New EQX Primers for the A7S3

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Press text:

This year we have achieved what we have worked on for five years. Quite a ride. The long targeted quality and defined unified colour science, based on our Unified Colour Philosophy.
Earlier this year we have updated our Primers for Sony F55, FX9 and FS7/5 cameras to this level with Gen7_1 and every user was contacted by mail with update.
Recently, another great Sony camera got supercharged with Primers.
We have analyzed and optimized Sony A7S3. Happy to report that the sensor is excellent…and we got outstanding results out of it.
This is the first Sony compact camera in our Primers EQX class. 10 bits+ …finally. We made sure to make it shine. I can safely say that any A7S3 owner using Primers is getting top class colour quality for monitoring and post production. Also, using our Unified Colour Philosophy, A7S3 Primers users will have much easier time matching it to other cameras we support. 
We didn’t forget the early Primers users.
The first ever camera optimized with Primers was Sony A7R2, in 2016.
Update for A7R2 is coming on emails when it is ready. As well as other compact cameras we support like RX10Mk2, A6300/6500 & AS72. They are already in the works and initial results are…well…smile-inducing.
Hats off to Sony team for making this little marvel.

Thank you all who recognized Primers.

Hrvoje Simic
Omeneo Design


Project info:

Primers are professional, per-sensor response designed transformation tools embodied into a set of 3DLUTs, designed for spot-on, visually-referent monitoring with fully organic/natural imagery and high quality post production.
More information: https://omeneo.com/primers/
Few A7S3 samples on Primers for Sony page, make sure you check then on a computer monitor: https://omeneo.com/primers/sony/

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Sony Tidbits…

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Sony 300mm F2.8 G II SSM (A-mount) + LA EA5 on Sony A1 – AF test

Sony’s Mark Baber talks everything Sony (The Photography Show).
Sony FE 35mm f/1.4 GM lens review with samples (Christopher Frost).
The Great Pinhole “Lens” Photography Shootout (Explora).
Manfrotto Expands Element MII Collection with New Fluid Video Monopod (42West).
TTArtisan 50mm F1.4 review at SonyAlphaBlog.

Personal photos and tests from SAR Admin Andrea on Instagram, Facebook, Flickr and 500px.

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This week SAR readers photos selection

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Un post condiviso da The Sony Alpha community. (@sonyalphagallery)


by umeshgogna⁠
Most Memorable Night at the Most Magical Place…⁠
Ladakh UT, India⁠
Sony a1 | FE 14mm F1.8 GM | F1.8 | 15″ | ISO 3200⁠
(Single Exposure – Single File – No Exposure Blending)⁠
Tripod & L Plate: Leofoto LS-325C Carbon Fiber CF4 Section Tripod with G4 Geared Head⁠

1) You can submit one single picture per week only.
2) To submit your picture for the weekly readers roundup post you can choose one of the following three options:
Instagram: Follow @sonyalphagallery and tag us on your picture to give us the permission to repost your image on the instagram gallery and on SAR (we will credit you)
Facebook: Submit your picture on our group: facebook.com/groups/sonyalphacamera. Please add the hashtag “#sonyalphagallery ” to grant the permission for reposting on SAR. Without the hashtag we will not add your picture!
Forum: Submit your picture on the SonyAlphaForum image section and add the hashtag “#sonyalphagallery
3) Like and comment the pictures from other readers here: instagram.com/sonyalphagallery, facebook.com/groups/sonyalphacamera and on SonyAlphaForum.
4) A selection of most liked pictures by the community and by me SAR admin will be posted weekly on SAR.

Note: When sending a pic feel free to also add a link to your site to promote yourself! And please do share one single picture per week only. Do not spam :)
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