sonyalpharumors

Pretty said, as you see DSLR is always on a higher wish priority than DSLT equivalent. e.g. A950 > A99 and A600 > A65

EPIC FAIL SONY! CANON I CAME! … i must sell my 135 f1.8 hopefully canon has a 200 f1.8

simply produce zeiss 85/1.4 and 135/1.8 (+ Sony/Zeiss 50/1.4 and 35/1.4) with SSM and the consumers will forget about lack of DSLR and will embrace DSLT…

What’s with all the bad news/rumors in 2012?

1) No more Sony OVF cameras
2) Fullframe camera delay till Sep
3) Crazy increase in lens price
4) New NEX roadmap with G lens and pancake lens only available in 2013

guess the end of the world is near………..(for OVF users anyway)

I have been using til A77 since mid october – so almost 5 months now – and I never miss the OVF. Once you get used to the EVF in the A77 it is really great to work with. I shoot daily – and almost never use the back LCD. I always look through (or into) the EVF.

All of you that hate EVF’s should give it a try. Not a “five minutes in a store”-try, but a real try. Use it for a weekend or a week and see what you think.

And if you tried the a55 – then try the a77 as well. The difference is night and day. When I pick up my a55 i get really annoyed at the EVF – on the A77 I dont even notice it.

From march 6th you can try it from Borrowlenses.com – http://www.borrowlenses.com/category/sony_cameras

I hear many sounds of broken hearts.

As of now: FF OVF > A77 EVF > Any APS-C OVF

So, A600 never made sense for me. They’ll improve the EVF for their FF model too(probably), so, I don’t really see a problem.

Friend or not, Carl burned his Sony bridges a year ago with his arrogance and crankiness (and constant trolling on dpreview) and he has no real inside information. Get better friends.

Sounds good. A77convinced me that DSLR belongs to the past.

Sony has to let go of SLRs and OVFs sooner or later.
Sony has always been the best company to continue on Minolta’s legacy of bringing in many ‘world’s firsts’ and state of the art revolutionary stuff.
I wished Sony would make NEX look like old school Minolta Rangefinders but I’d be dreaming if it was real.

I believe Nikon will have a better time catching up to Sony in the future than Canon would.

Hi guys, slightly off topic here but I’ve just made a fascinating discovery with my new NexC3.

I have the optical viewfinder attached – very nice and clear
(except that it produces barrel distortion whereas the 16mm lens produces pincussion distortion ;( )

Anyway – no biggie, but a bigger problem is that this viewfinder can only do the angle of view of the 16mm lens.

However – the viewfinder comes with a front cap so heres the trick:
Put the cap on, look through the viewfinder but keep both eyes open.
The grid marking in the viewfinder will be superimposed in your vision on the real view you have with your other eye. And it will mark out a frame that corresponds to a focal length of about 40mm !
Works great (in good light at least) !

Now come on sony, give us a nex 40mm pancake !

Sony is doing the right thing by letting go of OVF-based systems. The key to wresting sales away from the big two is the EVF——Sony already has great sensors.

Not to long ago, my son-in-law asked me to take a picture using his Canon Rebel—framing through the small optical viewfinder was horrible and it was not a good experience.

Sony’s EVF technology delivers a large bright visual——it is so good that On my NEX-5n or 7, I’m able to achieve excellent focus precision using manual focus. (Don’t try this on your entry level DSLRs with their OVF peep-holes.)

Sony’s EVF and SLT technology should win over lots on Canikons.

This is good news for me, since it means we will see a full frame Nex camera in the future. All those old lens back to live again!

Sony drops down into what they are familiar with, Cybershot and it’s customers. Mid level cameras at best, no system support. Sony is showing their true colors.

Now Canon and Nikon (and maybe Pentax if they are lucky and survive) will form the upper end of photography. Good companies to do so as they build and design for the upper end. Would be nice if there were more companies but Sony can go and not be missed after producing only one generation of advanced DSLR and then running away with their tail between their legs. Minolta will be missed until Honeywell and Konica killed them they were a excellent and very innovative camera company for high end shooters.

BTW, for the people who keep being entirely blind and saying OVF folks don’t use EVF I’ve owned and used EVF bridge cameras for more than ten years. It’s kind of ok for bridge camera shooting where you just throw away a bunch that the automation did not get right. And I have tested the a77 EVF, the faults of it’s EVF are the same as always, nothing new there. Why have an EVF that by the admission of the EVF folks “may someday catch up with OVF” when you can have the real thing that EVF is trying to catch up to, a pentaprism OVF DSLR.

well, I guess it’s alpha 900 for full frame then…EVF hurts my eye…

While I can clearly see the type of professional customer that would benefit from the advantages coming with SLT Technology (Sports, Wildlife, Video, …) it also brings disadvantages to other types of professional Photography. I personally would have a lot more disadvantages from SLT technology then benefits. If I then go a step further and think of the way Sony has changed their DSLR interfaces I’m really unsure if I will be tempted to buy what I see.

I’m sure that I’ll stick to the A900 for as long then I can but then the time after that is a pretty uncertain one.
On one hand canon has nice primes and some good Zooms, but the Interface is rubbish in my eyes. (Though some of the very interesting special Minolta lenses would be missing) On the other hand Nikon has astonishingly good noise performance paired with an acceptable (but still not that great) interface, paired with good zooms but mostly pretty boring lenses. And yet both Canon and Nikon are missing in body is a good point for the Alpha System as well.

The Point is.

Sony should understand that a SLT only roadmap is just not good enough for the (Semi-Pro) Pro Segment. On longterm they will cost themselves customers like that.
I’m absolutely convinced that if they wanted they could produce a SLT and OVF version of a camera using mostly the same parts without dramatically increasing production cost by manufacturing both.

It’s kind of sad to see that they don’t seem to want to go that way after having thrown one customer body after another to the market.

If there is actually someone of Sony reading this (what i sadly don’t really believe). There is one last and all important point i would like to mention and which I believe hasn’t really been thought over by Sony yet.

Attracting Professional Photographers to the Sony Alpha line or in other words raising the market share in the Professional DSLR Segment sure Isn’t going to give a good return on investment on short-term. On the other hand the Professional segment is capable of giving a good return on investment on longterm.
Yet thats not my point. Having a good market share in the Professional DSLR business will have direct influence to the Reputation to the brand, and thatfor also strongly influence the sales in the main B2C segment, Sony is currently targeting so foccused. Just think of Canon (as well as Nikon) why do you think people do really buy those when they buy their first DSLR’s*, is it because of them having the best offerings in that segment (certainly not) or is it because of them having a reputation based on professionals trusting and using the brand over decades, building up a strong proportionally effective reputation.

(* A short side note to readers not to readers not to familiar to the matter: First time customers tend to stick to a brand once they have bought a product of which. The reason they do is part of their subconscious mind, so that is really hard for them to overcome it even if they have made minor bad experiences with a brand of a product of which. In fact one reason the do stick to brands is because it makes their life a whole lot easier to process for their brain freeing the conscious part of the mind for far more important decisions. This is also the reason why new customers are so relevant.)

Not surprised. That’s a shame though. Over the next few years Sony will lose more enthusiasts and pros to the much more highly volatile entry level market that swings on a dime. That means hoop through hoop Sony will continue to have to jump through to get them and that will only last so long.

end of the Sony line.

Odd that you read here no more DSLR’s but at Sony UK you read this:

“We are absolutely committed to the DSLR / SLT market. Through our SLT cameras we believe we can deliver new benefits such as fastframe rate with continuous AF in both stills and videos. The a77 is proof of how serious we are about this market and the number of awards, including the What Digital Camera Gold award and the prestigious Amateur Photographer Reader Product of the Year show that this is model is rated very highly. Stock is now available and we are excited to find out what people think when theybuy, own and use this product.” Rachel Banin, Head of Personal Imaging, Sony UK.