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Nikkei report: “The Vlogcam Sony ZV-1 received twice as many advance orders in Japan as expected”

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As you can see from the graph on top the Sony electronics division’s presence in the wider corporate group has diminished due to the sharp ascent of others such as video games, music and semiconductors.

Nikkei Asia posted an article about the future of Sony’s electronics business and this is the future we can expect:

  • Electronic business could soon be relegated to the role of supporting movies, music and other operations.
  • The Vlogcam ZV-1 received twice as many advance orders in Japan as expected, a Sony official said. But a single hit product is hardly enough to lead Sony’s overall growth. The reality is that the electronics segment at present lacks a product with the kind of huge impact the Walkman had.
  • Sony still sees potential for its electronics business. “The electronics business is still the core of our technology and brand,” Ishizuka said.
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