Photorend talked to Sigma manager Yamaki and here are some takeaways:

• Just like Sony, Sigma wants to develop Multi-group AF which helps increase focusing speed as well as image quality.
• Full Frame lens demand is strong, APS-C lens demand is in decline and MFT lens demand in sharp decline.

And here now to the very interesting part:

We intend to release more innovative and one-of-a-kind lenses. We have in our portfolio all the “basic” optics; also, we will be able to advance towards different objectives. They will be remarkable for their focal length, their aperture value, their size, or even for their ability to meet specific needs. Because the demands of photographers are diversifying. In the past, people were content with a 24-70mm lens and a 70-200mm telephoto lens. And eventually, they acquired a 16-35 mm or a 12-24 mm. Today’s photographers also like to use very bright primes, long-range telephoto lenses, or ultra-wide-angle lenses. These are the types of lenses we want to launch for today’s photographers.

it really sounds like Sigma want to make primes with f/1.2 or faster, and I hope they will consider making fast f/2.0 zooms too!

This is the new Kamlan 70mm f/1.1 manual focusing APS-C lens for Canon EF-M, Sony E, Nikon Z, and Fujifilm X mounts.

via DC.watch

At the Cp+ show Laowa displayed the new Laowa 28mm f/1.2 FE lens! Dc.watch posted those images and some specs. I also got additional info from my source which I included here:

Specs summary:

• Laowa 28mm f/1.2
• Full Frame E-mount
• manual focus
• lens construction is 13 elements in 7 groups.
• number of aperture blades is 13
• shortest shooting distance is 500mm
• maximum shooting magnification is 0.073x
• Supports click ON/OFF switching of the aperture ring
• 562g
• $599
• 600g
• good sharpness even at f/1.2
• High CA wide open
• Canon RF, Sony E, Nikon Z, L mount
• Release on March 28

On Sony’s press release for the Creative Cloud app you can read the following line:

Creators’ App will be compatible with Alpha 7 IV, ZV-1F. Spring 2023: FX3, FX30. Alpha7 IV, Alpha 7R V, FX3, FX30 will need software update.

Probably a confirmation the A7IV firmware update is coming soon?

Thanks Kevin!

The new lens is finally in Stock and shipping out at BHphoto, Amazon US&EU, Adorama. Fotokoch. FotoErhardt. WexUK.

And the new 50mm Sigma lens will start to ship out tomorrow at BHphoto, Amazon, Adorama, FotoErhardt, Fotokoch, WexUK.