New Image Data Converter

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Sony just released the new Image Data Converter! The update allows better high ISO conversion. Probably the same new algorithm will be availble in future firmware updates of the Sony A850 and Sony A900.

Press release:

“α (Alpha) digital SLR users can now enjoy even more control over creating beautiful, low noise images with the latest release of Image Data Converter software.

Image Data Converter SR Version 3.2 now features new algorithms that significantly reduce image noise at high ISO settings when converting RAW data to JPEG files. Processing is most effective at ISO 800 and higher, delivering impressively natural results with minimised colour noise right up to ISO 12,800 (depends on DLSR model).

The new algorithm is effective when converting RAW file or cRAW files (depends on DSLR model) to JPEG files produced by all current and previous model digital SLR cameras by Sony (excluding DSLR-A100).

Image Data Convertor SR Version 3.2 is part of the Image Data Suite that also includes Image Data Lightbox SR Version 2.2. Supplied free of charge with all new digital SLR cameras by Sony, the enhanced bundle now also offers support for Mac OS 10.6 (Snow Leopard).

Registered Alpha customers can download Image Data Convertor SR Version 3.2 free of charge from the Sony Europe support website in English version from 31st March 2010. Other languages will be available to download within the next 10 working days. To download the new update, please visit: http://support.sony-europe.com/dime/digistill/alpha/alpha.aspx?“

Source: Photoclubalpha

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Send your rumors to sonyalpharumors :)

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Some people asks me how I do get rumors. There are two ways:
1) contact me at sonyalpharumors@gmail.com
2) or use the contact form on the right sidebar.

I keep my sources anonymous. If you want to feel safe just contact me using a fake gmail account. This helps me to create a constant communication with you. You don’t need to give me your name… I will not ask who you are :)

If you use the contact form on the sidebar you can avoid to give me your real name and email but please add some kind of signature. That will help me to classify sources and recognize the reliable sources.

That said I have been working with the 43rumors teams for months. So I am not a newbie with rumors. I know SonyAlphaRumors needs more time to become very reliable and only your help will make that possible.

I want to add one more note: We received some false rumors from sources which gave us correct rumors during the past months. There are some reasons why that happens:
1) A company can spread out incorrect information.
2) Some information I do receive are not detailled and leads to misinterpretation.

During the last weeks I had an increase of new sources and some of them are very good. So expect me to post some good rumor soon.
Cheers

P:S: Anonimon+ …hope I answered you :)

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The 10 most sold Sony mount lenses in Japan

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BCNranking just published the lens sales ranking for January-Febraury 2010.

The following lens list contains the 10 most sold Alpha mount lenses (including third-party producer like Sigma). Click on the lens name to see the product page on amazon.

1 Sony 75-300mm F4.5-5.6
2 Tamron AF18-200mm F/3.5-6.3 XR DiII LD Aspherical[IF]Macro
3 Sony DT 50mm F1.8 SAM
4 Sony DT 30mm F2.8 Macro SAM
5 Sony DT 18-55mm F3.5-5.6 SAM
6 Tamron SP AF90mm F/2.8 Di MACRO 1:1
7 Sigma APO 70-300mm F4-5.6 DG MACRO
8 Tamron AF70-300mm F/4-5.6 Di LD Macro 1:2
9 Sony DT 18-250mm F3.5-6.3
10 Sigma 30mm F1.4 EX DC
10 Sony 70-300mm F4.5-5.6 G SSM
10 Sigma 70-300mm F4-5.6 DG MACRO

What can we learn from the ranking?
1) No expensive Zeiss lens made it into the top 10!
2) Thirs-party producer are selling ver well!

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