Competition news: Canon will launch five RF lenses on Feb 14. Including a new 85mm f/1.2

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On February 14 Canon will launch five new RF lenses:

RF15-35mm F2.8L IS USM
RF24-70mm F2.8L IS USM
RF70-200mm F2.8L IS USM
RF24-240mm F4-6.3 IS USM
RF85mm F1.2L USM

Canon is rapidly trying to catch up with the Sony FE lens lineup. All five lenses are spot on and highly desirable. And I do think Sony has to launch a f/1.2 autofocus lens lineup too. Just recently Sony stated that while f/1.0 or faster lenses would not make sense they are considering making f/1.2 af lenses.

Sony is rumored ot have an E-mount lens announcement before the start of the WPPI and CP+ shows in late February!

Here are the images of the other four lenses:

via MirrorlessRumors via Nokishita

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Sony A6400 review by Max Yuryev, Matt Granger and Cinema5D

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On top you can watch Max Yuryev take on the new Sony A6400. Below the new Matt Granger test:

Cinem5D also tested the camera and concluded:

Manufacturers often test new features in their professional lines first and then let them crawl down into their consumer/prosumer line – and it seems like this is what they did again on the A9, which is considered to have one of the fastest autofocus systems in the industry. (We haven’t tested Sony’s top-of-the-line A9 mirrorless camera simply because it’s not focused on video shooting at all – it lacks all Slog options.) So while the a6400 could have been that ordinary camera which resembles the a6300 and a6500, that autofocus killer feature alone is worth the extra look, especially as this is a glimpse to the future of all other cameras too!

 

 

And here we have a new Q&A from Gary Fong:

Sony A6400 preorders:
USA at BHphoto, Adorama, FocusCamera, Buydig, Amazon.
Europe at Calumet Germany, ParkCameras UK, Jessops.
Asia at Sony Australia and Sony Japan.

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Sony Tidbits…

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This is the magazine shoot of the actress Violett Beane using the Sony a7RIII and Profoto B10 lights.

This is the real camera surprise of the CES show: Sharp announced a new 8K Micro Four Thirds camera! (MirrorlessRumors).
Comparing Colors BMPCC4k vs Sony A7Riii (Dave Dugdale).
Six Ways to Share Your Holiday Photos with Family and Friends (Explora).
Sony 70-200mm F/4 review (Enthusiastphotoblog)
Nikon Z7 and Sony a7R III offer similar results in our image stabilization test (Dpreview).
Best Wide Angle Prime Lens of the year is the Sony 24mm GM (Imaging Resource).

Personal photos and tests from SAR Admin Andrea on Instagram, Twitter, Facebook, Flickr and 500px.

Join the new Sony Alpha Camera Facebook group.
To get news from our Forum subscribe that RSS feed.
I kindly invite you all to follow our RSS feed, follow us on Facebook and Twitter to not miss news and rumors

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New Sony US deals launched: Up to $1,000 instant rebates and up to $500 trade-in bonus!

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Sony US launched new big camera and lens savings (Click here to see the full list at BH). For unknown reasons the A7III price drop advertised by US stores did not run. I guess there was some mis communication between Sony and the US stores. This was just one of the screenshots I got from US stores showing the A7III discount

 

Sony savings:
Full list of savings on BHphoto.

There is also a new up to $500 trade in offer at BHphoto, FocusCamera, Buydig. If you use the trade-in option at BUYDIG you get fast processing using our special code:

Option #1:

  1. Click here and fill out the form (For expedited processing enter SRUMORS in the “Promotion ID” field)
  2. Within 1-2 business days, we will provide a minimum and maximum value for the equipment
  3. If you accept our offer, please reply with your approval.
  4. We will then email you a prepaid Fedex shipping label to send your trade in equipment to us
  5. Place your order for your new eligible full frame Sony camera. Once we receive and inspect your trade in, we will refund your purchase in the amount of the appraised trade in value PLUS the Sony bonus amount.

Option #2:

You do not need to wait for an equipment appraisal prior to making a purchase! Simply order the camera/lens/camcorder today, and proceed with the trade in process (steps 1-4 above).
Once your trade in is processed, we will refund your order in the amount of your trade in bonus + appraisal value

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This week SAR readers photos selection

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Ben Britt‎S
Sony A7r3 Zeiss 24-70.
#sonyalphagallery

1) You can submit one single picture per week only.
2) To submit your picture for the weekly readers roundup post you can choose one of the following three options:
– Instagram: Follow @sonyalphagallery and tag us on your picture to give us the permission to repost your image on the instagram gallery and on SAR (we will credit you)
– Facebook: Submit your picture on our group: facebook.com/groups/sonyalphacamera. Please add the hashtag “#sonyalphagallery ” to grant the permission for reposting on SAR. Without the hashtag we will not add your picture!
– Forum: Submit your picture on the SonyAlphaForum image section and add the hashtag “#sonyalphagallery ”
3) Like and comment the pictures from other readers here: instagram.com/sonyalphagallery, facebook.com/groups/sonyalphacamera and on SonyAlphaForum.
4) A selection of most liked pictures by the community and by me SAR admin will be posted weekly on SAR.

Note: When sending a pic feel free to also add a link to your site to promote yourself! And please do share one single picture per week only. Do not spam :)

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Canon will launch a new $1600 FF mirrorless on Feb 14. And Sony answers with a $200 price drop on the Sony A7III

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On February 14 Canon will launch a new $1599 entry level Canon EOS-RP Full Frame mirrorless. Sony seems to have learned about that and tomorrow they will launch the first ever discount on the Sony A7III. The camera will get a $200 price drop as you can see from the BHphoto image shared on top.

One more thing: The Panasonic S1-S1R is creating some disappointment on the web. And I agree with this funny guy when he says that all we need is a Sony A7III with a flippy screen :)

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