June 26, 2015
Posted in news

Hasselblad strategy change: No more luxury Sony cam versions for David Beckham (LOL). Focus on unique Medium format cameras (made with Sony?).

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Hasselblad_HV

This is a very bad day for David Beckham (see him here with the HV). Hasselblad just “unofficially” confirmed they will stop selling “redesigned” Sony-Hasselblad cameras for 10x the regular Sony price. The newly announced the new “Lusso” A7r clone camera is the last of such “luxurified” Sony cameras. They also dramatically dropped the price of current “Sony clones” like the Hasselblad HV (-$8,000 at BH!).
New Hasselblad CEO, Perry Oosting released an important interview at Dpreview. And here are some key info:

1) Hasselblad Lusso: The Lusso is a strictly limited edition of fewer than 100 units that will be sold mostly through Hasselblad distribution channels in Hong Kong. It will not be sold elsewhere, and there will be no more units made.

2) Sony Luxury clones: Hasselblad will from now on “go back to our core and make the most of the expertise that exists in this company“. In short this means no more Luxury Sony camera clones will be made.

3) Partnership with Sony: Oosting says: “We still have a very good relationship with Sony, and in fact we have recently restarted that good relationship. In the long term we will work together, but there are no co-branded products on the horizon. All our design work will be done in Gothenburg, along with our concepts and production.

Summary: It’s very clear from the interview that Hasselblad wants to focus on medium format cameras. And I bet they will work together with Sony to develop new sensors. As the Ceo said they “recently restarted” the partnership. It means something completely new is on the horizon.
My very personal dream-wish to Hasselblad: Make an interchangeable mirrorless medium format system with Sony sensors. A sort of digital Hasselblad X-Pan (here on eBay). That would be amazing or not?

Hasselblad_Xpan
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June 26, 2015
Posted in reviews

First Sony 90mm FE unboxing reports. Review at SLRgear.

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Sony SEL 90mm Macro UNBOXING

The 90mm FE lens is now shipping and readers are no posting their first unboxing pics and tests. Feel free to comment this post and add your findings and links about the new FE lens!

UPDATE: There is a full lens review at SLRgear. They write:

It’s a pricey lens, but right now it’s the only E-mount option that works out-of-the-box for macro photography. It might be expensive, but you get an exceptionally sharp lens with some great features – certainly, worth the investment.

90mm links:
In USA at Amazon, Adorama, BHphoto, eBay US (Click here).
In Europe at Fotomundus, Amazon Germany, Sony Germany, Sony UK, Sony FR, Sony IT, Sony ES, Sony NL, Sony BE, Sony AT, Sony CH, Sony SE, Sony FI, Sony NO, Sony PT.
In Asia at Digitalrev, Sony Australia.

Bildschirmfoto 2015-06-25 um 10.39.50
Round Planet (Source: AlphaDXD) sent me this pic: “Just received my brand new Sony 90mm F2.8 in France; a couple of photos and initial feelings on this link: http://www.alphadxd.fr/viewtopic.php?f=158&t=101471

Robbert:Today I got the new Sony 90mm f2.8 macro. Some shots are on my flickr account: https://www.flickr.com/photos/robbertvw/

Mars:I was very fortunate to be able to shoot with the new 90mm macro lens tonight.  It’s very sharp, and renders beautifully. It’s also much lighter than it looks. All-in-all a beautiful piece of glass! Some images can be found at my blog site: https://marsweekly.wordpress.com/ (all are portraits shot wide-open with the 90mm and a few other lenses)

Discussion: Sony 90mm Macro, or Zeiss 85 Batis, which will you be more likely to get? On SonyAlphaForum.

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June 25, 2015
Posted in deals

$100 off on the Sigma 50mm f/1.4 ART A-mount lens.

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The superb Sigma 50mm ART A-mount lens got a $100 discount at Amazon, Adorama and BHphoto. This is a no brainer deal for a lens that is almost as good as the $4000 Zeiss Otus!

More deals:
Open Box A7r cameras for sale at Samys (Click here).
$100 off on the new Rokinon 100mm f/2.8 FE lens at eBay US (Click here). This is a manual focusing and high quality piece of glas.
For the first time the new Mitakon 85mm f/1.2 FE lens is in Stock in USA via Popflash (Click here)

A7rII and RX camera preorder list:
In USA:
A7rII at Amazon, BHphoto, Adorama, Uniquephoto.
RX10m2 at Amazon, BHphoto, Adorama, Uniquephoto.
RX100m4 at Amazon, BHphoto, Adorama, Uniquephoto.
In Europe at:
A7rII at Sony DE, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT. Wex UK.
RX100m4 at DE, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT. Wex UK.
RX10m2 at DE, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT. Wex UK.

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June 25, 2015
Posted in news

Coming soon: World’s first translucent E-mount adapter for Canon lenses!

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Adapter

Lately we have quite some good news for Canon owners here on SAR. The new Sony A7rII with Canon lenses focuses as fast as on “native” Canon cameras. And now we have another great news:

DEO Techart is about to release a the world’s first E-mount translucent adapter for Canon EOS lenses! The adapter is scheduled to be released in August and I hope to get final specs and images soon. B

UPDATE: For unknown reasons MXcamera removed the three videos showing the adapter at work. Hope they will be back online soon :(

 

 

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June 25, 2015
Posted in rumors

A7000 delay and some more info about it (via Ricoh/Nikon sources)

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roadmap

As you can see from the Sony October roadmap leaked by Wikileaks Sony announced all stuff  (Z4 smartphone, new 4K TV’sA7rII, RX cams). But there is one single exception: The new A6000 series camera which we think would have been named A7000. Trusted sources kept saying this was due to release sometimes in April/May but Sony had some kind of issues with the hardware of the camera.

I now got info from Ricoh and Nikon sources:
They told us that Sony developed a new sensor for the A7000. By contract that sensor could be used by other companies six months after the Sony A7000 announcement. The delay of the A7000 release also changed their product roadmap. To use the new Sony APS-C sensor with hybrid autofocus tech they will have to release their camera sometimes in 2016 instead of late 2015.

Let’ hope Sony will announce the A7000 during the next announcement session in September/October!

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June 25, 2015
Posted in news

Sony Tidbits…

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Sony FE 24-240mm OSS Lens Review – Real World, Lab and More…

For German readers: At 9:00 Gold Box deal on the Sony A99 (Click here). Discounted price will be online from 9:00 only!
4K Battle: Sony FDR X1000V Vs. GoPro Hero 4 Silver (ActioncameraRumors).
Movcam’s cable adapter to turn Sony’s a7S (Newsshooter).
Wedding in Almyrida Crete (SonyAlphaForum).
Price drop on the A6000 at Amazon Spain.

Kasper:It is with great pleasure I can announce my Youtube channel Alpha Lens is on air. On the channel you can see various Sony Alpha cameras with different lenses. If you are looking for a new lens and would like to know how it looks on you camera then visit my new channel. The channel already has over 25 different videos, primarily Zeiss and G-lenses. The site will regularly be updated with more videos so you can benefit from subscribing to the channel or like the facebook page.
Youtube channel: https://www.youtube.com/channel/UCm6_sVaIfmj8WLClNE01P8g
Facebook page: https://www.facebook.com/alphalens

Anonymous:Hi there, I just wanted to share a new music video that we just published today, shot entirely on the Sony A7S. It showcases the slow motion capabilities of the Sony A7S shooting in 60fps mode (particularly in the 2nd half of the clip). The song is called ‘Waiting’, and it is by Queensland rock band ‘Collins Class’. Hopefully your readers will be interested. Thankyou. https://www.youtube.com/watch?v=Gml9Yk2ppzg

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June 24, 2015
Posted in deals

Sony 90mm FE lens for sale at Sony US. Shipping in Europe too!

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90mmFE

The 90mm FE lens now started to ship in most countries! Sony sells them now on eBay US (Click here). In Europe it’s also in Stock for example at Amazon Germany. Check the in Stock status:
In USA at Amazon, Adorama, BHphoto.
In Europe at Sony Germany, Sony UK, Sony FR, Sony IT, Sony ES, Sony NL, Sony BE, Sony AT, Sony CH, Sony SE, Sony FI, Sony NO, Sony PT.
In Asia at Digitalrev, Sony Australia.

Sony FE90mm or Batis 85mm? On SonyalphaForum there is a discussion about which one to get. I chose the latter :)

More deals:
Open Box A7r cameras for sale at Samys (Click here).
$100 off on the new Rokinon 100mm f/2.8 FE lens at eBay US (Click here). This is a manual focusing and high quality piece of glas.
For the first time the new Mitakon 85mm f/1.2 FE lens is in Stock in USA via Popflash (Click here)

A7rII and RX camera preorder list:
In USA:
A7rII at Amazon, BHphoto, Adorama, Uniquephoto.
RX10m2 at Amazon, BHphoto, Adorama, Uniquephoto.
RX100m4 at Amazon, BHphoto, Adorama, Uniquephoto.
In Europe at:
A7rII at Sony DE, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT. Wex UK.
RX100m4 at DE, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT. Wex UK.
RX10m2 at DE, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT. Wex UK.

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