worse? It is considered to be the noise RAWu after page, they are very luxuriously and details can suppress it does not lose as much as with other outputs (which in tests have identified). Quality is very similar (if you can edit RAW)
Sony A99 is sharper at lower sensitivity!! Moreover, it has a better bit depth to portraits and DR range of the sensor, which is applicable at all times. The picture is better than the Sony A99 output from Canon 5D mark3 at lower ISO and comparable to iso 6400/8000 after adjustment of rawu (JPG we have not compared).
Canon 5D mark 3 is again much better auto focus (better distribution of the focus points, higher reliability Focus). But the A99 is focus on fairly good level, unfortunately not as perfect as the Canon but fully capable, to meet all demands for photography (I shot sports, wild animals and it is luxurious with EVF viewfinder, with whom it is a pleasure to work).
Trolls can give clack his beak.
What I want is more cheaper lenses
and line extensions G.
vw671
3 months ago |Not if it’s by a reseller named “Electronic Basket” that the guy linked to;)
Steve
3 months ago |Really, last time I was down there this shop didn’t show Sony.
Kevin
3 months ago |The A99 is just trying to go with the flow of the standard set in place before it.
price wise.
klw10
3 months ago |Maybe so but the a99 is incredible! It is worth it alone for the focus peaking to use on manual focusing lenses!
klw10
3 months ago |Amazon is also.
Almazar80
3 months ago |So, do what everyone else does because if you don’t, it is just wasting your time and money? Lemmings 1, Free Will and Choice 0.
Poke
3 months ago |I have a 99 and there is no good reason to trash it. The camera is excellent. I would change a few things on it but it takes great images in any light conditions. I paid 2k for my 850 which is not any where near what this can do. I keep my 850 around but only for a second body. Until I get the urge to splurge for a 1DX this 99 will serve me fine.
Mack gambrell
3 months ago |Steve
I also live in the Bay Area
You can handle the A99 at calumet in San Francisco
Bring a mem card.
OneTrackMind
3 months ago |I think you’re short changing some of the quality features that the A99 has that the D600 does not. OVF isn’t the only deciding factor in the cost of manufacturing. I agree that the A99′s price settling down is a good thing, but I don’t think right away it’s price should have been less than the D600.
I know everyone keeps talking about OVF being cheaper but is there actual evidence of this? Nikon and Canon can just keep reusing their mirrors and view finders across all their cameras which saves them money from having to develop and amortize new molds and production rigging. I could be way off here, but has OVF and the mirror reached their maximum return? I’m not really sure how much more they can be improved in the way of quality/clarity. (i’m talking quality of glass and image, not the dust issue on the D600 which seems to be from the chassis rubbing the mirror bracket).
Sony’s evolution of OLED and their back LCD’s might net out to be less expensive by part cost, but there’s also a tremendous amount of RD that goes into improving that annually which could make the total cost more expensive. Even if the OLED development is from Sony’s TV group you still have to pay for it. Most large companies still have to pay for their own parts, because divisions are run like smaller businesses. They have to show profitability. That sensor on the A99 isn’t free. They might even be paying as much for it as Nikon is.
Sonia
3 months ago |Nex7n
Sounds good!
Any sr5 specs?
Timelines??
Steve
3 months ago |I’m not going to trash the a99 and say in should be cheaper, as I’ve never used one.
I’ve never even seen one at any of the camera stores in San Francisco, where I live.
Shops here seem to carry full-frame Canon and Nikon but only crop sensors Sony SLT.
Maybe, Sony would sell more of them if shops carried them for people to look at.
Simon T
3 months ago |Sad the reality is the A99 should be “cheaper” than the D600 and Canon 6d it’s got no OVF costs less to make and it an A77 with a FF sensor.
It’s still £2100 in the UK way overpriced by about £700
MrLee
3 months ago |* Now Only $800.00 more to drop in price before I MIGHT buy an a99, lol
MrLee
3 months ago |Now Only $800.00 more ot go before I MIGHT buy an a99, lol
dyna
3 months ago |My understanding is that the SLT rumor breaking here on SAR shocked the Sony USA kids in California. It had literally only been spoken about around the office, and only to a very few people. Never in inter-office email. When they want to, Sony can keep things quite close to the chest.
And for those of you looking at the cheaper Sony prices. Remember that most manufacturers do not warrant product sold on auction sites as they cannot guarantee its authenticity. So spend less… but take the risks. There is a reason why the price restrictions were put into place and one of them was consumer protection. I know it’s hard to believe but it’s true.
Twaddler Belafonte
3 months ago |“And keep in mind….don’t buy the NEX-7 if you can wait for the NEX-7n!!!!!!!!”
But you can get the NEX-7 for $750. The 7n won’t be 750$.
BdV
3 months ago |He doesn’t need to use a a99 when the d700 and 6d are out there for cheaper and with better support and resale value and brand recogniction. Buying highend Sony when Canon or Nikon are around is like burning your own money.
Cliff
3 months ago |Any Sony Pro NAB 2013 rumors yet?
Its amazing how Sony is able to keep this stuff so quiet within the company!
Atgard
3 months ago |Both of those listings are body only — the $368 one does not come with the kit lens: “I have a Brand New Sony a37 Camera. This was part of a kit and I am selling only the camera itself, no lens included.”
But thanks for the links — it’s a good price on body only, and thanks icancwhatusay for the Amazon link too.
Sergei
3 months ago |how you used a99?
AK-77
3 months ago |Even that price doesn’t make up for that kid size AF system in a99 IMO
vw671
3 months ago |Buydig is an Sony authorized seller. Full Warranty.
Jesse Lim
3 months ago |I like the headline~ =D
ihur
4 months ago |It will just go cheaper and cheaper
icancwhatusay
4 months ago |http://www.amazon.com/Sony-alpha-16-1-Digital-Camera/dp/B009OI2RVO/ref=sr_1_2?ie=UTF8&qid=1361639149&sr=8-2&keywords=SLT-A37+body
Same price on Amazon