March 8, 2011
Posted in news, rumors

A must read for every SonyAlphaRumors reader: “Everything you need to know about our rumors!”

I saw that quite a few readers didn’t understand how rumors do work on SAR. A few also started to discredit us. That’s why I wanted to explain once again how this websites works and how YOU SHOULD READ rumors. Please read it very carefully ok?

1) Rumor classification! Rumors rated with SR1 are almost certainly fake. SR2=from new sources (very low chance this could be true). SR3=rumors from new sources or external websites that do have a 50% chance to be true. The difference between SR2 and SR3 is that in SR3 case I did receive the same rumor from a higher number of new or external sources. SR4= rumor from a trusted source. SR5=rumor confirmed by many trusted sources.

2) One of SAR goals is to collect rumors from external websites too! In that case we don’t have a chance to verify their sources. But by keeping track of the rumors from those websites we can learn if they are reliable or not. Example: A month ago a well known forum administrator said that the A77 would be announced in April. We re-posted the rumor reminding all of you that we can’t confirm that rumor and that you should take it with a grain of salt. The day after trusted sources contacted us to say that the rumor was untrue and we posted the new message on SAR. Two days ago I reminded you that there will  be no A77 and some commented that I was WRONG again because I said that it would come in April. As you see quite a few people didn’t understand what are the rumors from our sources and what are the rumors from external sources. So please. Don’t make SAR accountable for wrong rumors from external websites or low rated rumors from new sources!

3) SR1-SR2-SR3 rumors are form external or new sources!
I often do receive rumors from new sources. I usually do post that rumors only if a) other new sources told me similar things b) if I need to verify it with trusted sources.
The only way for me to verify if rumors from new sources are correct is to post them on SAR (with low value only!). That’s the only way our anonymous trusted sources can read it and confirm or deny the rumor. I do not have the mail adress from trusted sources and they usually contact me using the contact form on the right sidebar. So the only way for me to check if rumors are true or untrue is to post them! Example: I received two messages from two new sources that do say they are testing the A77. I did post that rumor two days ago on SAR with low SR2 value. Some commenter said that this was certainly fake, that I am cheating them and so on. Good for you that trusted sources did contact me to confirm that YES there are people testing those cameras. And I also did receive some more info about the A77 I will post soon on SAR. So SR2-SR3 rumors can be useful for me and you to get more news and to get closer to the real specs of a camera or lens!

The message should be clear now. SR4 and SR5 rumors are the ones you have to take into account to see if SonyAlphaRumors is a reliable rumor website or not. Of course also SR4 and SR5 rumors could be wrong, because also trusted sources can receive partial incorrect info and also because Sony itself often changes roadmap and specs. Please remind people that low rated rumors are here to help me to understand what new/external sources is reliable or not. Help me to remind them that they should look at SR4 and SR5 rumors only if they want to get a more realistic view about Sony strategy.

5) Future rumors regarding the A77. We were the first to tell you with SR5 value that the camera would be announced in mid 2011, and that it will have a 24 Megapixel sensor. Keep that in mind when the A77 will be finally here. We were also the first to tell you that the new NEX camera will be announced next month (in April). Those are the REAL good rumors!
6) The reason why you are here on SonyAlphaRumors is that we did post incredible good rumors in the past when no one else ever suspected that Sony would make Translucent cameras or that the new mirrorless cameras would be named “NEX”. Here is a list to some of our biggest rumors (very small selection):
On December 2009 almost a year before the A33/A55 camera release we were the first to publish the”translucent” rumor! (Click here to read that article)
On february 10 2010 we were the first to unveil the NEX specs and name! (Click here to read that article).
We were the first to post pictures of the NEX cameras two weeks before their announcement (Click here ot read that article).
We were the first to tell you that the A55 and A33 would be announced before Photokina (Click here to read that)

At the end: I am not a professional blogger, I even don’t speak English (My native languages are german and italian) and I work on SAR early int he morning before I go to work and late at night when I am back at home. I do this because I enjoy it and because I met a lot of interesting people through this website. I don’t get paid by big companies, I cover all costs with your help (when you buy stuff through the shop links). This is not a professional website and never will become it. But this will allow me to remain a “free writer” that writes on a bit chaotic platform meant for all real Sony fans ;)

If there is anything else you need to know from me feel free to comment this post. I will answer you. Thanks!


March 7, 2011
Posted in rumors

New Sony A77 prototype pictures at the Imaging show in Birmingham

Amateur Photographer reports that Sony confirmed the A77 will have a new improved electronic viewfinder, as well as high ISO settings ‘up into the hundreds of thousands’. The body shell will be made from magnesium alloy and the finished product will be priced in the same region as Canon EOS 60D-type products.

Thee are new pictures of the prototype at Pocket Lint and ePhotozine (found via Noisycamera). It looks like the same prototype we saw in march at the show in Yokohama.

March 7, 2011
Posted in rumors

(SR3) New Sony announcements/releases around April 4? With surprise? (SR5) No A77 or fullframe camera in April

The NXcam with E-mount that should be announced on April 4.

We just received a possible data for a new Sony press release. On April 4 Sony could announce the new NEX-C3, the new NEX and PL camcorders and a possible “surprise”. We are sure the surprise camera will NOT be the A77 and NOT be a new fullframe camera. We received some info about that camera from new sources but I am trying to get some more info from trusted sources before to post anything on SonyAlphaRumors.

P.S.: I want to THANK all sources that sent me info during the last days. Without that help it would be impossible to post reliable rumors about Sonys future products. Thanks a lot!

March 7, 2011
Posted in news

Sony doing very well in Japan! (+Sony HX100v, HX9v, WX10 Hands-On)

MirrorlessRumors posted a summary of the worldwide digital market trends and shares. The most interesting data are the market shares in Japan (sales shares for the first 9 months 2010):

Compact camera is lead by Canon 19.0%, followed by Casio 15.2% and Panasonic 13.9%
DSLR cameras is lead by Canon 32.0% followed by Nikon 29.4% and on third place we have Sony 13.1%.
Mirrorless is lead by Panasonic 38.7% followed by Sony 32.2% and Olympus 29.1%

Sony is Number three in the DSLR market and Number two in the new Mirrorlessmarket. That’s a huge success if you consider that in Japane 40% of all sold system cameras are Mirrorless!

P.S: Photographyblog posted a Sony HX100v, HX9v, WX10 Hands-On.

March 6, 2011
Posted in reviews

Tamron SP AF 70-200mm f/2.8 review at Kurtmunger

Image courtesy:

Kurtmunger (Click here) tested the Tamron SP AF 70-200mm f/2.8 lens on the Sony A700 and A900: “Build quality is not great like the Sony, and the slot/screw drive focusing system is slow, but pretty accurate.  Unfortunately, there are no focus hold or focus limiter buttons to help out, that’s the down side.  On the up side, the lens performs very well optically, with relatively low distortion, good control of both axial and lateral color fringing, although color fringing is noticeable along the sides at the short end to about 135mm.”

For comparison: You can also read the Sony 70-200mm f/2.8 review at Kurtmunger and Photozone.

The Tamron lens costs $769 at BHphoto (Click here)
The Sony 70-200mm f/2.8 SSM Lens is just a little bit more expensive….$1,799.00 (!) at Amazon (Click here), Adorama (Click here) and BHphoto (Click here).

Thanks Eric

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