UPDATED: Et Voilà! First picture of the Sigma 24-70mm f/2.0 Full Frame lens?

CanonWatch just posted the first picture of what could be the Sigma 24-70 f/2 DG OS HSM Full Frame Lens. This lens will hit the market in 2014 and cost less than Canon, Nikon or Sony’s 24-70mm f/2.8 lenses! After the great 18-35mm f/1.8 APS-C lens Sigma is once again ready to proof the world that the impossible is possible!

P.S.: Sigma 18-35mm f/1.8 A-mount lens will ship any day now at Amazon (Click here), BHphoto (Click here) and Adorama (Click here).

[via fotospekter via megapixel]

Sony says it will add new RX models! (Sony Q1 financial report)

Sony just released their Q1 financial report (download the pdf). Before to jump to the pure financial analysis there is an interesting new info. Sony writes:
Sony aims to enhance its profitability through initiatives such as adding new models to the ‘DSC-RX’ series, which created a market for high end compact digital cameras with large image sensores developed by Sony last year
Indeed the RX100MII is selling fine in US (Amazon ranking here). And regarding the future RX models…I will soon post a rumor about a new RX FF camera. Stay tuned on SAR!
Now back to the financial analysys. There is a good and a bad news to report. First the good news. There is a small overall profit of $35 million. Finally Sony is writing Black numbers. The small bad news is that Imaging Division earnings dropped by 10% mainly because of “significant decrease in unit sales of video cameras and compact digital cameras“. Here is the full info regarding the Imaging Division:
Sales (Imaging Products & Solutions)
decreased 10.4% year-on-year (a 26% decrease on a constant currency basis) to 173.6 billion yen (1,753 million U.S. dollars). This decrease was primarily due to a significant decrease in unit sales of video cameras and compact digital cameras reflecting a contraction of these markets, partially offset by the favorable impact of foreign exchange rates during the current quarter.
Outlook (Imaging Products & Solutions)
The outlook for overall segment sales remains unchanged from the May forecast primarily due to the favorable impact of foreign exchange rates, offset by a downward revision in the annual unit sales forecasts of video cameras and digital cameras. The outlook for operating income also remains unchanged from the May forecast due to the favorable impact of foreign exchange rates and expected cost improvements, despite a downward revision in the forecast for unit sales. Sales are expected to increase and operating income is expected to improve significantly year-on-year.

I think the next camera release could push the Imaging Division earnings. There are plenty of new cameras to come within the next 6 months. NEX-FF, A-mount mirrorless, APS-C cameras, new RX cameras….quite a lot of things!

(SR4) The first NEX-FF prime lens is the Zeiss 35mm f/2.8.

Finally some real concrete info on the new NEX-FF system!

According to two sources the first prime lens to be announced along the new NEX-FF camera will be the Zeiss 35mm f/2.8. A perfect lens for street photography. Some of you may wnated it faster but this would have made the lens way too big! The Sony-Zeiss goal was to make it as compact and as high quality as possible. And I think that’s a great start for the new NEX-FF camera system!

Note that Zeiss once made the Zeiss 35mm f/2.8 C Biogon T* for the M-mount system (you can find the lens here at Amazon US or [shoplink 19913 ebay]eBay[/shoplink]). The new NEX-FF version will be bigger but I hope it will look very close to the ZM lens:

[shoplink 19913 ebay][/shoplink]
I have no info about the price of the lens. But let me know….

Which Sigma f/1.2 lens would you consider to buy?

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As soon as I get a picture of this lens I will amke the rumor SR5 :)

Message to sources: You can send me more info anonymously by using the contact form you see on the very right of your browser. You can also contact me directly at sonyalpharumors@gmail.com.

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Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!

(SR3) The next Sigma miracle: new 24-70mm f/2.0(!) lens to come in one year?

The amazing Sigma APS-C 18-35mm f/1.8 A-mount lens will ship any day now at Amazon (Click here), BHphoto (Click here) and Adorama (Click here).

And according to new unconfirmed rumors Sigma could launch a 24-70mm f/2.0 (yes constant!) OS HSM Full Frame lens at Photokina in September 2014. And it could be less expensive than the Sony 24-70mm f/2.8 Carl Zeiss Lens ($1998 here at Amazon). Let’s hope this rumor will be correct!

 

via CanonWatch.

Message to sources: You can send me more info anonymously by using the contact form you see on the very right of your browser. You can also contact me directly at sonyalpharumors@gmail.com.

For readers: Subscribe the RSS feed (Click here) and Twitter (Click here) stream and the Facebook fan page (Click here) in order to not miss any news!

Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!

(SR4) NEX-FF camera to be announced on September 24? Tomorrow Zeiss lens specs.

A trusted source just told me that Sony is likely going to announce the new NEX-FF camera on September 24. I am still waiting to get some feedback from other sources to upgrade the rumor to SR5 level. The source told me that Sony worked very secretly for two years on that project. And there was and is a very tight collaboration between Sony-Zeiss and Olympus on that! The NEX-FF (final name still unknown) is a tiny bit bigger than the NEX-7, it will be the most compact digital interchangeable mount Full Frame camera of the world!

Stil to be confirmed: The camera will fetaure on sensor stabilization (5 axis IS from Olympus). Price will be in the same range of the RX1 and RX1R series (body only!). And there will be two Zeiss FF lenses too! Current E-mount lenses will work in crop mode on the camera.

Big day Tomorrow?: Within the next few hours I will receive the specs of one of the new Zeiss lenses. If all works fine tomorrow I can share you the real details about the lens! As promised, this is going to be one of the most exciting rumor times ever…not only for the Sony fellowship!!! Stay tuned on SAR and spread the news on the web!

Specs of the Zeiss lenses are unknown but Zeiss has a great history of FF lenses made for the “Full Frame” ZM analog camera:
[shoplink 10875 ebay]Distagon T* 2,8/15 ZM (Click here to see price on eBay)[/shoplink].
[shoplink 9803 ebay]Distagon T* 4/18 ZM (Click here to see price on eBay)[/shoplink].
[shoplink 9804 ebay]Biogon T* 2,8/21 ZM (Click here to see price on eBay)[/shoplink].
[shoplink 9804 ebay]C Biogon T* 4,5/21 ZM (Click here to see price on eBay)[/shoplink].
[shoplink 9805 ebay]Biogon T* 2,8/25 ZM (Click here to see price on eBay)[/shoplink].
[shoplink 9806 ebay]Biogon T* 2,8/28 ZM (Click here to see price on eBay)[/shoplink].
[shoplink 9808 ebay]Biogon T* 2/35 ZM (Click here to see price on eBay)[/shoplink].
[shoplink 9808 ebay]C Biogon T* 2,8/35 ZM (Click here to see price on eBay)[/shoplink].
[shoplink 9809 ebay]C Sonnar T* 1,5/50 ZM (Click here to see price on eBay)[/shoplink].
[shoplink 9809 ebay]Planar T* 2/50 ZM (Click here to see price on eBay)[/shoplink].
[shoplink 9810 ebay]Sonnar T* 2/85 ZM (Click here to see price on eBay)[/shoplink].
[shoplink 9810 ebay]Tele-Tessar T* 4/85 ZM (Click here to see price on eBay)[/shoplink].

Message to sources: You can send me more info anonymously by using the contact form you see on the very right of your browser. You can also contact me directly at sonyalpharumors@gmail.com.

For readers: Subscribe the RSS feed (Click here) and Twitter (Click here) stream and the Facebook fan page (Click here) in order to not miss any news!

Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!

(SR5) NEX-5T is real! Gets registered at Taiwan’s NCC (National communication committee)!

The Taiwan’s NCC Agency registered the “Sony NEX-5T” camera. This confirms that the rumor we posted a couple of weeks ago is correct! This makes it even more likely that also the DSRL shaped NEX and NEX-FF rumors are correct…exciting time for the NEX fellowship!

found via Digicaminfo.

Message to sources: You can send me more info anonymously by using the contact form you see on the very right of your browser. You can also contact me directly at sonyalpharumors@gmail.com.

For readers: Subscribe the RSS feed (Click here) and Twitter (Click here) stream and the Facebook fan page (Click here) in order to not miss any news!

Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!

UPDATED: More NEX-FF info coming soon!

UPDATE: I got a correction from the source. Sony has scheduled a camera(s) announcement day for September and not in August.. Plenty of new cameras and lenses are coming!

Bye the way, if you are interested in the new NEX-FF camera you should stay tuned on SAR this week. If all works fine I will get the first specs of the Zeiss FF prime lens!

Message to sources: You can send me more info anonymously by using the contact form you see on the very right of your browser. You can also contact me directly at sonyalpharumors@gmail.com.

For readers: Subscribe the RSS feed (Click here) and Twitter (Click here) stream and the Facebook fan page (Click here) in order to not miss any news!

Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!