Ahead of the new A7rV, A9III, and “surprise camera” rumors subscribe my Youtube channel

The 16-35mm f/4.0 PZ has been announced, the new 24-70mm GM II is coming soon too. But there will be a slow crescendo of Sony announcement during 2022. A7rIV, A9III and maybe a “surprise camera” will be coming within the next 12 months. I am going to talk about all this the coming weeks on my new Youtube channel I invite you to subscribe now: youtube.com/channel/UCz8guXx2NrQbdbu8CgUM0lw

I promise that I will work on improving my dress, hairstyle and studio setup in the coming weeks ;)

Sony Japan announced it will increase the prices of some cameras on April 1

Sony Japan issued the following press text (google translated):

From April 1, 2022, Sony Marketing Inc. will revise the manufacturer’s shipping price of some products sold in Japan.
We will revise the shipping price as follows in light of the fact that raw material costs, manufacturing and distribution costs, etc. are soaring due to the influence of the external environment such as the recent shortage of semiconductors.
At the same time, for products for which the manufacturer’s suggested retail price has been set, the suggested retail price will be revised.

Theses are the cameras Sony mentions:

  • α6400 body and various kits
  • α7C
  • ZV-E10 Body Kit
  • DSC-RX10M4
  • DSC-RX100M3
  • DSC-RX0M2
  • DSC-HX99
  • DSC-WX500
  • DSC-W830

It is yet unclear if sooner or later the price increase will affect other countries too.