Likely Sony ZV-E10II launch has been slightly delayed: Will be in Stock in August only!


A trusted source contacted me and told me that it seems that the launch of the ZV-E10II is slightly delayed. He does not know the reason for this. He added that it is likely that the ZV-E10II will only be available in August!

This is not the first time this has happened this year, the launch of the 16-25mm G was also delayed by over a month! It was supposed to be announced at the end of February, but was delayed and was announced in mid-April.

The 85mm GM II is still scheduled for launch in June, while I don’t know when the 24-70mm f/2.0 will be announced (it was supposed to be on the market in early summer).

Wild rumors about possible Reasons:
Sony has not announced a camera for more than six months now. But Nikon and Canon have also been silent for a long time. This is the first time I have seen such a long break from announcements by the big three. I have received absolutely unconfirmed rumors about a regulatory reason for the EU market. Maybe it’s related to the new AI law coming up. But that doesn’t make much sense to me, knowing that Fuji keeps announcing new cameras… unless, of course, Fuji makes no use of certain technologies that Sony and other new cameras are supposed to use in these new cameras.

Sony ZV-E10 still selling hot:
On all Japanese sales charts and on Amazon Bestseller list the ZV-E10 is still selling hot. So Sony can afford to introduce the successor a bit later than expected. Maybe Sony scrambled the roadmap in favor of other model that might be announced sooner? The hype on fixed lens camera might convinced Sony to launch a new R1X FF compact fixed lens camera as soon as it gets? But hey folks, that’s just me dreaming and speculating :)


New Sigma 24-70mm f/2.8 II now available for preorder at Amazon too


Always late…but finally here: Preorder the new Sigma zoom on Amazon US (Click here). Preorders were open for days already at BHphoto, Adorama, FotoErhardt, WexUK.

Reminder: Those Sony rebates run this til June 2 at Amazon, BHphoto, Adorama. Some special mentions:






  • Tamron 28-75mm III lens for $699 only at Amazon US, BHphoto and Adorama t This is the lowest price ever on an excellent and much beloved kit lens!

You save up to $300 on Sigma E-mount lenses sold by Amazon, Bhphoto, Adorama.


Very unique product announcement: llano Sony camera battery charger!


Today LLano released this unique new Sony battery charger you can reorder on Amazon (Click here).

Key Features:

  • Fast Charging: This USB C charger supports 18W output with an adaptive type c fast charger, enabling your camera battery from zero to 100% in less than 1.5 hours, 50% faster than standard chargers. (90% of the camera battery chargers on the market are Micro USB charger 5V. )
  • Special Design: Unique camera look appearance (which other brands don’t have).
  • Smart LED Display: Clearly shows the charging status of all the batteries, you can identify if the batteries are charging or fully charged at a glance
  • Reliable Safety: Provides complete protection (including temperature control, over-voltage, short-circuit, overcharge, and surge protection) for you and your devices.


Sony Tidbits…


Shooting Football with Sony’s .HIF files: Tons More Dynamic Range but with a cost… by PM-R

Today deals at Amazon, BHphoto, Adorama, Amazon DE, Amazon UK, Amazon FR, Amazon IT, FotoErhardt DE, FotoKoch DE.
TTArtisan 56mm F1.8 review at SonyAlphaBlog.
Nanlite Updates PavoSlim Line with New Sizes and Softboxes (Explora).
How to Optimize Your iPad for Photo Editing (42West).
7 Artisans 50mm F1.4 Tilt-Shift review at SonyAlphaBlog.
2005’s Sony R1 All-in-One Was Late to the Party Yet Ahead of Its Time (PetaPixel).

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