Sony A37 and NEX-F3 officially announced!

Preorders:
A37 is available for preorder at Adorama (Click here) and BHphoto (Click here)
NEX-F3 is available for preorder at Adorama (Click here) and BHphoto (Click here)
Sony 18-200mm NEX lens preorder at BHphoto (Click here).
Sony 18-135mm A mount lens preorder at BHphoto (Click here).

Previews:
A37: Dpreview, Imaging Resource, Digitalcamerareview, ThePhoBlographer, Techradar, Pocket Lint.
NEX-F3: Dpreview, Techradar, Focus Numerique (French), Imaging Resource, ThePhoBlographer, Pocket Lint.
A37 and NEX-F3 hands-on at Engadget.

Interesting notes:
If you were wondering what’s the difference between the enw 18-200mm lens and the old 18-200mm lens read Asai’s (Sony manager) statement at Amateur Photographer: “Costing £670, the new 18-200mm will be £30 cheaper than the existing version. However, it does not offer the same level of image stabilisation and its minimum close focusing distance is 30cm, compared to 50cm on the current model, said Asai.”

Image samples:
A37: Imaging Resource,
NEX-F3: Dpreview, Imaging Resource, Flickr Australia.

Press release:
A37: Dpreview, Focus Numerique (French), Photoscala (German), DC.watch (japanese).
NEX-F3: Dpreview, Focus Numerique (French), Photoscala (German), DC.watch (japanese).

Video:

POLL:
So you had now plenty of time to reader previews and watch image samples. Here is the question:

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P.S.: Sorry for the 30minutes delay after the announcement but my computer completely freezed and died. I am so frustrated, have to buy a new one I guess. This one is so old now :(