Sony will likely announce TWO new cameras this month: One of them is a new kind of camera!

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I have unconfirmed rumors from a sources about a DOUBLE Sony camera announcement:

  1. On May 7 Sony could announce a small ‘update‘ of this camera. With new LCD screen, new charging port and other minor updates. Bad news: Increased price tag of $4500?
  2. The exciting news: In late May there would be a completely new kind of camera that has one aspect of this Alpha series. More about that soon on SAR!

I am working right now with sources and hopefully within hours I can tell you more about both cameras!

If you happen to know more about this announcement feel free to share the info though this anonymous contact form or contact me via eMail, Signal, Telegram. Thanks!

 

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Good news: New large stock of Sony A1II camera is now shipping out in the USA

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As you know, the Sony A1II is still in high demand. In the US, it’s out of stock at BHphoto, Adorama reports that it will ship in July, and Amazon has even stopped accepting preorders and canceled all older preorders. But now there is good news:

Our reader Andrew reported

I, a regular customer running a small photography business, ordered a Sony A1ii on March 31st from B&H Photo, and I just received a shipping notification email that it got shipped today and is expected to be delivered on 02-May-2025 (tomorrow).  I’m a customer on the East coast of the USA. 
This may be indicative of the overall trend towards B&H (and likely other retailers) slowly clearing their backlog and catching up with orders of the A1ii.  I heard (unofficially) from some of their workers that they received a large shipment of a1ii cameras in early April (between 500-1000 units). 
My personal experience is also consistent with the trend as expressed in this thread:  https://old.reddit.com/r/SonyAlpha/comments/1ilis6f/sony_a1_ii_shipping_updates/?sort=new (see especially, comments by /u/Arizona_Monsoon and /u/Repulsive-Meeting490).
Just thought I’d let you know since I’ve followed you for a while, and I know that this is a topic of some interest to your readers, including myself.
Keep up the great work!

Thanks Andrew!

All new Sony rebates can be found on those pages at BHphoto, Adorama and Amazon.

Sony Camera deals:

Sony Lens deals:

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Tamron financial report: Six lenses coming in 2025, but sees some risks related to tariff uncertainty.

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Tamron released the full Q1 financial report. They reported a slight decreased in Net Sales but an increased gross profit thanks to cost reductions and productivity improvements. They still plan to release to launch a total of six lenses in 2025:

And this is their worldwide market share:

Tamron sees: “Continuing geopolitical risks and uncertainty over the policies of the new U.S. administration have led to a widespread slowdown in overseas economies

Overall, the company is doing well and is confident that it will survive the turbulent political situation as it relocates production outside China. Of the six new lenses they will launch in 2025 only a few will be new E-mount lenses. The others will be new Z/RF/X mount versions of existing E-mount lenses.

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Ending on Sunday: Sony USA savings with first ever $200 discount on the Sony A7cII

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For the first time we have a $200 discount on the Sony A7cII sold by BHphoto, Amazon, Adorama.

All new Sony rebates can be found on those pages at BHphoto, Adorama and Amazon.

Sony Camera deals:

Sony Lens deals:

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