RUMOR: Sony ZV E-mount camera price will be around $899 (900 Euro)

I have been told the Sony ZV E-mount camera price will be around $899 (900 Euro). Journalists are already testing it and they told me the announcement was expected to happen on May 26 but for unknown reasons it was postponed by a couple of days (maybe because of the Panasonic announcement?).

Below some quick thoughts by Gaston Shutters about the new camera:

The new Sony E-mount vlogger camera name starts with “ZV” and announcement has been postponed form the original May 26 date

Multiple journalists were first told the camera would be announced on May 26th. But the announcement has been postponed by a bit. So the camera will NOT be announced next week. Unlike my previous mistake on rumors this isn’t a mistake….it’s Sony that changed the date and journalists out there know it ;)

I also have been told the camera name starts with “ZV” and is followed by three numbers. So it really is a sort of E-mount version of the ZV-1.

Also, I have been told by those journalists that this camera is really nothing exciting :(

 

RUMOR: New E-mount camera has A5xxx shape, with A6xxx features and the A7c fully articulating screen

Image on top shows the ZV-1 vlogger camera

Next week Sony will announce their first of the line new APS-C E-mount Vlogger branded camera. It has a compact A5xxx shape with no integrated viewfinder, it has similar A6xxx features (24MP sensor, IBIS and so forth) and the new A7c fully articulating screen.

So it’s not a successor or replacement of any current cameras. This is branded as a new High End Vlogger camera.

My fault: The new camera is branded as a higher end vlogger camera and not a high end A6xxx camera replacement

The one part that was wrong of my Sony APS-C camera rumors was the info that this would be a new High End camera. But indeed my source got mislead by Sony marketing that will present this camera as a higher end vlogger camera and the first of a new line. So this is not the A6660 replacement. And as far as I know there is no A6600 replacement coming any time soon.

So again, my apologies for that piece of wrong rumor. Understand that Sony is quite secretive on leaks…and as far as I know I am the only website on the world that at least could tell you that there is a new APS-C camera coming (and this weeks ago). And moreover you also know this will now be a new kind of model (first of it’s line in terms of naming). So you can either bitch me on the glass half empty or relax a bit and enjoy the glass that is half full. With the hope that now that I am back from my 6 month long COVID-19 project I will have more time to spend on rumor work ;)