The new Citograph 50mm f/2.8 project has now been launched on Kickstarter. The lens is available as native E-mount option too.

Sony A7R III Best Video Settings

CIPA reports dramatic 28% camera shipment drop in January (Mirrorlessrumors).
Lensbaby Burnside 35mm FE review by ThePhoBlographer.
Travels with the 24-105G and Batis 135 (Qamera).
Which Flash Modifier Should I Choose? (Explora).
Rare 2540mm F/8 lens used by NASA goes on sale on eBay (Mirrorlessrumors).

Personal photos and tests from SAR Admin Andrea on Instagram, Twitter, Facebook, Flickr and 500px.

Eric: “I have been using the new Voigtlander 35/1.4 for Sony E for a week now. I give a few thoughts on the lens and compare it to the Leica M mount version. https://youtu.be/cB1KKzUIzB8“

You can now preorder the new Laowa 25mm 5x macro FE lens at VenusOptics (Click here). The new 9mm f/2.8 E-mount lens is yet not available for preorder. New hands-on images with this lens can be found at ePhotozine, Albedomedia.

Sony A7III preorder links:
Sony A7III in USA at Adorama, BHphoto, Amazon,  BestBuy, FocusCamera, BuyDig.
Sony a7III in Europe at Calumet Germany, ParkCameras UK, WexUK.

Sigma FE lens preorder links:
All lenses listed on one page at BHphoto (Click here). In detail:
Sigma 14mm f/1.8 for $1,599 at BHphoto and Adorama.
Sigma 20mm f/1.4 for $899 at BHphoto and Adorama.
Sigma 24mm f/1.4 for $849 at BHphoto and Adorama.
Sigma 35mm f/1.4 for $899 at BHphoto and Adorama.
Sigma 50mm f/1.4 for $949 at BHphoto and Adorama.
Sigma 85mm f/1.4 for $1,199 at BHphoto.
Sigma 135mm f/1.8 for $1,399 at BHphoto.

Sony US deals:
Up to $900 off on Sony camera sand lenses. See full special page at BHphoto, Adorama, Buydig.
Up to $500 trade-in bonus to buy a Sony cameras. See special page at BHphoto, Adorama, Buydig, FocusCamera.

Zeiss launched new savings on Batis-Loxia lenses:
You save $500 on the Batis 135mm lens at Bhphoto, Adorama and Amazon.
You save $200 on the Batis 85mm lens at Bhphoto and Adorama.
You save $200 on the Loxia 85mm lens at Bhphoto and Adorama.
You save $130 on the Batis 25mm lens at Bhphoto and Amazon.

Manfrotto announced the special Alpha edition of their Befree Advanced tripod:

The Manfrotto Befree Advanced Alpha travel tripod is a special version of the Befree Advanced Lever dedicated to all Sony α camera users who want maximum performance and stability in all shooting positions.
The plate is designed to match Sony α7 and Sony α9 camera bodies*, to ensure perfect grip, even in the most angled camera shots. The front jut of the plate physically blocks the camera, preventing any play both on tilt and rotational movements, always keeping the camera stuck to the head plate. The result is impressive camera stability, which takes image sharpness to the highest level. The plate is also fully compatible with the world’s most widespread standard head attachments: Manfrotto RC2 and Arca-swiss style. With this aluminium plate fixed to the camera, all Manfrotto heads and almost all tripod heads on the market featuring Arca-style attachments can be set up rapidly and effortlessly, without disassembling components.

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Thanks Colin for sharing this!

The Belgium Store PCHshop confirmed the Sony A7III will be in Stock this Saturday already!

Sony A7III preorder links:
Sony A7III in USA at Adorama, BHphoto, Amazon,  BestBuy, FocusCamera, BuyDig.
Sony a7III in Europe at Calumet Germany, ParkCameras UK, WexUK.

More A7III news:
Why The Sony A7iii Is Important & Where It Sits With The A7Riii & A9 (Fstoppers).

Sony Alpha Universe Underwater

Mitakon 50mm f0.95 FE review by Marc Alhadeff.
Things We Love: Peak Design Everyday Sling (Explora).
Sony a7R III: Ultimate Street Photography Camera (Three Blind Men and An Elephant Productions)
Using the Sigma 35mm f1.4 Art Lens on the Sony a7r III (ThePhoBlographer).
Sevenoak SK T1 Durable Mini Tripod Review (Personal View).

Personal photos and tests from SAR Admin Andrea on Instagram, Twitter, Facebook, Flickr and 500px.

Mariusz: “How to color grade without shooting LOG https://youtu.be/B_CVsad2Ymo. Color grading footage from a7r2 without log”

Join the new Sony Alpha Camera Facebook group.
To get news from our Forum subscribe that RSS feed.
I kindly invite you all to follow our RSS feed, follow us on Facebook and Twitter to not miss news and rumors

Sigma issued a new firmware update for their MC-11 adapter. Those are the new features/improvements:

● It has become compatible with the SIGMA 14-24mm F2.8 DG HSM | Art for SIGMA.
● With the SGV lenses^*1 listed below, it has improved AF performance in the peripheral areas of the image as well as when the “Eye AF” function is selected.
● With lenses that are not compatible with the MC-11, it has corrected the release time lag which occurred during flash photography.^*2
※ Before updating the MC-11 firmware, please ensure SIGMA Optimization Pro has been updated to ver. 1.4.1 or later for Windows, and ver. 1.4.0 or later for Macintosh.
＊1 SIGMA 35mm F1.4 DG HSM | Art, SIGMA 50mm F1.4 DG HSM | Art, SIGMA 85mm F1.4 DG HSM | Art, SIGMA 135mm F1.8 DG HSM | Art, SIGMA 18-35mm F1.8 DC HSM | Art, SIGMA 24-70mm F2.8 DG OS HSM | Art, SIGMA 100-400mm F5-6.3 DG OS HSM | Contemporary
＊2 Please note that this does not guarantee accurate operation with all the lenses that are not compatible with the MC-11.

Sigma MC-11 at [shopcountry 60822].