We know Sigma will soon announce a new 18-50mm f/2.8 APS-C lens. But now Asobinet also spotted the patent for another new lens: The 150mm f/2.8 DG DN macro Full Frame lens.

 

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Un post condiviso da The Sony Alpha community. (@sonyalphagallery)

by umeshgogna⁠
Most Memorable Night at the Most Magical Place…⁠
Ladakh UT, India⁠
Sony a1 | FE 14mm F1.8 GM | F1.8 | 15″ | ISO 3200⁠
(Single Exposure – Single File – No Exposure Blending)⁠
Tripod & L Plate: Leofoto LS-325C Carbon Fiber CF4 Section Tripod with G4 Geared Head⁠

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The Nihon Keizai Shimbun reports that at the Tokyo Olympics 2020 “Sony has opened a hole in the two strongest systems of Canon and Nikon in the professional market (news camera). It seems that the usage rate of Sony machines at the Tokyo Olympics was 20 to 30%.”

An interview with Mr. Masaaki Oshima, Deputy General Manager of Sony Camera Division, is also posted, and he commented that “α9” has begun to gradually spread to professionals and the results are being produced. Sony has evolved by meeting the expectations of professionals who have strict demands, and the developed functions can be reflected in general-purpose models and smartphones, and the brand power will be enhanced by professional use. It is technically not inferior to SLR cameras, and there is a growing need for video, so Sony is confident that it will be able to take advantage of its strengths.

A few days ago, the Business Journal published an interesting article about whether Canon could catch up with Sony in the future. And PetaPixel also published a a report: “Shooting 50MP Olympics Photos at 30fps”

In summary: Sony broke the Nikon-Canon duopoly and there is a chance that at the next Olympics Sony Alphas will be the most used system by sports photographers.

via DClife

Venus Optics Laowa 15mm f/2 FE Zero-D Lens Review

Affordable 50mm f/0.95 Lens from 7artisans for Sony E-Mount Cameras (Darryl Carey)
TTArtisan 7.5mm F2 Fisheye review at SonyAlphaBlog.
Purchasing Your Next Lens (Explora).
What is a Watermark? (42West).
Laowa Argus 35mm f/0.95 test at Mobile01.
The new Sigma 24mm and 90mm DG DN hands on images by Dc.watch

Personal photos and tests from SAR Admin Andrea on Instagram, Facebook, Flickr and 500px.

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TTArtisan 40mm f/2.8 macro E lens at Amazon US, Amazon DE, Amazon UK, and Pergear store.

Image samples:

The Chinese company Higizmos company released a new full-frame anamorphic cinema lens called “Great Jo”. It’s a low-cost 60mm 1.33x anamorphic lens priced at US$749. It’s made of 13 elements and 10 groups optical structure​​​​. No idea if this thing will be sold outside China too.

I got rumors that Sony will launch a new high end E-mount cine camera before the end of this year. I got no solid specs yet…all I can share is this rumor that might or might not be true:

Sony’s FX9 II will using a new developed 8.7μm pixel size DCI 4K HDR BSI sensor to replace the IMX410. It can output multi based iso together for a ARRI Alexa look picture and up to DCI 4K 120p X-OCN recording by a new external recorder.
Sony’s 8K cine camera only comes for “VENICE II” now.