The video on top has been posted by ThePhoBlographer. It’s Mark Weir talking about the new A7 camera.

ThePhoBlogrpaher also shared the first impressions about the Zeiss Touit 50mm macro and about the RX10 (article here).

Also dpreview posted a couple of pictures. Also SonyAlphaLab posted a longer article about the Sony stand at the show.

Those of you that speak spanish may read the long and very detailed article at DSLRmagazine (google translation here).

SAR reader Richard sent me his PDN impression review:

Just returned from Photo Expo – Here are some first impressions on the A7r:
It’s a nice compact camera, hefty (but not heavy) for it’s size. I was worried that with the center viewfinder, my nose would end up in the screen (using my right eye), but the body was small enough that my nose was to the side of the body. But, I feel that it will be a pain for left eyed people, with the controls and such in the way. The shutter is very loud. No, THE SHUTTER IS VERY LOUD.
But, I was impressed that I was not able to feel any shake or vibration from the shutter, and I felt confident hand holding it at slow speeds. The viewfinder seemed ok, but not exceptional. The autofocus did seem to jump around quite a bit, and the face detection feature only seemed to get in the way, jumping from face to face. The menu was very hard to navigate – when you tried to use the scroll wheel, sometimes the pressure used to turn it, activated the 4 way navigational click feature. Maybe it was just this particular camera. Of course, I was not familiar with the menu structure, so that didn’t help either. The guy next to me had a couple of Leica M lenses, and they seemed to work fine with his adapter, but of course we were not allowed to take any shots and we could not get a magnified view on the screen. One problem with manual focus – with a Sony FE lens, the magnify activates when you touch the focus ring, and stays on for at least two seconds. Also we couldn’t see how to enable it with the Leica lenses (got an error message on the screen about that feature not being supported with that lens). Maybe there is a way, but we couldn’t figure it out, and the Sony rep didn’t know. All in all, I rate it as a maybe purchase for me – there is a lot to like about the camera, but it’s not perfect. It is frustrating – Sony seems to come out with cameras that are just one or two steps away from being great – the biggest negative for me is the loud shutter.
BTW – spoke to the guy at the RX1 counter – asked when the 36mp sensor was going to get put into it – he said that was a question for someone higher up, but he expects Sony would want to put their best technology into the next RX1, if there is one.“

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Support SonyAlphaRumors: After months of FF mirrorless rumor work I would be glad if you can support my work by making your A7-A7r purchase by using these links below. I will earn a small commission and you don’t pay one single penny more! Thanks!

Specs and Preorders in US and Canada (Click on store name to see direct preorder page):
Dedicated Sony announcement page at Amazon US (Click here).
Sony A7r body at Amazon, Adorama, BHphoto, SonystoreUS. TheCameraStore Canada.
Sony A7 body at Amazon, Adorama, BHphoto, SonystoreUS. TheCameraStore Canada.
Sony A7 with 28-70mm kit lens at Amazon, Adorama, BHphoto, SonystoreUS. TheCameraStore Canada.
Sony RX10 at Amazon, Adorama, BHphoto, SonystoreUS.
Zeiss 24-70mm at Amazon, Adorama, BHphoto, SonystoreUS.
Zeiss 35mm at Amazon, Adorama, BHphoto, SonystoreUS.
Zeiss 55mm at Amazon, Adorama, BHphoto, SonystoreUS.
70-200mm A-mount at Amazon, Adorama, BHphoto, SonystoreUS.
Sony A-Mount to E-Mount Lens Adapter at Amazon, Adorama, BHphoto.
Sony A to E adapter with mirror at Amazon, Adorama, BHphoto.
A7/A7r leather case at Amazon, Adorama, BHphoto, SonystoreUS.
A7/A7r vertical grip at Amazon, BHphoto, SonystoreUS.
Sony W Series Battery Charger at Amazon, BHphoto.
Sony FA-CS1M Off-Camera Shoe at BHphoto.
Semi-Hard LCD Screen Protector for A7-A7r at Amazon, BHphoto.

Specs and Preorders in Europe:
Sony A7r body at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT,  WexUK, WexDE.
Sony A7 body at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT, WexUK, WexDE, Amazon UK, Amazon DE, Amazon FR.
Sony A7 with 28-70mm kit Sony  DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT, WexUK, WexDE, Amazon UK, Amazon DE, Amazon FR.
Sony RX10 at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT, WexUK, WexDE.
Zeiss 35mm at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT,
Zeiss 55mm at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT

Asia:
A7r at Digitalrev
A7 at Digitalrev.
A7 with 28-70mm lens at Digitalrev.

Sony A7, A7R Eye-AF Test

It’s time for a new roundup of A7-A7r tests. There is plenty of things to see today! First of all the great Korean site SLRclub (Click here) posted a full A7 review. As you know koreans like to post articles as jpg images so translation is not available. But you can see plenty of image samples, crops and ISO tests. They also posted a dozen of test videos on their youtube channel.

Image samples:
A7R + LA-EA4 + Sigma 150mm F2.8 Macro at SLRclub.
A7r with 55mm Zeiss at Pixinfo.
A7 with some M-mount glass at cityusam01.

Articles:
Is the new Zeiss 35/2.8 Z better than the RX1 ? (Dearsusans).
Dean: Huge fan of you and your site from Canada here!  I went into Henry’s (local camera store) and played with an A7.  I took some pics with the SEL35F18 and SEL50F18 to show the image circle, and multiple pictures with the SEl1018 at different focal lengths.  I also compared crops between the 5R and A7r with the 10-18mm (edge and center) both in crop mode and FF mode.  Perhaps the SAR readers might be interested in having a look?
http://www.adventuristo.com/sharpness-comparison-of-nex-5r-and-a7r-with-the-10-18mm-sel1018-lens/
http://www.adventuristo.com/how-the-10-18mm-sel1018-e-mount-lens-looks-on-the-full-frame-a7r-and-a7/
http://www.adventuristo.com/how-existing-e-mount-lenses-look-on-the-a7r-and-a7-including-the-50mm-sel50f18-and-35mm-sel35f18/
http://www.adventuristo.com/sony-a7r-image-samples-with-the-fe-zeiss-55mm-f1-8-lens-and-the-fe-zeiss-35mm-f2-8-lens/

Videos:
A7 Shutter sound with and without front curtain on youtube.
German hands-on video by ClubSonus on youtube.

Images for download:
A7r with 55m Zeiss images at Wetransfer.
A7 with 28-70mm image samples on Dropbox (one) and Dropbox (two).
A7r RAW files at pan.baidu (for download)

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Support SonyAlphaRumors: After months of FF mirrorless rumor work I would be glad if you can support my work by making your A7-A7r purchase by using these links below. I will earn a small commission and you don’t pay one single penny more! Thanks!

Specs and Preorders in US and Canada (Click on store name to see direct preorder page):
Dedicated Sony announcement page at Amazon US (Click here).
Sony A7r body at Amazon, Adorama, BHphoto, SonystoreUS. TheCameraStore Canada.
Sony A7 body at Amazon, Adorama, BHphoto, SonystoreUS. TheCameraStore Canada.
Sony A7 with 28-70mm kit lens at Amazon, Adorama, BHphoto, SonystoreUS. TheCameraStore Canada.
Sony RX10 at Amazon, Adorama, BHphoto, SonystoreUS.
Zeiss 24-70mm at Amazon, Adorama, BHphoto, SonystoreUS.
Zeiss 35mm at Amazon, Adorama, BHphoto, SonystoreUS.
Zeiss 55mm at Amazon, Adorama, BHphoto, SonystoreUS.
70-200mm A-mount at Amazon, Adorama, BHphoto, SonystoreUS.
Sony A-Mount to E-Mount Lens Adapter at Amazon, Adorama, BHphoto.
Sony A to E adapter with mirror at Amazon, Adorama, BHphoto.
A7/A7r leather case at Amazon, Adorama, BHphoto, SonystoreUS.
A7/A7r vertical grip at Amazon, BHphoto, SonystoreUS.
Sony W Series Battery Charger at Amazon, BHphoto.
Sony FA-CS1M Off-Camera Shoe at BHphoto.
Semi-Hard LCD Screen Protector for A7-A7r at Amazon, BHphoto.

Specs and Preorders in Europe:
Sony A7r body at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT,  WexUK, WexDE.
Sony A7 body at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT, WexUK, WexDE, Amazon UK, Amazon DE, Amazon FR.
Sony A7 with 28-70mm kit Sony  DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT, WexUK, WexDE, Amazon UK, Amazon DE, Amazon FR.
Sony RX10 at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT, WexUK, WexDE.
Zeiss 35mm at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT,
Zeiss 55mm at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT

Asia:
A7r at Digitalrev
A7 at Digitalrev.
A7 with 28-70mm lens at Digitalrev.

The image on top has been sent to me by a SAR reader. it has been taken with the Sony A7r and the superb 55mm Zeiss. You like the “Buddha” bokeh? I like it a lot :)

Today a couple of friends attended different Sony events:

Mike Kobal (Click here) had the chance to test the A7r camera displayed at the PDN show in New York City. And he writes:

AF speed with the new 55mm 1.8 Zeiss lens is VERY fast, FASTER then my Nikkor 50mm 1.4 on the D800E. If you happen to have a Nex 7 and the orig 16mm pancake, the FF 55mm Zeiss will focus just as fast, which, frankly, is quite amazing. As you probably know a 55mm requires a much higher level of accuracy and has a longer focus throw. I am impressed. This at regular indoor light levels. One has to wait and see how it performs in low light.

And Andrew from EosHD (Click here) had a hands-on in Berlin:

The A7R is Sony’s best handling camera to date. Excellent physical control layout and a unique rear card slot with angled door. Both headphone and mic jacks, unusual to find on a small camera like this.
The sensor is the best in the stills world, and second best in the video world just behind the 5D Mark III. If you’re shooting raw video with the Magic Lantern firmware on the 5D Mark III of course the A7R won’t improve on that for image quality, but if you need the convenience of a compressed codec and don’t mind a bit of occasional moire and aliasing then the A7R does a great job.

And a third report from a SAR reader that attended another Asian Sony hands-on event writes:

1. SEL1018 can be used at Focal Length 13-15mm but at it is optimal at 14mm with very subtle vignette at all aperture. At 10-12mm & 16-18mm you will need to crop the very heavy vignette off (actually it requires the crop or turn on the auto crop)
2. AWB for underwater (not sure if you already have this info)
3. A7 + FE lens, AF is very good comparable to DSLR
4. A7R AF is like NEX-7 a bit faster but still hunt
5. At low light, all lens with A7R hunts while A7 is ok
6. NTSC/PAL switchable so you can just buy from a cheaper place even though the TV system is not the same as your country with NTSC you get 24p/60p/60i, with PAL 25p/50p/50i (AVCHD 2.0 specs)
7. Pre-AF is quite battery intensive
8. B&W rendering is so nice

Support SonyAlphaRumors: After months of FF mirrorless rumor work I would be glad if you can support my work by making your A7-A7r purchase by using these links below. I will earn a small commission and you don’t pay one single penny more! Thanks!

Specs and Preorders in US and Canada (Click on store name to see direct preorder page):
Dedicated Sony announcement page at Amazon US (Click here).
Sony A7r body at Amazon, Adorama, BHphoto, SonystoreUS.
Sony A7 body at Amazon, Adorama, BHphoto, SonystoreUS.
Sony A7 with 28-70mm kit lens at Amazon, Adorama, BHphoto, SonystoreUS.
Sony RX10 at Amazon, Adorama, BHphoto, SonystoreUS.
Zeiss 24-70mm at Amazon, Adorama, BHphoto, SonystoreUS.
Zeiss 35mm at Amazon, Adorama, BHphoto, SonystoreUS.
Zeiss 55mm at Amazon, Adorama, BHphoto, SonystoreUS.
70-200mm A-mount at Amazon, Adorama, BHphoto, SonystoreUS.
Sony A-Mount to E-Mount Lens Adapter at Amazon, Adorama, BHphoto.
Sony A to E adapter with mirror at Amazon, Adorama, BHphoto.
A7/A7r leather case at Amazon, Adorama, BHphoto, SonystoreUS.
A7/A7r vertical grip at Amazon, BHphoto, SonystoreUS.
Sony W Series Battery Charger at Amazon, BHphoto.
Sony FA-CS1M Off-Camera Shoe at BHphoto.
Semi-Hard LCD Screen Protector for A7-A7r at Amazon, BHphoto.

Specs and Preorders in Europe:
Sony A7r body at Sony DE, UK, FR, IT, FI, SE, PT,  WexUK, WexDE.
Sony A7 body at Sony DE, UK, FR, IT, FI, FR, SE, PT, WexUK, WexDE, Amazon UK, Amazon DE, Amazon FR.
Sony A7 with 28-70mm kit Sony DE, UK, FR, IT, FI, FR, WexUK, WexDE, Amazon UK, Amazon DE, Amazon FR.
Sony RX10 at Sony DE, WexUK, WexDE.
Zeiss 35mm at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT,
Zeiss 55mm at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT.

Asia:
A7r at Digitalrev
A7 at Digitalrev.
A7 with 28-70mm lens at Digitalrev.

Image courtesy: Meng Keat.

SAR reader Meng Keat was able to test the Sony 10-18mm f/4.0 OSS E-mount lens on the A7r. And surprise…it works fine in Full Frame mode. There is some Vignetting in the corner but absolutely acceptable and easy to mitigate in pos production. The important thing is that the resolution is there! The image on top has been shot at 13mm 1/60 | f/4 | ISO 800 | FL 13. It means current lens owners can happily upgrade to the FF mode and future A7-A7r camera owners can easily buy that lens if they need a wide angle zoom!

You can grab the lens at [shopcountry 22165].

One more test: Popescu tested the Zeiss Touit and the Sony 35mm G lens on the A7 (dpreview forum). These lenses work well in crop mode only.

Image courtesy: ijsvogel at Dyxum

If you click on the image on top to enlarge the image you can see the amazing sharpness of the Sony A7r with Zeiss 35mm FE combination. And now the surprise…this is a 100% crop! Here is the original image:

Image courtesy: ijsvogel at Dyxum

And more images can be seen at Dyxum. Thanks ijsvogel for sharing these amazing pictures! Can’t wait to see some 55m Zeiss FE samples too!

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Support SonyAlphaRumors: After months of FF mirrorless rumor work I would be glad if you can support my work by making your A7-A7r purchase by using these links below. I will earn a small commission and you don’t pay one single penny more! Thanks!

Specs and Preorders in US and Canada (Click on store name to see direct preorder page):
Dedicated Sony announcement page at Amazon US (Click here).
Sony A7r body at Amazon, Adorama, BHphoto, SonystoreUS.
Sony A7 body at Amazon, Adorama, BHphoto, SonystoreUS.
Sony A7 with 28-70mm kit lens at Amazon, Adorama, BHphoto, SonystoreUS.
Sony RX10 at Amazon, Adorama, BHphoto, SonystoreUS.
Zeiss 24-70mm at Amazon, Adorama, BHphoto, SonystoreUS.
Zeiss 35mm at Amazon, Adorama, BHphoto, SonystoreUS.
Zeiss 55mm at Amazon, Adorama, BHphoto, SonystoreUS.
70-200mm A-mount at Amazon, Adorama, BHphoto, SonystoreUS.
Sony A-Mount to E-Mount Lens Adapter at Amazon, Adorama, BHphoto.
Sony A to E adapter with mirror at Amazon, Adorama, BHphoto.
A7/A7r leather case at Amazon, Adorama, BHphoto, SonystoreUS.
A7/A7r vertical grip at Amazon, BHphoto, SonystoreUS.
Sony W Series Battery Charger at Amazon, BHphoto.
Sony FA-CS1M Off-Camera Shoe at BHphoto.
Semi-Hard LCD Screen Protector for A7-A7r at Amazon, BHphoto.

Specs and Preorders in Europe:
Sony A7r body at Sony DE, UK, FR, IT, FI, SE, PT,  WexUK, WexDE.
Sony A7 body at Sony DE, UK, FR, IT, FI, FR, SE, PT, WexUK, WexDE, Amazon UK, Amazon DE, Amazon FR.
Sony A7 with 28-70mm kit Sony DE, UK, FR, IT, FI, FR, WexUK, WexDE, Amazon UK, Amazon DE, Amazon FR.
Sony RX10 at Sony DE, WexUK, WexDE.
Zeiss 35mm at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT,
Zeiss 55mm at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT,

Sony a7R – First Look Review from Charles Michel on Vimeo.

You cna finally download the full A7-A7r brochure here: WeTransfer pdf file (Thanks Stephen for sending the link).

Latest A7-A7r news and tests:
Picture`s taken with the A7R 35mm Zeiss and with the adapter LA-EA4 and A-mount 70-200 SSM G (Dyxum)
Full A7r review at Fengniao (google translation here).
Image samples at Mobile01 (Click on green links to see the images)
A7r images by Will Cho on FB.
A dozen photos of preproduction A7, including the Soviet manual industar and Minolta Rokkor 45/2 at Picasaweb.

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Support SonyAlphaRumors: After months of FF mirrorless rumor work I would be glad if you can support my work by making your A7-A7r purchase by using these links below. I will earn a small commission and you don’t pay one single penny more! Thanks!

Specs and Preorders in US and Canada (Click on store name to see direct preorder page):
Dedicated Sony announcement page at Amazon US (Click here).
Sony A7r body at Amazon, Adorama, BHphoto, SonystoreUS.
Sony A7 body at Amazon, Adorama, BHphoto, SonystoreUS.
Sony A7 with 28-70mm kit lens at Amazon, Adorama, BHphoto, SonystoreUS.
Sony RX10 at Amazon, Adorama, BHphoto, SonystoreUS.
Zeiss 24-70mm at Amazon, Adorama, BHphoto, SonystoreUS.
Zeiss 35mm at Amazon, Adorama, BHphoto, SonystoreUS.
Zeiss 55mm at Amazon, Adorama, BHphoto, SonystoreUS.
70-200mm A-mount at Amazon, Adorama, BHphoto, SonystoreUS.
Sony A-Mount to E-Mount Lens Adapter at Amazon, Adorama, BHphoto.
Sony A to E adapter with mirror at Amazon, Adorama, BHphoto.
A7/A7r leather case at Amazon, Adorama, BHphoto, SonystoreUS.
A7/A7r vertical grip at Amazon, BHphoto, SonystoreUS.
Sony W Series Battery Charger at Amazon, BHphoto.
Sony FA-CS1M Off-Camera Shoe at BHphoto.
Semi-Hard LCD Screen Protector for A7-A7r at Amazon, BHphoto.

Specs and Preorders in Europe:
Sony A7r body at Sony DE, UK, FR, IT, FI, SE, PT,  WexUK, WexDE.
Sony A7 body at Sony DE, UK, FR, IT, FI, FR, SE, PT, WexUK, WexDE, Amazon UK, Amazon DE, Amazon FR.
Sony A7 with 28-70mm kit Sony DE, UK, FR, IT, FI, FR, WexUK, WexDE, Amazon UK, Amazon DE, Amazon FR.
Sony RX10 at Sony DE, WexUK, WexDE.
Zeiss 35mm at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT,
Zeiss 55mm at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT,

DCfever posted many new full size images samples:
Sony A7 28-70mm samples: http://www.dcfever.com/cameras/viewsamples.php?set=923&picture=9793
Sony A7r with 35mm Zeiss samples: http://www.dcfever.com/cameras/viewsamples.php?set=925

As usual keep in mind that these are shots taken with a preproduction camera. That said let us know what you think about the image samples you have seen so far. You like them?

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Support SonyAlphaRumors: After months of FF mirrorless rumor work I would be glad if you can support my work by making your A7-A7r purchase by using these links below. I will earn a small commission and you don’t pay one single penny more! Thanks!

Specs and Preorders in US and Canada (Click on store name to see direct preorder page):
Dedicated Sony announcement page at Amazon US (Click here).
Sony A7r body at Amazon, Adorama, BHphoto, SonystoreUS.
Sony A7 body at Amazon, Adorama, BHphoto, SonystoreUS.
Sony A7 with 28-70mm kit lens at Amazon, Adorama, BHphoto, SonystoreUS.
Sony RX10 at Amazon, Adorama, BHphoto, SonystoreUS.
Zeiss 24-70mm at Amazon, Adorama, BHphoto, SonystoreUS.
Zeiss 35mm at Amazon, Adorama, BHphoto, SonystoreUS.
Zeiss 55mm at Amazon, Adorama, BHphoto, SonystoreUS.
70-200mm A-mount at Amazon, Adorama, BHphoto, SonystoreUS.
Sony A-Mount to E-Mount Lens Adapter at Amazon, Adorama, BHphoto.
Sony A to E adapter with mirror at Amazon, Adorama, BHphoto.
A7/A7r leather case at Amazon, Adorama, BHphoto, SonystoreUS.
A7/A7r vertical grip at Amazon, BHphoto, SonystoreUS.
Sony W Series Battery Charger at Amazon, BHphoto.
Sony FA-CS1M Off-Camera Shoe at BHphoto.
Semi-Hard LCD Screen Protector for A7-A7r at Amazon, BHphoto.

Specs and Preorders in Europe:
Sony A7r body at Sony DE, UK, FR, IT, FI, SE, PT,  WexUK, WexDE.
Sony A7 body at Sony DE, UK, FR, IT, FI, FR, SE, PT, WexUK, WexDE, Amazon UK, Amazon DE, Amazon FR.
Sony A7 with 28-70mm kit Sony DE, UK, FR, IT, FI, FR, WexUK, WexDE, Amazon UK, Amazon DE, Amazon FR.
Sony RX10 at Sony DE, WexUK, WexDE.
Zeiss 35mm at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT,
Zeiss 55mm at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT,