February 27, 2013
Posted in news

Send your questions to Sony! (Camera Diner show)


Tomorrow (Feb 28th) at 7pm Thursday GMT (that’s 19:00 London time) there will be special Sony live show at CameraDiner.com. It’s a unique chance to get in direct touch with Sony UK manager Joe Asai. You can follow the live session and ask whatever question you want. Or if you prefer  you can also write your questions here by commenting this post. Paul Genge is reading us and will collect your question list!

Really do it! It doens’t happen often you can talk with Sony managers!

P.S: Don’t ask them questions about non existent products like the NEX-9…he will not answer you :)

UPDATE: HireAcamera.com are offering Sony bodies and lenses when hired in combination at half price for month of march, including 2x a99 and 3x a77 and e-mount nex6 and nex7. UK delivery only, no overseas.

February 27, 2013
Posted in rumors

Sony will keep developing the RX Full Frame line! How should the RX2 be?


Exposure Magazine reports a sentence from Danu Sagoro, Product Marketing Manager, Digital Imaging Group, PT Sony Indonesia. He says: “Sony is now developing full-frame camera families consisting of full-frame Alpha, full-frame handycam and full-frame Cyber-shot families,

He clearly hinted that further new RX models will be developed and I am asking our nice SAR readers how a future RX2 should be….some ideas?

February 26, 2013
Posted in news

No joke: New Adobe RAW converter supports the non existent Hasselblad Lunar.


Adobe just announced the new Lightroom 4.4 RC and it supports a camera that is not on market yet…the Hasselblad Lunar. Usually Adobe adds a support of a camera weeks if not months after the camera release. So I was actually surprised to see the new support message. So when is the Hassleblad Lunar actually coming?

February 26, 2013
Posted in news

New cameras first look. And first popularity hint: Preorder insuccess in US?

The video on top shows the new camera preview posted by sonyelectronics. There is also a new NEX-3n image gallery at Dpreview and the full MTF graph form the new Zeiss lens at Sony US.

Whenever Sony launches new products I have the habitude to check the amazon rankings to see how big (or low) the preorders requests are. I checked the mirrorless (Click here), the DSRL (Click here) and the Lens (Click here) rankings and there is no sign at all from the new Sony stuff! The ranking isn’t a scientific tool but it may be a rough indication that these new cameras and lenses aren’t really what people was waiting for. Anyway it’s too early to make any reasonable analysis.

Meantime I re propose the preorder links with the new update Adorama links. Feel free to comment this post to add more links!!!:

US preorders:
Zeiss 50mm f/1.4 SSM A-mount lens at Amazon (Click here), Adorama (Click here), BHphoto (Click here) and SonyStore USA (via AlphaCameraDeals).
Sony SLT-A58 at Amazon (Click here), Adorama (Click here), BHphoto (Click here) and SonyStore USA (via ACDeals).
Black Sony NEX-3n at Amazon (Click here), Adorama (Click here), BHphoto (Click here) and SonyStore USA (via ACDeals).
Silver Sony NEX-3n at Amazon (Click here), Adorama (Click here), BHphoto (Click here) and SonyStore USA (via ACDeals).
DT 18-55mm at Amazon (Click here), Adorama (Click here) and BHphoto (Click here).
Sony 70-400mm at Amazon (Click here), Adorama (Click here), BHphoto (Click here) and SonyStore USA (via ACDeals).
Sony HVL-F20 Flash at BHphoto (Click here).
Sony HX300 at Adorama (Click here), BHphoto (Click here).
Sony TX30 Black at BHphoto (Click here).
Sony TX30 Orange at Adorama (Click here), BHphoto (Click here).
Sony TX30 Pink at BHphoto (Click here).
Sony WX300 Black at Adorama (White!), BHphoto (Click here).
Sony WX300 RED at BHphoto (Click here).
Sony WX300 White at BHphoto (Click here).

And here are the European preorder links:
The Zeiss 50mm f/1.4 SSM can now be preordered at Wex UK.
The NEX-3n can now be preordered at Sony DE, Amazon DE, Sony UK, Wex DE, Wex UK, Sony FR, Sony IT, Sony ES, Sony NL, Sony SE.
The A58 can now be preordered at Amazon DE, Wex DE, Wex UK.


February 26, 2013
Posted in rumors

(SR5) New NEX-7n to be announced in April. With new 24 Megapixel sensor!


Image of the current NEX-7 model. There will be no big changes on the NEX-7n camera shape.


Sony just announced the new A58, NEX-3n and the three A-mount lenses but as I told you you will only have to wait one month to see some more exiting new stuff! According to multiple sources (and by the way…Thank you all!) there will be a new announcement in early April. And that time we are certainly going to see the new “Sony NEX-7n“. The shape of the camera will not be that different from the current NEX-7. But I have been told Sony worked a lot to address and improve many if the limits of the current NEX-7 model. First of all it will have a new 24 Megapixel sensor with phase detection pixels on sensor. I repeat, it’s a new sensor and not the same of the current NEX-7. One source told me the new sensor delivers 1/3 of a stop better quality.

Also the internal electornic circuitry has been completely redesigned and I have been told there will be no more over heating issues (Hurray!). And one source just told me the EVF is amazing! I am currently contacting the trusted sources to confirm the specs I got about the camera. I will post them as soon as they confirm them.

For Sources: Again, thanks to all sources for helping me out. I may ask them if they can tell me some more bits about the other new stuff like E-mount lenses and other cameras. Thanks :)

For Readers: Spread the news folks. Exciting time is coming and you may subscribe the RSS feed (Click here) and Twitter (Click here) stream and the Facebook fan page (Click here) in order to not miss any news!


Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!

Share News and Rumors

Click on the Share button below to write the message! Name and email are NOT required so you can stay anonymous. Also the IP-address will not be submitted to us. Use Imageshack to share pictures (anonymously).

Your name (not required)

Email (not required)