The new Loxia lens preorders are now available at BHphoto and Adorama.

This lens isn’t going to create large excitement among the Sony Alpha crowd. But nevertheless this lens promises to deliver high quality in a tiny package.

ThePhoBlographer writes:

With Zeiss, you can always expect solid image quality to a very high standard. The Zeiss Loxia 25mm f2.4 isn’t any different at all. This isn’t Zeiss’s fastest 25mm lens and so you can’t expect the bokeh to be anything like an f1.4 lens. But Zeiss’s color and lack of chromatic aberration are surely there. At this point, that’s all pretty standard though I’d be shocked to see if most people could tell the difference between Zeiss color and Sony color–and they’d be even more surprised as to how much their color profile plays into that. As always, Zeiss’ sharpness is also fantastic. You can’t fault this lens at all when you nail the focusing.

ePhotozine writes:

The Loxia range is an attractive proposition, with useful focal lengths and, if the 25mm f/2.4 is anything to go by, excellent qualities. The new 25mm f/2.4 is compact, beautiful to use in a most traditional way, full of the tactile high grade feel that is rarely seen. The price may be slightly on the high side, but then again what price quality? Some may question the manual focus, but with this lens it is so easy to find the point of focus that with minimal practice it should soon become second nature. Admittedly that will not suit everyone.
All in all, a lovely lens that matches well to the Sony FE full frame mirrorless cameras.