BCNranking reported the full year Japan sales stats. And the big news upfront:
Sony is now officially the number 1 in the Full Frame market (DSLR+mirrorless!).
The graph on top shows that Sony managed to increase unit and value sales in all areas:
– Overall: 19% unit and +32% in value sales
– APSC: 19% unit and +44% in value sales
– Full Frame: 18% unit and +17% in value sales
Canon and Nikon reported losses in all segments with the one single exception of the Canon FF unit sales that went up 6% (but value sales were down 7%)
As a result this year Sony managed to surpass Canon in the FF market:
In short: While it’s true the market as a whole is shrinking…in Japan Sony has still managed to sell MORE cameras and make MORE money!