RUMOR: The new entry level Full Frame E-mount camera will have a completely new kind of naming structure (no A5 or A6)

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I got a rumor from a solid source. He said Sony decided to give the new entry level Full Frame E-mount camera a completely new kind of name. I know “A5” or “A6” are not new but they resemble to much the APS-C “A5xxx” and “A6xxx” naming structure. Expect something new like the ZV-1 name that changed the RX100 naming history.

SAR note: If you wanna chat live with me and the SAR community about the new Sony entry level FF join us now on Discord!

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Sigma 85mm f/1.4 is now in Stock in the USA at FocusCamera. New reviews from CameraLabs and SonyAlphaBlog: “superlative lens”

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The new lens is now in Stock at FocusCamera. Preordered items are also shipping out at BHphoto, Amazon, Adorama, FocusCamera. In Europe at Calumet DE, Amazon DE, Amazon UK.

Marc Alhadeff from SonyAlphaBlog tested the new Sigma and concluded:

The Sigma 85mm F1.4 (1099 euros) is a superlative lens in all domains: optical performances, artistic rendering , AF performance, ergonomics , build quality but also size and weight and price. It easily takes the first place among all the 85mm for Sony E mount
It is the ultimate 85mm lens in term of quality for a Sony A7RIV with its 61Mpix for portraits & weddings. A must have!

Gordon Laing from CameraLabs also tested the lens:

It’s an excellent example of what you can achieve when designing a new 85mm f1.4 lens from the ground-up for mirrorless cameras: not only is the 85mm f1.4 DG DN smaller and half the weight of the earlier 85mm f1.4 DG HSM but Sigma’s also improved optical performance over what was already a very respectable lens. This makes the newer DG DN version optically the best 85mm f1.4 lens I’ve tested so far. Packed with all the right features and coming at a price that’s one third less than the Sony FE 85mm f1.4 G-Master, the Sigma clearly earns a Highly Recommended!

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Sigma patented thee new FE primes: 12mm f/2.8, 14mm f/2.0 and 14mm f/2.8

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Hi Lows Note spotted a new Sigma patent describing three new Full Frame lenses designed for mirrorless system cameras:

Design 1
Focal length: 12.40 mm
F number: 2.93
Angle of view: 122.09
Image height: 21.63 mm
Lens length: 138.00 mm
Back focus: 20.6500 mm
JPA 502129022_i_000004.jpg

Design 2
Focal length: 14.48 mm
F number: 2.07
Angle of view: 114.25
Image height: 21.63 mm
Lens length: 136.00 mm
Back focus: 20.5832 mm
JPA 502129022_i_000009.jpg

Design 3
Focal length: 14.48 mm
F number: 2.91
Angle of view: 114.26
Image height: 21.63 mm
Lens length: 120.00 mm
Back focus: 20.4000 mm
JPA 502129022_i_000014.jpg

Are you interested in any of the three patented options? I would get the...

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