The most popular Full Frame camera series of the world just got a new entry: Canon announced their EOS 5D Mark IV and full specs and pricing can be found at BHphoto, Adorama and Amazon. On paper this camera is a “conservative” evolution of the predecessor. Still I believe Canon will sell tons of that camera in DSLR countries like USA. Probably 4-5 times more than a Sony A7 camera. That’s why I think Sony should target that kind of customer by offering a Sony A7 camera that can match or even beat the autofocus system as I think that’s one of the main strong point of the Canon.

Dpreview posted a first impression review and says:

We expect significant, though not class-leading, improvements in dynamic range that narrow the gap in shadow recoverability between Canon and Sony sensors.

Newsshooter writes:

Sony managed to pull off a much better video performance with their a7R II which has an even higher still pixel count. I just wish Canon had managed to do the same here.

Philip Bloom is not very “excited” with the new Canon :)

1.74x crop in 4K on the Canon 5Dmkiv? Well that’s a bit poo isn’t it? Hopefully the MK V in 2020 will be full frame ? #disappointed

— Philip Bloom (@PhilipBloom) 25. August 2016

Sony Ambassador Ross D. Hamamura (www.RDHphoto.net) reports the following:

Sony USA is working on a way to run Canada Sony PRO Service for Canada. When the Details are final , an announcement will be done. So, for now … Sony working PRO’S IN Canada  should have Hope!
And this is a good sign for other working PROS around the world shooting Sony.

That’s great new for our Canadian readers. If you want to read more about the PRO support service check out the US website (Click here).

Thanks Ross!

Today Sony announced the new HXR-NX5R camcorder a new Remote Controller and All-in-One Switcher. The new camcorder offers upgraded network functions and a choice of advanced XAVC-S 50Mbps or established AVCHD/DV recording formats to help users meet diverse workflows and client requirements.

Full PRess text can be read at Sony Blog. Watch the introduction video here:

AF-C vs. LOCK ON AF

Iceland with the Sony A7s (SonyAlphaForum).
Canon EOS 80D vs Sony a6300: vying for the stills/video hybrid crown (Dpreview).
How to Set Up Your Camera for Night Photography (Explora).
Batis 2.8/18 Review by Vladimir Morozow (Lenspire).
High-Value Lenses for Up-And-Coming Photographers (Adorama Learning Center)
To write a guest post on SAR follow the instruction on that page.

Fred: “We discovered something very important while testing this lens.
With the A7RII, setting EFCS (Electronic First Curtain Shutter) to “On” will affect bokeh rendering when shooting the 50/1.4 ZA wide-open combined with high shutters speeds (> 1/1000s). This is actually true for all large aperture lenses (f/1.4).
Look at the out of focus rendition difference with EFCS set to “On’ and “Off” (at f/1.4):
http://www.fredmiranda.com/forum/topic/1443700/7#13668940
Of course this won’t be an issue with lenses without EFCS like the original A7R.”

Mario: “I want to show you my video https://vimeo.com/158621612. A7s and A7RII in 4K. Sony 28-135 + basis 25 and 85“