What I’ve Learned After 9+ Years With Sony Cameras

Today deals at Amazon, BHphoto, Adorama, Amazon DE, Amazon UK, Amazon FR, Amazon IT, FotoErhardt DE, FotoKoch DE.
The BEST New Cinema Cameras from NAB 2025 (Explora)
How to Stand Out in the Photography Industry in 8 Steps (42West).
Best lens to pair up with the Sony 28-70mm f/2GM lens? (PM-R TV).
This Trend in Lens Making was Super Hot. Then it Mysteriously Disappeared (ThePhoBlographer)
Schneider 14-24mm FE test at Kitamura
6 Highly Giftable Printers that Make at Home Photo Printing Easy (42West).
Our Favorite Cinema Lenses at NAB Show 2025 (Explora)

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Liam Doran shared his experience with the new Sigma 300-600mm F4 DG OS E-mount lens. What an excellent lens Sigma made!

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Sigma 300-600mm preorders at BHphoto. Amazon. Adorama. FotoErhardt. Fotokoch. WexUK.

Here are the first leaked images of the new Sigma 17-40mm f/1.8 APS-C E-mount lens that will be announced on June 17!

This will give you the light gathering capability and bokeh of a classic Full Frame f/2.8 zoom! Impressive!

This is super weird and unusual. Sony Alpha Ambassador Felipe Dana first teased a box containing a “mysterious” new camera. After getting a ton of messages he had to unveil that this box only contains the already announced new Sony FX2.

So folks, rather disappointing “teaser” campaign from Felipe :)

But do not despair, facts are facts and Sony did register two new camera in May! So for sure we can expect some new Alpha models to be announced within 3-4 months!

AP photographer, Pulitzer winner and Sony Ambassador Felipe Dana just dropped a bomb teaser on his Instagram stories account. He shared images of a box of what he calls a new “mysterious” Sony Alpha model. He writes this is a new Sony model named “Xxxxxx”. On the box itself you read “Xxxxxx Xxxx XXX”. I have no idea yet what this stands for yet.

UPDATE: A good guess from our reader BT Hathaway:

This is not hard to figure out. I just looked at the FX6 box. It has the Greek alpha, a vertical bar, then “Cinema Line FX6”. Six letters. Four letters. Three. So it’s a Cinema Line camera. And because the box is so big, perhaps this is the FX9 replacement some of us have been waiting to see! Though since there isn’t a placeholder for a “II” then perhaps this is an FX8 which I’ve seen rumored before.

Now I do think this is a new FX camera, maybe the long time rumored FX8?

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Sigma has increased the price of all its lenses. You can check out the new 10% increase on these pages at BHphoto, Amazon, and Adorama. In nominal terms the biggest price increase is obviously on the 300-600mm lens which now costs + $600.

Since the political situation is completely unpredictable at the moment, it is difficult to speculate whether tariffs will soon be abolished or whether the situation will worsen further with the introduction of even higher tariffs…