In a few hours at exactly 15:00 London time (16:00 in Köln at the Photokina) Sony will introduce new lenses. As usual you can follow the event here on SAR where I will give you all links to reviews, news and preorders for the new products. By the way 15:00 London time is:
7am in San Francisco
10 am in NYC
23:00 in Tokyo.

What can we expect? The Zeiss 16-35mm f/4.0 for sure. And Sony will also likely show more new (pre)production A and E-mount lenses and an updated FE lens roadmap.

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Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!

I got more images about the new Zeiss 16-35mm f/4.0 FE OSS lens that will be announced tomorrow. As you know you can follow the event live here at SAR at 16:00 Berlin time!

Here are two graphs about the new lens:

The Zeiss 16-35mm should ship within end of this year. But I “fear” that all other lenses that will be announced tomorrow will hit the market in 2015 only. Because so far I didn’t get detailed info on them…probably because Sony will not unveil the final info tomorrow (just general introduction).

To end with a good news: After Pohotkina I can probably start with new rumors about the High Resolution cameras and some RX camera info I got in these days.

Follow the Sony announcement live here on SAR on Monday Sept 15 at 16:00 Berlin time. That’s:
7am in San Francisco
10 am in NYC
15:00 in London
23:00 in Tokyo.

———
Message to sources: You can send me more info anonymously by using the contact form you see on the very right of your browser. You can also contact me directly at sonyalpharumors@gmail.com.
For readers: Subscribe the RSS feed (Click here) and Twitter (Click here) stream and the Facebook fan page (Click here) in order to not miss any news!
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Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!

This is the first image of the new Zeiss 16-35mm f/4.0 FE OSS lens that will be announced on Monday (16:00 Berlin time). It should cost around 1350 Euro. Sony will likely introduce two more FE lenses although I don’t know if these will be ready for sale this year or more likely be on market in 2015 only (90mm macro and a fast Zeiss prime should come). Stay tuned on SAR!

Follow the Sony announcement live here on SAR on Monday Sept 15 at 16:00 Berlin time. That’s:
7am in San Francisco
10 am in NYC
15:00 in London
23:00 in Tokyo.

———
Message to sources: You can send me more info anonymously by using the contact form you see on the very right of your browser. You can also contact me directly at sonyalpharumors@gmail.com.
For readers: Subscribe the RSS feed (Click here) and Twitter (Click here) stream and the Facebook fan page (Click here) in order to not miss any news!
——–

Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!

On Monday (Sept 15) at 16:00 Berlin time Sony will finally announced the new A and E-mount lenses. Among them we will have the new 16-35mm f/4.0 FE Zeiss, the 90mm G FE macro, and likely an updated 35mm f/1.4 and 70-300mm A-mount lens. As you see on the official roadmap image on top there should be also a fast prime lens from Sony but I am not sure it will be available within 2014. Anyway, this could be the fast 85mm lens. Sony may also shows us an updated FE roadmap with some general info about the lens to come in 2015.

There could be also new accessories and one of them should be the new flash for the A7 camera series. And like I told you before we have no info about any other new camera that could be announced on Monday. But I hope Sony will officially tease us about the next very BIG camera announcement coming in January!

So follow the event live here on SAR on Monday Sept 15 at 16:00 Berlin time. That’s:
7am in San Francisco
10 am in NYC
15:00 in London
23:00 in Tokyo.

———
Message to sources: You can send me more info anonymously by using the contact form you see on the very right of your browser. You can also contact me directly at sonyalpharumors@gmail.com.
For readers: Subscribe the RSS feed (Click here) and Twitter (Click here) stream and the Facebook fan page (Click here) in order to not miss any news!
——–

Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!

At 08:00 London time we will stream the Sony event live. And according to latest minute rumors Sony will announce the FS7 4K camcorder and the 28-135mm f/4.0 FE powerzoom lens. The other A and E-mount lenses will be announced on Monday Sept 15 at 16:00 Berlin time!

The Powerzoom specs are:
28-135mm
f/4.0 aperture
Minimum focus 0.4 meter
Three control rings on lens.
SSM
In lens stabilization
Filter diameter 95mm
Weight 1400g
Comes with hood, case and strap.
Dust and moisture resistant

And please mark the other A and E-mount lens announcement time! Be here on Monday Sept 15 at 16:00 Berlin time!!!

Like I told you before Photokina is definitely a Sony “Lens” announcement place. And Sony US just remarked this once again with a proper teaser posted on their Twitter account. Tomorrow Sony will announce the new E-mount 4K camcorder and the already known 28-135mm f/4.0 powerzoom lens. But they mat announce all other E-mount lenses too: The 16-35mm f/4.0 Zeiss, the 90mm macro and likely show an updated roadmap with 85mm fast prime lens included.

Announcement should be at around 7am London time (Sept). As usual you can follow the event live here on SAR as I will continuously update you with previews, hands-on links and so on!

I got news from a source about a new external flash for the A7 camera series. Should be announced at Photokina!

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Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!