Zeiss Batis uses white PMOLED for clarity under direct sunlight.

The Zeiss name gets displayed at camera startup on the white PMOLED

The new Zeiss Batis FE lenses are the worldwide first lenses with a white PMOLED screen on it. If you ever wondered what the heck a “Pmoled” is here comes the explanation:
Normal OLED TV’s use active-matrix addressing schemes because it allows for higher resolution and larger display sizes. But the new Zeiss Batis lenses have white PMOLED screens that use Passive matrix addressing just like [shoplink 36507 ebay]ePaper Tablets (read Amazon Kindle)[/shoplink]. It means they offer an increased brightness and clarity in direct sunlight. This means you don’t have to worry that you might not read the screen in daylight!

Quick note: Few Loxia 35mm in Stock in USA via [shoplink 36510 ebay]Poppflash (Click here)[/shoplink].

Both lenses are now available for preorder in USA and Europe (UK/Germany)
Zeiss Batis 85mm f/1.8 lens in US at Adorama, Bhphoto. In Eu at Amazon DE, WexUK. In Asia at Digitalrev.
Zeiss Batis 25mm f/2.0 lens at Adorama, Bhphoto. In EU at Amazon DE, WexUK. In Asia at Digitalrev.
Lens shade for 85mm at Adorama, Bhphoto.
Lens shade for 25mm at Adorama, Bhphoto.