June 28, 2012
Posted in rumors

(SR4) There will be no other SLT APS-C camera this year (A77 successor in 2013)

Sources told us that we very likely will not see the light of any new APS-C model this year. For now the A77 successor is scheduled for a 2013 release. Photokina in September will be focused on the release of the new NEX and Full Frame Cameras and Lenses. We already had a first price drop on the current SLT APS-C models and more price drops should arrive this winter.

Meantime all SLT cameras got an $50 discount:
Sony A77 body only (Click here).
Sony A77 with 16-50mm (Click here).
Sony A65 body only (Click here).
Sony A65 with 18-55mm (Click here).
Sony A57 body only (Click here).
Sony A57 with 18-55mm (Click here).

June 28, 2012
Posted in reviews

David Pogue (NYT) about the RX100: “No photos this good have ever come from a camera this small.”

Picture from CNET.

David Pogue from the New York Times (Click here) really likes the new Sony RX100 and writes: “And if you care at all about your photography, you’ll thank Sony for giving the camera industry a good hard shove into the future.“. I know David for a long time and I dont’ remember another such positive review of a camera!

RX100 Preorders at Amazon USAdoramaBHphoto, Amazon GermanyAmazon France and Jessops.

Thanks OneGuy

June 27, 2012
Posted in deals

A37 is “essential” says Photographyblog. And first RX100 cheater price…

Usually popular cameras only have the honour to grab the attention from cheaters. The RX100 is certainly one of the most popular new cameras of the moment and it is in Stock (with accessories) for $1,739 at Amazon (Click here). Don’t buy it! The camera with real price is coming within the next days! A new short preview is available at Cnet. Preorders at Amazon USAdoramaBHphoto, Amazon GermanyAmazon France and Jessops.

Photographyblog posted the full A37 review and writes: “The Sony A37 may sit at the bottom of Sony’s SLT line-up, but for many people this could be the only camera that they’ll ever need.” The camera earns the highest possible ranking!
In Stock price check at Amazon, B&H, Adorama, J&R, eBay

June 27, 2012
Posted in news

The Sony “Go Pro” action camera is coming for real!

And the next rumor turned out to be correct. A couple of months ago we first reported that Sony was ready to launch a Go Pro competitor. Tonight Sony Blog unveiled the camera: “The video camera is tiny and lightweight, but it houses Sony’s hallmark SteadyShot® image stabilization technology, Exmor® R CMOS image sensor, and an ultra-wide angle Carl Zeiss® Tessar® lens.

This is not an SLT nor a NEX camera but you have to know that Sony is entering a very huge and profitable market. Go Pro cameras (Click here to see them on Amazon and here on eBay) are very likely the most sold cameras ever. You see them everywhere! I met many climbers, skiers and cyclists using them here in the Alps.

The already doing well Imaging Division now has the chance to expand the business (and profits). Now let’s hope Sony engineers will make us go crazy with the A88, A99 and new NEX cameras too!

P.S.: Thanks to all sources for sharing the rumor about that camera. It makes SAR a pretty reliable rumor site although of course nobody is perfect :)

Via Sony Blog

June 26, 2012
Posted in rumors

(SR2) High End NEX camera coming at Photokina?

Image on top: The current NEX-7. Is the NEX-9 coming?

Before you read, this is a unconfirmed rumor from a new source. So take it with a grain of salt. As usual I hope my anonymous trusted sources can confirm or deny this soon.

A new source told us that a “new High End NEX camera is going to be displayed at the Photokina show“. The model has a higher number than than the NEX-7 (maybe Nex-9?). In any case this is an APS-C model not a Full Frame mirrorless! The fact that the source told me it is going to be displayed may hints the possibility of a 2013 availability (in Stock) only.

I can’t really figure out what the NEX-9 could do visibly better than the NEX-7. You may have an idea of what a NEX-9 APS-C sensor camera should do to convince you to buy it instead of the current NEX-7?

P.S.: NEX-7 is a hotseller at all rankings: Amazon US , Amazon Germany, Amazon France and at Amazon.

Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!

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