False Alarm (and very weird): Felipe Dana mysterious box teaser was the FX2 :(

This is super weird and unusual. Sony Alpha Ambassador Felipe Dana first teased a box containing a “mysterious” new camera. After getting a ton of messages he had to unveil that this box only contains the already announced new Sony FX2.

So folks, rather disappointing “teaser” campaign from Felipe :)

But do not despair, facts are facts and Sony did register two new camera in May! So for sure we can expect some new Alpha models to be announced within 3-4 months!

UPDATED: Sony Ambassador teases a new Sony Alpha camera…is it a new FX6/FX9 successor?

AP photographer, Pulitzer winner and Sony Ambassador Felipe Dana just dropped a bomb teaser on his Instagram stories account. He shared images of a box of what he calls a new “mysterious” Sony Alpha model. He writes this is a new Sony model named “Xxxxxx”. On the box itself you read “Xxxxxx Xxxx XXX”. I have no idea yet what this stands for yet.

UPDATE: A good guess from our reader BT Hathaway:

This is not hard to figure out. I just looked at the FX6 box. It has the Greek alpha, a vertical bar, then “Cinema Line FX6”. Six letters. Four letters. Three. So it’s a Cinema Line camera. And because the box is so big, perhaps this is the FX9 replacement some of us have been waiting to see! Though since there isn’t a placeholder for a “II” then perhaps this is an FX8 which I’ve seen rumored before.

Now I do think this is a new FX camera, maybe the long time rumored FX8?

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Sigma US price increases now official: +10% on all lenses

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Two-month waiting list to get the Sony A1II :(

If you order the Sony A1II at Adorama today…you will get it only in August. BHphoto only shows the note “Back-ordered” while Amazon is still not taking preorders.  Same story outside of the US with no delivery time unveiled at FotoErhardt, FotoKoch, Calumet, WexUK, Clifton, CameraPro. Sony Australia.

This does not seem promising for the announcement of the Sony A7V. I do not believe Sony will announce a new Alpha camera if it cannot keep up with production of its flagship model.