Sony: “Fullframe cameras are on our roadmap!” And three new NEX lenses in 2012. (+Sony interview)

There are hot news coming via Quesabesde (Click here). Sony will announce three new NEX lenses in 2012. A high standard zoom lens, a wide angle zoom lens and a mid telephoto lens (See picture on top). And Sony confirmed that “Fullframe cameras are on our roadmap”. There are no details yet but we from SonyAlphaRumors already told you that we heard that more than one model will be announced in 2012.
Our Australian friends from Electronicsnews.com.au (Click here) Mr Sean Ellwood (Sony’s product specialist for digital imaging). As usual I will give you only a few tidbits of info. For the rest read the full article!
1) Mr Ellwood confirmed that SLT is the future for Sony (bye bye optical viewfinder) because: “We decided that…rather than trying to do the same thing that Canon and Nikon have done and refined to a very great degree, it made more sense for us to do something different.”
2) Sony will also take the new fullframe strategy very seriously: “We recognise that there is more to offering a professional camera service than just putting a camera out there.”. Just an editor’s note: Unlike Electronicsnews I do believe (no, I am sure!) Sony has a great FF strategy and you will see a huge event like today in 2012!

shaokeephotography on facebook
9 months ago |so no more OVF FF cameras? hmm, is that good or bad, what do you think?
Carl
9 months ago |The EVFs I’ve seen to date (keeping in mind I haven’t seen the A77/NEX-7′s one) haven’t come close to the finder in my A900.
I remain to be convinced, but I’m not so stubborn that I’d turn down an otherwise awesome camera just because it lacks an OVF. I (and I imagine a great many full frame users) aren’t going to fawn over a camera because it ticks tech-geek checkboxes or is a test vehicle for The Future™ in camera technology, what matters is the pictures you get out of it. If the pictures are sufficiently good and the price point is sufficiently convincing, I think even a slightly inferior viewfinder could be worked around.
David
9 months ago |Absolutely.
The three reviews I’ve read basically say:
The EVF is not as good as an a900 OVF
The EVF is better than the typical APS-C viewfinder
In low light, the EVF is more useful than an OVF. The refresh rate slows, but you can still see clearly, unlike OVF.
The EVF is sufficiently good quality that it is no longer a distraction. After shooting with it for a while, you are totally used to it.
The technology has now reached a point where features (digital spirit level, live histogram, grid lines, other information) now outweigh the downsides.
The imaging resource guy said that after using the a77, he went back to an OVF and felt annoyed at the lack of display information, the unpredictability of exposure and how he couldn’t see in low light. He equated it to film vs digital. The benefit of convenience and reviewing your images immediately outweighed the downsides.
Esa Tuunanen
9 months ago |Yep, while EVF can’t yet challenge OVF in everything there’s very little advantages for less than best OVFs.
And EVFs keep developing at speed of digital technology while advance speed of analog mechanical OVFs basically makes garden slug look like sprinter guaranteeing even FF camera OVFs loosing their advantages in future.
Carl
9 months ago |Guaranteeing? I think that’s taking it a bit too far. It’s a plausible outcome, but one that’s based on a lot of supposition.
shaokeephotography on facebook
9 months ago |thanks Carl and David, you guys definitely raised good points. it is really a matter of weighing advantages against the downsides like both of you mentioned. and i suppose it is to a certain extent true that this could be the start of a revolution, that DSLRs are possibly going to the era of EVFs like film to digital. well, at least in Sony’s case.
no matter what, i am with sony!
- user of Alpha A350 since february 09 -
mr canikon
9 months ago |Ovf on ff are good, but I believe evf will catch up soon and knock it down, since evf is electronic, it will progress fast(remember our mobphones were like brick with buttons n look at what an iPhone can do today, same thing can be said for tv and computers).
No one here appreciate the Peaking manual focus mode with evf?
Man, it should be mentioned as one of the biggest advantage of evf. I’m tired of manual focus my 135 stf with my a900( even with matte focus screen) so peaking focus with viewfinder is a big win for me.
With ovf, I usually have to clean annoying dust on focus screen. That can be history with evf.
I have invested heavily in a mount glasses n I have faith in sony’s bet for future alpha lines.
Jonathan Coombes
9 months ago |What about new A mount lenses?
Alain
9 months ago |Nothing new in the e-mount lenses roadmap !
I was hoping first a suprise, like new pancakes !!
Sigma, Tamron … Help !!!
duque
9 months ago |Yep couldn’t agree more.
I wonder what the Zooms gonna have length wise.
I read on SAR once that the G HighPerf. Zoom is going to be a 70-300mm, but the Wide Angle one I wonder about.
Carl
9 months ago |The G is going to be a standard lens, as per the picture. I’d imagine something like 16-50, unless they feel like getting adventurous. The mockups of it were pretty large, but so are most other NEX lenses so no surprise there.
duque
9 months ago |@Carl.
So do I understand you right, de G Lens will be around 16-50mm ?
But what is the Wide Std Lens then gonna be ?
…… oaahhhhhh bugga, nvm.
I first have to get my hands on 3 other things from Sony, still a long time before I can start worring about spending money on those
Carl
9 months ago |These are APS format lenses, so the focal lengths will be shorter than FF lenses with the same field of view. 16-50 or 18-55 are pretty normal APS standard zoom focal lengths.
The wide will likely be in the ballpark of 10-20mm. These are only rough estimates, though, and the actual focal lengths they use may well be ±5mm.
duque
9 months ago |@Carl again.
Sorry for some odd reason there is no reply option at your answer.
Well thank you for your answer, I thought you were reffering to FF lenghts before, I am still quit dumb on that matter and keep mixing things up.
So then there is no 70-300 in the pipeline.
Therefore I have to decide wheter the 18-200 or the new Tele, which just seems to me, like all those other cheap bad 55-200 Zooms you get from everybody else for an apple and a egg.
Carl
9 months ago |55-200 is the APS equivalent (approximately) of 75-300 on FF.
A 55-210 for the NEX system was one of today’s announcements.
duque
9 months ago |@Carl:
Yes you are right, the 55-210mm was announced today.
I am just afraid it turns out to be a piece of sh… like hte Nikon one I got once.
So know since I always had in my head there is a G one comming along, I have to decide wheter the 18-200 or the new 55-210.
But I guess first we have to wait for some propper reviews of the new lens.
Maybe I’m just a bit afraid because of the past lense I had.
cheers
Alex
Carl
9 months ago |Well, there’s no reason to conclude a lens will be bad based just on its focal length. If the new NEX telezoom has the right range and form factor for your needs, I’d suggest you wait for at least one review (Kurt Munger is good) before jumping to any conclusions.
duque
9 months ago |Thx again.
really appriciate your inputs.
Gotta note down “Kurt Munger”
So since I am liking my primes and willing to get the 50mm / 24mm , aswell as tehre will be a G lens and a wide angle zoom, there is no point in getting the 18-200 right ?
rather the 55-210mm if its any good !?
presonally I don’t need to have the one lens for all, if I need a tele, I know I need it but most of the time I am around 28 – 50 so far.
And I would like to go more wide and fast.
aiaiai so excited, don’t really wanna wait.
Impatient is what I’d say, like a 6 year old is what my wife would add to that *lol*
Carl
9 months ago |Everyone has their own shooting style, so it’s hard to say what will work best for you personally. It’s best for you to decide for yourself if the focal lengths you have are limiting you, and if not there’s no reason to buy anymore lenses.
Jennzhen
9 months ago |“I read on SAR once that the G HighPerf. Zoom is going to be a 70-300mm”
Are you sure? Googling on “standard zoom lens” reveals along the line of medium wide to medium zoom, like 28-135.
If it’s going to be 70-300mm G, I should hold back on buying 55-210.
duque
9 months ago |maybe i got it wrong then.
Sorry for the confusion i caused.
Jennzhen
9 months ago |Curious subject though.
The wide-angle zoom is a must-buy, if it come with 16mm or less at the wide-end.
The G zoom will be a harder choice I think, as it may overlap with existing zoom lenses. I’m hoping for 16-80 G to replace the kit lens.
Carl
9 months ago |2013 might be your year.
duque
9 months ago |Really ??
Any rumors ? *lol*
I’m actually very satisfied right now with the NEX-7 beeing so far exactly what I wished for and the 50 aswell as 24mm primes.
Just hoping for something wider and faster -> pancakeish
Carl
9 months ago |Check back here in 12 months or so.
SonyA77
9 months ago |No pancakes *sigh* what a wasted opportunity Sony…
Don Cox
9 months ago |The question is, will one of those FF cameras be an E-mount mirrorless model?
It is hard to see how they could design three FF DSLRs that would be different enough from each other to fit different markets.
Carl
9 months ago |If they did make a FF NEX next year, what would they do about lenses? They’re having a hard enough time making a desirable APS line.
Rob
9 months ago |Don, simple:
A90: 15 megapixel speed demon low light monster.
A95: 24 megapixel all rounder.
A99: 35 megapixel sensor, maybe slower but produced the best sharpness of any FF camera.
Thats how I would do it, but knowing Sonys ‘eat your own market’ strategy, they could do a re-run of the a900 and a850 and have the exact same sensors, the exact same body, the exact same insides, but limit the fps by two pictures a second and make the viewfinder slightly smaller.
Anonymous
9 months ago |Terrible concept. 15 mp for FF in this era? Are you joking? No one will buy that.
David
9 months ago |12mp didn’t stop people buying a D700
And if you could shoot it at a clean ISO 52,600, there is a DEFINITE market for that.
Really, what do you even need more than 12mp for anyway? Enormous prints, very heavy cropping maybe. But for normal prints up to A3, internet, magazines etc, 12 is more than enough.
Carl
9 months ago |I think the D700′s main selling point is that it’s a full frame Nikon that costs less than a D3X, it’s not that they’re buying it for its sensor.
Anonymous
9 months ago |You will have a very limited market if Sony releases a 15mp FF camera. It will look like a joke to release a camera like that after Sony has released a 24MP APS-C camera.
Jennzhen
9 months ago |IMHO we won’t see A99 in 2012 … not so fast as it means top of the DSLT line.
Sony will probably start with A80, A85, A90.
Alpha55
9 months ago |IS the E-mount Zeiss 24mm for FF??
If not, we can forget a NEX9 for 2012….
Jennzhen
9 months ago |Yes we can!
Nobody
9 months ago |Sorry. Not going to happen. E-mount will never be FF. It was APS-C from the beginning including all lenses. Whats point of FF while all lenses are APS-C? Maybe E-mount isn’t even capable of accomodating FF sensor given short distance between flange.
Cake
9 months ago |So no surpise in the e-mount roadmap !!!
Stewe
9 months ago |Man wtf? Where is A-mount lenses roadmap?
hansen
9 months ago |what about new A- Mount lenses and what about the new 500mm Lens????
NEXfive
9 months ago |That’s exactly the same lens roadmap as already discussed here and I’m still looking forward to that G Series Standard Zoom Lens…
Xavier
9 months ago |Well, same as hansen, no A-mount roadmap, no 500mm despite announced for 3 years
Come on Sony ! that’s not serious et no respect to your customers: the 500mm was mentionned during several shows years ago, did you forgot it ?
I finally went recently to D3+500VR instead of A900+300G SSM, and just kept a little A33 to stay home hoping that 500G would be announced one day. That’s still not today
Anonymous
9 months ago |2 new a-mount easy choice lenses:
Sony 16/3.5 DT SAM
Sony 24/2.8 DT SAM
Carl
9 months ago |The 24mm would be fair enough as there’s a Minolta equivalent, but making the only rectilinear prime wider than 20mm DT-only is a dumb call, unless they have other ultrawide primes in the oven also.
Anonymous
9 months ago |So you’d rather they release nothing at all? The amount of Sony FF shooters is small compared to Sony APS-C shooters. Also, you do know that the 20mm on a FF Sony is actually wider than 24mm…?
Carl
9 months ago |Well, I already have a 17-35. I prefer primes, though, psychologically.
Stewe
9 months ago |And what about rokkor reproduce? What about lenses with F/1.2, 500mm, lineup with STF , new zeiss optimized for videos? They really must produce more good lenses because without them body don’t do much.
Carl
9 months ago |A big Andrea-style hug for the first person to track down a copy of Sony’s A-mount roadmap.
Does anyone have the guts to breach Sony’s net of laserbeams and crocodile filled moat?
Jennzhen
9 months ago |At Quesabesde there’s a picture about A-mount camera positioning.
IMHO the picture seems to indicate that A77 is the top of the APS-C line, any better model will be fullframe.
Curious that A65 is not the top of the entry level camera. What, Sony is planning to release better model, maybe A66?
α66 looks similar to “666″ though *muahahahaha*
Eric
9 months ago |I’m a NEX-5 owner.
I don’t know about you guys, but I’m a bit disappointed with the new NEX cameras.
The NEX-5N now has a touch-screen, which is great. But not tiltable like the A77.
The NEX-7 LCD doesn’t have a touch-screen, and also not tiltable like the A77. It has 3 discrete dials, which is great. But adding touch and 4-way tilt would have made it a bit better to use.
And both of these cameras don’t have clean HDMI-out.
And no one has mentioned how many focus points these two cameras have.
And no one has mentioned how many of those focus points are cross-type.
But everyone seems to know exactly how many there are on the A77 – 19 points, 11 of which are cross type.
I really don’t care about the EVF attachment on the NEX-5N or the built-in EVF in the NEX-7. I always use the LCD, as it gives me the best freedom to shoot.
Alpha55
9 months ago |- NEX7 has tiltable screen (not like A77, but I think it is enough) http://www.dday.it/userFiles/FCK/articles/4052/nex7retro.jpg
- I think you don’t know the difference between NEX and SLT…. They cannot say how many AF points because it has not phase-detection AF!!
Don Cox
9 months ago |“And both of these cameras don’t have clean HDMI-out.”
Can you explain what you mean here? I saw a shot of the NEX-7 connected by an HDMI cable to a monitor, and it appeared to be fine. What problem do you see?
As for the EVF, it should be useful in bright sunlight and perhaps other difficult light. And it has a dioptre adjustment, so if you have your distance glasses on, it can still be in focus. (Obviously this doesn’t affect those who have perfect eyesight.)
Frosti7
9 months ago |There is a petition for 301.8 pancake NEX lens here:
http://www.petitiononline.com/NEX30mm/petition.html
Eric
9 months ago |Everyone should sign this. How can Sony not see a need for a 28mm or 30mm f/2 pancake? The one and only thing preventing me from pre-ordering the NEX-7 is the lack of such a lens. Why make a street shooters dream camera and then give us nothing but giant lenses for it?
What’s worse, is according to this road map it will be at least 2 years before we might see such a lens. I’m so close to just giving up on Sony all together. Clearly they don’t understand what street shooters want when it comes to lenses. The Zeiss 24mm is fine, but good grief, I’d buy a small DSLR if I wanted primes that size.
Carl
9 months ago |My pick for an APS street lens would be ~19mm, not ~30mm.
Eric
9 months ago |I’d take anything between a 35-50mm equivalent to be honest, but a 28mm equiv is a bit too wide for my liking. The Zeiss 24mm is a great all purpose focal length on the NEX, but damn; it’s just so large. The 16mm is fine and all, but 24mm equivalent is not an all purpose lens.
Eric
9 months ago |As the newest camera on the block, the NEX-7 with its 24MP sensor should have had better IQ than the Canon 7D. But the only Sony camera introduced today that can rival the Canon 7D is the A77, NOT the NEX-7.
The 7D only has 18MP and A77/NEX-7 have 24MP, yet there’s barely a difference between the IQ of these cameras. Sure, the Sony cams have higher FPS, but don’t forget – it’s the results that count!
Since the A77 is the top camera introduced today, and all the rest are worse, in one way or another – this leads to the conclusion that only the A77 is worth considering.
icie
9 months ago |That doesn’t make much sense, because the NEX-7 and A77 use the same sensor.
The A77 is in fact disadvantaged because of the 70/30 translucent mirror light transmission factor.
The NEX system and the A-mount system are two different beasts though – just “consider” or get what you need.
Myself, the NEX-7 is by far the most attractive piece of gear out there today (because of my circumstances). Followed by the adapter.
SRL
9 months ago |Do I read this right?
No new Zeiss for A-Mount 2012
maybe a FF G zoom Lens in 2012
No plan to clean up any of the old Minolta stuff
No plans to release that big zoom that gets trotted out at shows
Basically what you seen for the last several years is it for this year and the next?
Alpha55
9 months ago |That is not a zoom…. that is a telephoto fixed focal… however, they don’t show it in the roadmap, that would be crazy!
Carl
9 months ago |What made you come to those conclusions? We have the NEX roadmap for next year, but not the A mount roadmap so far.
David
9 months ago |You didn’t read any of that because this entire post is about E-MOUNT lenses.
Nobody mentioned a-mount lenses at all
SRL
9 months ago |My bad
I saw full frame and did’nt read the graphic title
David
9 months ago |lol – everyone is so excited, passionate and emotional today!
Every little bit of news is like OMG OMG OMG!!!!!!! hehe
SonyA77
9 months ago |Where is the A mount roadmap? Never mind this mirrorless crap!
Sony have yet again missed a golden opportunity of announcing new bodies but no range of lenses to go with it…clueless…
EvanZ
9 months ago |I just want a 105-mm equivalent prime portrait lens. Is that too much to ask for?
SonyA77
9 months ago |Won’t the CZ 24-70mm f2.8 do? How about the Sigma 70mm f2.8 Macro? Depends how much you have to spend.
I use either the Sony 50mm f1.4 or Minolta 100mm f2.8 Macro.
SonyA77
9 months ago |@EvanZ, I had of course assumed A-mount
For E-mount I’d be looking at a fast 70mm with adapter if I was you.
David
9 months ago |For good portrait lenses there’s:
Sony 50 1.4 (or sigma 50 1.4 which is excellent)
Zeiss 85 1.4 (or sigma 85 1.4 which is also excellent)
Zeiss 135 1.8
Sony 135 stf
I don’t know if you are on APS-C or full frame. But if you want 105 or so on either, any of those lenses are good. Just take one stop forwards or backwards.
Carl
9 months ago |Prime options; Minolta 50/1.7, Sony 50/1.8, Minolta 50/1.4, Sony 50/1.4, Sigma 50/1.4, Sony/Minolta 50/2.8, Sigma 50/2.8, Minolta 50/3.5, Tamron 60/2, Sigma 70/2.8, Minolta 85/1.4, Zeiss 85/1.4, Sigma 85/1.4, Samyang 85/1.4, Sony 85/2.8, Tamron 90/2.8, Tamron 90/2.5, Sigma 90/2.5, Minolta 100/2, Sony/Minolta 100/2.8 Macro, Minolta 100/2.8 Soft, Tokina 100/2.8, Cosina 100/3.5, Zeiss 135/1.8, Minolta 135/2.8 and Minolta 135 STF.
EvanZ
9 months ago |I’m looking for something equivalent to my trusty old Nikkor 105/f2.5 manual lens, which would be 70-mm in the APS-C format. Maybe I’m asking too much.
Carl
9 months ago |There’s a Sigma 70mm. Otherwise you’ll need to take a step forwards or backwards.
EvanZ
9 months ago |Is that an e-mount lens, or would I need an adapter?
Carl
9 months ago |Everyone was assuming you wanted an A mount lens.
There’s a “mid telephoto lens” on the NEX roadmap for next year, though the exact focal length it’ll be remains to be seen. I wouldn’t expect it to be exactly 70mm. More likely between 75-90.
Carl
9 months ago |Oh, and if you want to play around with adapted manual lenses, both Leica and Cosina-Voigtländer make 75mm lenses, all of which are very nice, but cost a pretty penny.
Terryfried
9 months ago |Are you reading the replys? or are you just a lens snob? what is wrong with the lenses mentioned? The Sigma 70/2.8 is an almost exact spec you ask for 2 people mentioned it and you ignored them. if speed is esential the Tamron 60/2 would be a good option. Just because they both have AF and a macro seting doesnot mean you should ignore them.
EvanZ
9 months ago |I want an e-mount lens, not something I have to use an adapter with.
acolyte
9 months ago |That’s an even simpler answer – you can’t satisfy everyone
There are more out there needing ‘daily’ lenses instead of specific use 
Their main target market might have missed your cup of tea :s for now~
SRL
9 months ago |David,
I have the Zeiss 85 and 135
And I also have a Minolta 50/f1.4 and the Sony 50/f1.4 and both are next to worthless wide open on a FF
As for the Sigma……………..I’ve have bad luck with focus on Sigma, but I do keep trying
David
9 months ago |I have the minolta 50 1.7 on my a850. Just a day to day snapshot lens. It’s sharp enough at f2, but VERY prone to flare and colour washout.
I was looking at the sigma 1.4 after being very impressed with the 85 1.4
Sigma have really stepped up their game recently.. the primes in particular have been excellent!
David
9 months ago |Also, who said that’s the COMPLETE roadmap?
The title of the slide says “E-mount roadmap”
So just because there aren’t any A-mount lenses on that one, doesn’t mean there won’t be any. Way to jump to conclusions people!
The source says Sony are concentrating heavily on full frame strategy.. that will DEFINITELY mean new A-mount lenses.
SonyA77
9 months ago |Well, they have just released two new bodies, one of which is their flagship APS-C model, but only ONE new A-mount lens. I wouldn’t hold out too much hope for a sudden expansion of Sony lenses if I were you…
acolyte
9 months ago |Low expectations are good
SonyA77
9 months ago |I am a Sony user, I always expect the least from them
Carl
9 months ago |At least they deliver more than Minolta did at times.
Terryfried
9 months ago |I would like to see a partner for the 16-50. somthing like 60-250 F4. 50-300 f2.8 would be ideal but I am not one for asking the imposible and I know such a lens if made would be beyond my price range. So if Sony dont say somthing soon I will probably just go for sigma or tamron 70-200 f2.8 which will probably be best I can aford anyway.
Carl
9 months ago |xx-300/2.8 lenses aren’t exactly cheap, though Sigma does make one. It isn’t currently available in A mount, though.
If you’re considering the Sigma and Tamron 70-200/2.8s, you might want to keep the Minolta 80-200/2.8 in mind too. It’s only slightly more expensive.
Terryfried
9 months ago |Sisma is available £599
http://www.amazon.co.uk/Sigma-70-200mm-Macro-Digital-Cameras/dp/B001047YTK/ref=sr_1_16?s=electronics&ie=UTF8&qid=1314196336&sr=1-16
Tamron cost £500
http://www.amazon.co.uk/Tamron-70-200mm-Macro-Sony-Minolta/dp/B0013DCWUE/ref=sr_1_17?s=electronics&ie=UTF8&qid=1314196336&sr=1-17
Sony £1695 – 3 times the price all from Amazon UK. I like the sony but review show its no beter all round than these lenses.
http://www.amazon.co.uk/SONY-SAL-70200G-70-200mm-F2-8-lens/dp/B000GT11GM/ref=sr_1_2?s=electronics&ie=UTF8&qid=1314196566&sr=1-2
Carl
9 months ago |The Sony (and its Minolta SSM equivalent) is certainly a better lens. Users just have higher expectations from it because it costs so much more.
My suggestion was the older 80-200 from the 80s and 90s, which is a different lens from the current SSM model, and quite a bit cheaper.
SonyA77
9 months ago |Sigma 100-300 f4, great lens if you can find one.
Minoltian
9 months ago |another candidate: 50-150/2.8 sigma
aperture-arts
9 months ago |I belief the the A77 is a great step forward for Sony. The new SLT technology is indeed a differentiation from Canon and Nikon. If Sony really launching 3 new FF SLTs I think we will see supreme cameras that might change thinking about Canon’s and Nikon’s old fashion way and is the begining of the future of professional digital photography. More or less is the mirrow technology the only analog thing on their current Digital SLRs. However SLT is the living future and begining of real digital photography. That is what I think about Sony’s approach. I still use the A700 and wait for any of the new FF before upgrade to future.
Richard
9 months ago |The roadmap looks cr*p for e-mount. I’ll definately be waiting to see what Fuji say.
Full Frame User
9 months ago |Dear Sony,
Just a note to say ‘thank you’ for the a77 and it’s just what the wife want!
Now, I love my a900 and will never sell it, why because there isn’t a ‘movie’ button on it, just perfect for me! Just like my old Minolta 35mm film cameras.
And Sony, I would like a new OVF Full Frame Camera if you’re decided to make an SLT as well ?
Hope this is not too much to ask!
Yours faithfully
A Sony User.
P.S. – Keep up the good work!
Pascal645
9 months ago |@David
I’d love to ask you a few questions privately (Sony related but not directly linked to this post). Would you mind giving me an email or writing to me at pascal.jappy@gmail.com if you get a chance?
Many thanks
PS: Apologies to others, don’t know how to get in touch otherwise
Minoltian
9 months ago |no OVF no problemo… I love ability to review my image, record my video, browse my menu through EVF
SonyA77
9 months ago |You will not like not being able to see in the shadows in high contrast situations though.
Dima
9 months ago |Any news about old rumored Sigma e-mount 30 mm f2.8 lens?
SonyA77
9 months ago |Rumours have suddenly dried up
It’s going to be slow around here for a while…
admin
9 months ago |You think?
Carl
9 months ago |Drag your sources across the coals, and get that A mount roadmap out of them.
SonyA77
9 months ago |That’d be a good start.
SonyA77
9 months ago |admin, while I have your attention. I appreciate all the efforts you have put in on the A77 rumours, I been following SAR since before the A55 launch that you got right and coming here every day!
admin
9 months ago |Thanks!
Zaph
9 months ago |I don’t understand why Sony think there is no market for a pancake size 23 or 24mm (35mm in the old money) lens for NEX, even with slightly lower quality due to compromises for the size. I think they would sell more of them than the 16mm.
Carl
9 months ago |They probably do now. Lenses are designed several years before they hit market, so the initial NEX lenses were designed before Sony even realised who are buying NEXes. So they designed lenses for P&S upgraders, camcorder use, and those who want a really compact consumer camera. What they clearly didn’t foresee is skilled photographers who want a cheaper and smaller Leica buying it.
SonyA77
9 months ago |If Sony launched a 24mm pancake for NEX, the NEX+24mm would be on my shopping list.