Detailed Sony sales analysis for the japanese market in 2011.

Share

Japan is the only market of the world offering super detailed info about camera sales. And this week BCNranking made a nice overview of the percentage sales in 2011. As you can see from the screenshot on top Sony is doing well in the compact camera market where it jumped on the second place with 15,1%. it was on position 4th in 2010. It’s not going well in the DSLR market but this has probably to do with the Thai flood consequences that made the A65 and A77 not available in reasonable numbers within 2011. Compared to 2010 Sony also lost 5% market share in the mirrorless market probably for the same reasons.

I think 2012 numbers will be more important because it will really show what’s the strength of the company in a “normal” year (a year without Tsunamis and Floods I hope!).

There is no such nice detailed market report in European and American countries. So I have to rely on the very general and “unscientific” Amazon rankings to see if a camera is popular or not. I give you here the links to check the current most sold cameras:

Amazon US:
DSLR ranking (Click here): No Sony camera in top 20 :(
Mirrorless ranking (Click here): NEX-5n rules!
Compact ranking (Click here): Canon dominates.
Lens ranking (Click here): No Sony in sight.

Amazon Germany:
DSLR ranking (Click here): No SLT camera in top 20 :(
Mirrorless ranking (Click here): Again the NEX-5n on top!
Compact ranking (Click here): The HX100V is doing pretty well.

Amazon UK:
DSLR ranking (Click here): Again no Sony on top.
Mirrorless ranking (Click here): Sony NEX-5n on position two.
Compact ranking (Click here): Cnaon-Nikon domination.
Lens ranking (Click here): It’s a Canon world.

Amazon France:
DSLR ranking (Click here): Canon as usual…
Mirrorless ranking (Click here): NEX-5n and NEX-7 domination!
Compact ranking (Click here): Again Canon…

sonyalphaforum
Join our new forum!
To discuss all the Sony Alpha news join the offical SAR community on sonyalphaforum.com/

Support my work on SAR by buying your gear here:
Sony.nl, eBay.nl.
Whenever you go for a shopping just click on those links and buy whatever you want and I will get a small commission for it without you having to pay one single penny extra!