Sony 28-70mm FE lens can now be preordered separately in Europe! You can check price and availability by clicking on the Sony Stores of your country: at Sony DE, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO.

After German and UK also Italian, Belgium and Spanish SAR readers told me that their A7 or A7r camera has been shipped from their local online Sony store! Here are all other A7-A7R-RX10 and lens links for Europe:
Sony A7r body at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT,  WexUK, WexDE.
Sony A7 body at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT, WexUK, WexDE, Amazon UK, Amazon DE, Amazon FR.
Sony A7 with 28-70mm kit Sony  DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT, WexUK, WexDE, Amazon UK, Amazon DE, Amazon FR.
Sony RX10 at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT, WexUK, WexDE.
Zeiss 35mm at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT,
Zeiss 55mm at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT
Zeiss 24-70mm at Sony DE, UK, FR, IT, ES, NL, BE, SE, PT

I got multiple feedback from UK and German readers who preordered the A7 or A7r cameras the very first day. Their cameras are shipping today! Feel free to share your pictures and early tests by contactin me at sonyalpharumors@gmail.com.  :)

Here are the links to Sony Europe Stores to check the current availability:

Sony A7r body at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT,  WexUK, WexDE.
Sony A7 body at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT, WexUK, WexDE, Amazon UK, Amazon DE, Amazon FR.
Sony A7 with 28-70mm kit Sony  DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT, WexUK, WexDE, Amazon UK, Amazon DE, Amazon FR.
Sony RX10 at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT, WexUK, WexDE.
Zeiss 35mm at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT,
Zeiss 55mm at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT
Zeiss 24-70mm at Sony DE, UK, FR, IT, ES, NL, BE, SE, PT

The Zeiss 24mm f/1.8 now sells for $899 at Amazon US (Click here) and Adorama (Click here).
And the deal of the day is that Sony NEX-3n with kit lens for $399 at Amazon US (Click here).

More deals:
Open Box RX1 for $2295 at [shoplink 22823 ebay]KenmoreCamera (Click here)[/shoplink].
Manufacturer refurbished A99 for $2299 at [shoplink 22823 ebay]Cameta (Click here)[/shoplink].
New RX100 for $525 at [shoplink 22826 ebay]BigValue (Click here)[/shoplink].

Digitalrev has the new Cameras in Stock with worldwide shipment: Sony A7r (Click here), Sony A7 (Click here) and Sony A7 kit (Click here). The prices they show are with import tax and shipment included! Reminder: EU readers will get their cameras next week from Sony EU stores. US readers will have to wait til December 1 according to Amazon US (Click here).

Deal reminder: FocusCamera si the first site offering A7 and A7r megakits for sale. And some of them have exactly the same price of the body only. Example:
– Sony A7r body with ten(!) free accessories (Click here).
– Sony A7 with nine free(!) accessories (Click here).
– Sony A7 with kit lens and with ten free(!) accessories (Click here).

The LAEA4 adapter is in Stock for the first time via BHphoto (Click here). And soon the rest of the stuff will be in Stock in USA. But Asian friends will get the good stuff first: Amazon Japan is now officially shipping the A7 (Click here) and A7r (Click here). And a SAR readers sent me those pictures of a Sony Store in Hong Kong. Look at how many cams they got!!!

Specs and Preorders in US and Canada:
Dedicated Sony announcement page at Amazon US (Click here).
Sony A7r body at Amazon, Adorama, BHphoto, SonystoreUS. TheCameraStore Canada.
Sony A7 body at Amazon, Adorama, BHphoto, SonystoreUS. TheCameraStore Canada.
Sony A7 with 28-70mm kit lens at Amazon, Adorama, BHphoto, SonystoreUS. TheCameraStore Canada.
Sony RX10 at Amazon, Adorama, BHphoto, SonystoreUS.
Zeiss 24-70mm at Amazon, Adorama, BHphoto, SonystoreUS.
Zeiss 35mm at Amazon, Adorama, BHphoto, SonystoreUS.
Zeiss 55mm at Amazon, Adorama, BHphoto, SonystoreUS.
70-200mm A-mount at Amazon, Adorama, BHphoto, SonystoreUS.
Sony A-Mount to E-Mount Lens Adapter at Amazon, Adorama, BHphoto.
Sony A to E adapter with mirror at Amazon, Adorama, BHphoto.
A7/A7r leather case at Amazon, Adorama, BHphoto, SonystoreUS.
A7/A7r vertical grip at Amazon, BHphoto, SonystoreUS.
Sony W Series Battery Charger at Amazon, BHphoto.
Sony FA-CS1M Off-Camera Shoe at BHphoto.
Semi-Hard LCD Screen Protector for A7-A7r at Amazon, BHphoto.

Specs and Preorders in Europe:
Sony A7r body at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT,  WexUK, WexDE.
Sony A7 body at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT, WexUK, WexDE, Amazon UK, Amazon DE, Amazon FR.
Sony A7 with 28-70mm kit Sony  DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT, WexUK, WexDE, Amazon UK, Amazon DE, Amazon FR.
Sony RX10 at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT, WexUK, WexDE.
Zeiss 35mm at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT,
Zeiss 55mm at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT
Zeiss 24-70mm at Sony DE, UK, FR, IT, ES, NL, BE, SE, PT

Asia:
A7r at Digitalrev.
A7 at Digitalrev, Amazon Cina.
A7 with 28-70mm lens at Digitalrev.

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Those lucky UK readers will jump for joy when reading this :)
Both Zeiss FE primes already got a 100 pound discount: It’s now 598 pounds for the 35mm lens (Click here) and 752 pounds for the 55mm lens (Click here).

More new Sony EU deals:
Next price drop on the A3000 with kit lens in Germany (Click here).
You pay 383 Euro only for the RX100 with the secret code (Click here).

The RX10 will ship soon! November 23 according to Amazon (Click here) and BHphoto (Click here). And there are also superkits for that cameras on Focus camera: kit one, kit two and kit three.

There are also two new deals on Samyang (aka Rokinon, aka Bower) lenses:
$50 of on the Bower 35mm f/1.4 Lens for Sony/Minolta at BHphoto (Click here).
$100 of on the Rokinon 16mm f/2.0 Lens for Sony A or Sony E mount Groupon (Click here).