An interesting info from the Nikon financial report…

Today Nikon published their full 2023 financial report. The interesting tidbits I wanna share is their “Market Scale” estimate. They think in 2023 6,2 million system cameras have been sold. And of them 800.000 were Nikon cameras. In the lens segment there were 9,87 million pieces sold and 1,25 million of them were Nikon glass.

So that’s how big the camera market was in 2023. Their forecast for 2024 is the following:

So they expect a small decrease in global sales numbers but they think they will still be able to sell more Nikon gear. When it comes to the question what gear is selling well they gave a clear official answer:

Nikon’s new products (Z 8 and Z f) are selling well.

Dear Sony, a gentle reminder that we need more “vintage” models ;)

P.S.: Sony will publish their financial report on May 14th.