February 8, 2014
Posted in news

Most facebook liked SAR readers pictures of the week.

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China, Guilin, Li River (Sony Nex-7 + SEL1855) by Sergey Kuznetsov

These are this weeks most liked picture posted by SAR readers on SAR’s facebook wall. To like other pictures and add your picture just visit us here https://www.facebook.com/sonyalpharumors?filter=2.

Read the rest of this entry →

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February 8, 2014
Posted in deals, rumors

Stackable $200 savings on the A7-A7r and FE lenses to be launched tomorrow in USA!

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The last couple of weeks we saw many rebates on the A7-A7r cameras in Europe. And finally tomorrow Sony  US will launch stackable savings on the A7 cameras with FE lenses! When buying an A7/A7r camera you will save $200 on each FE lens you buy!

 

Current Sony US deals:
You will get a free flash or a free SD card on Sony’s RX cameras at SonyStore US (Click here).
And the most popular mirrorless system camera at Amazon US is the discounted Sony NEX-3n.
A3000 with kit lens sells for $249 at Buydig (Check out to see final discounted price).
A3000 with kit lens sells for $288 at Amazon US (Click and than select Amazon as seller!).
$109 off on the Sony NEX-3N with 8GB SD Card, Case, and 16-50mm Lens at Walmart (Click here).
A5000 got $100 off at Amazon (Click here), SonyStore US (Click here) and BHphoto (Click here).
$140 off on the Sony HX50V at BHphoto (Click here).
Get a $50 Amazon.com Promo Credit with the Sony RX100Ii at Amazon (Click here).
Sony Alpha SLT-A99V Digital Camera, Vertical Grip and Flash Bundle at Amazon (Click here).
Buy a Qualifying Sony NEX Compact System Camera and Save up to $200 on Select Sony Lenses at Amazon (Click here).

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February 8, 2014
Posted in news

Sony announces they will sell the PC and reduce TV business. Imaging business is a priority.

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Sony is still facing a deep financial crisis and they plan to recover by completely selling their PC business and reduce their TV investments costs. And Sony.net reports:

In the imaging, game and mobile businesses that Sony identified as the three core businesses that would drive the growth of its electronics business, Sony has made significant progress in executing this strategy.

And Reuters reports that Sony:

will cut 5,000 jobs and trim 100 billion yen ($988 million) a year from fixed costs, while splitting off its loss-making PC and TV units.

The camera (and sensor) business is one of their high priority. Just let’s hope Sony can manage to move out of the deep crisis soon. We will patiently wait for more their new A-mount cameras, FE lenses and a more clear marketing and customer support.

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February 7, 2014
Posted in deals

Sony 24-70mm in Stock at Sony EU stores!

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The new Zeiss 24-70mm f/4.0 FE lens is in Stock for the first time in Europe at at Sony DE, FR, IT, ES, NL, BE, SE, PT (Click on country name to see the lens site).

And it will be in Stock in 2-3 weeks in USA too at Amazon, Adorama, BHphoto, SonystoreUS.

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February 7, 2014
Posted in news

Panasonic officially opens the 4k battle. Sony’s answer coming soon.

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Today Panasonic launched the first mirrorless interchangeable lens camera with 4K recording feature, the GH4 (specs at Amazon). It has a 10bit 4K output over 3G HD-SDI and records on fast SD cards at 200mbit/s. It’s certainly a well made camera but Sony is about to answer soon.

Like in one month from now Sony will release their first 4K camera. It will be A-mount although I don’t exclude there will be an E-mount 4K camera too. The image of the Sony 4K camera has been shown last year:

Sony-Prototype-4K-DSLR-NAB-2013-616x409

The 4K Sony displayed this year at NAB show (Image courtesy: Engadget).

Expect a 4K marketing bombardment soon. And after that 8K will follow (in 1-2 years). It never ends :)

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