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Sony’s wants to create a “Super Reality” sensor!

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You can download the full presentation at Sony.net (Click here). You can also click on the thumbnails below to enlarge the image. So what are the key info?
– Sony is already the number one producer of CCD image sensors and want’s to become number one in the CMOS market too.
– The biggest market for image sensors is the cellular market (Example: The iPhone 4 uses a Sony sensor)
– Sony is working to increase, both image quality and frame rate.

But here is the real big news: Sony wants to create a “Super Reality” sensor that surpasses Human Vision. That’s why they created a new filter layout which includes “W” pixels (no color) to increase the dynamic range. At first look this will come at cost of the color information but I guess Sony has some kind of “secret” weapon to avoid that. Can’t wait to see such a senor in use in a “real” camera.

Personal note: Would love if Sony sensors could come close to the B&W image quality of [shoplink 8756 ebay]medium format cameras[/shoplink].

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