November 8, 2010
Posted in rumors

A look into the future: Sony is working on liquid lenses!

United States Application US20100277923 discloses a new liquid lens technology developed by Sony (Source: Freepatentsonline). With such technology you can change the curvature of the lens by changing the voltage of the liquid. The advantages are:

-non-movement glasses for zoom or AF
-less glasses inside the lens
-faster electrical response
-non-motor on the glass
-silence AF mode

It might will pass a long time before we see such a lens, but now you know what Sony is working on!

November 8, 2010
Posted in news

Sony announces an awesome Super-35mm camcorder

Sony also announced its first cinema camcorder (PMW-F3) with its new “Super 35 CMOS sensor” onboard. The camcorder has a PL mount lenses, MPEG-2 Long GOP video compression scheme and XDCAM EX Recording format. To bad the camera has no Alpha mount but I guess it makes a lot more sense to use the PL mount to appeal the pro-market. PL-mount lenses are especially designed for video and very expensive lenses (I found lenses up to $38.000 here on eBay).

Press release:

The PMW-F3K is part of the CineAlta 24P family of digital cinematography products and its support for multiple frame rates includes a filmic 23.98P as well as S-Log workflows.

Sony’s Exmor™ Super35 CMOS sensor was designed with the benefit of two decades experience in Digital Cinematography, pioneering digital HD acquisition for feature films and broadcast TV through the legendary CineAlta product range. It brings a true ‘film look’ and superior image quality into reach for independent movies, pop promos, commercials and other applications, as well as making the PMW-F3K an ideal B-camera for high-end feature film production.

The PMW-F3K is supplied with three high quality Sony lenses and an industry standard PL Mount adaptor providing compatibility with industry standard 35mm lenses. (Also available is the lens-less PMW-F3L.)

Exceptional flexibility is a key feature of the PMW-F3K along with with multiple workflow options. XDCAM EX’s proven high-speed, intuitive workflow offers seamless integration with leading nonlinear editing software – as standard. In addition, a 10bit 4:2:2 HD-SDI output opens up hybrid recording possibilities with a variety of external recording devices. And from April 2011, a Dual Link HD-SDI option will enable 10bit RGB uncompressed signal output – ideal for the high-end film production.

This product comes with PrimeSupport – fast, hassle-free repairs and a helpline offering expert technical advice. Which gives you the peace of mind that Sony is looking after your equipment, and your business.

Sony intend to release it on the 1st of February in with-lens (2,205K JPY) and without-lens (1,522.5K JPY) packages.

Via Sony.co.uk

November 7, 2010
Posted in rumors

Sony teases the future fullframe videocamera (to be announced on November 17th)


The SOny FF camcorder teaser (with a Zeiss master prime lens)

Sony teased this stealth picture to Film and digital times. It’s the new fullframe Sony videocamera. Specs and price will be revealed on November 17th. Sony Professional has shown a prototype of the camera at the IBC 2010 Press Conference on September 10th (Click here to see the video of the presentation).
This is the image of the “Mockup”:

Reminder we ecpect Sony to announce the NEX-VG10 successor (with two XLR inputs and more andvanced controls) by early 2011 to compete against the Panasonic AG-AF100.

November 7, 2010
Posted in rumors

Thom Hogan thoughts and 2011 predictions about Sony

Thom Hogan posted his 2011 camera and lens prediction. First he analyzed the current year for Sony: “2010 was the year Sony took off on a tangent. NEX and Pellicle mirror cameras are definitely both a bit on the side of non-traditional DSLR plays. The inexpensive full frame thing failed, as did the dozens of low-end traditional-DSLRs-with-minor-differences thing. Somewhere in the organization Sony execs sent and responded to a different memo than the one Canon didn’t see. Sony’s is a high risk, high reward (or big failure) strategy. Ironically, the best NEX camera is the video model, the NEX-VG10. But Sony has a lot to work on still for stills, even if they get the A700 replacement out and maybe a new full frame sensor flagship: lenses. They need more lenses (NEX, APS, full frame, you name it). Without those lenses, the rest of the strategy will almost certainly fail to bring Sony up to the Nikon/Canon level. The NEX was a good idea, but we’re stuck at three lenses, two of them way too big for the camera (compare a Samsung NX100 kit with the NEX5 kit).”

And those are Thom’s prediction for 2011: “Not too difficult to predict that the A700 replacement appears, though I think there are some surprises to those that haven’t been paying attention: pelliclemegapixels, GPS inside option, etc. Looking at the feature list on paper the camera looks like a Canon and Nikon killer. But it isn’t, it’s just another Sony (oh, I know I’m going to get beat up over that line). Competent, but a little unfocused in target user (and interface), and not quite at the same pixel peeping level as its competitors. Hey, what about the rumored 24mp APS sensor? Answer: how many lenses does Sony have that could resolve well on that? Four? Five? So putting a camera out with what is essentially the maximum for useful APS pixel count doesn’t seem like it would be a big winner given the other constraints (e.g. lenses). (One source does tell me that Sony has 4-5 Zeiss lenses planned for 2011 launch, including a 200mm f/2, so perhaps these will fill that void and give the 24mp users something to shoot with.) You don’t really want to put out a camera that might cause a majority of its users to start posting “it wasn’t worth it” messages all over the net. Still, the multiple “economy full frame” excursion that Sony went on seems to imply that they’ll throw just about anything at the wall to see if it sticks, so we probably will see a 24mp crop sensor camera from them, and it may be the A700 replacement. I’ll just go on record as saying that would be foolish. I don’t think it’s difficult to predict that Sony have at least two more NEX models by the end of the year and at least three more NEX lenses. What’s tougher to predict is what happens with full frame. I think we’ll see one more stab by Sony there, mainly because it was already in development before the upper management started questioning the large sensor payback. So which is it: full frame with video, or full frame with a pellicle mirror, or both? Given what I know about the sensor development, the video is a given. So my guess would be both. Meanwhile Sony, like Panasonic, will join the compact-camera-with-built-in-cellphone game (call it the Sony Erickson Cellular Alpha, or SECA for short). mirror, more ”

You can’t comment Thom Hogans thought on his website (he doesn’t have any comment system). I told Thom that he can visit our website to read youre comments about his predictions! Let Thom know what you think!

Via Bythom

November 6, 2010
Posted in reviews

The need for speed: Kowa 55mm f/1.0 on the Sony NEX

We are all waiting for Sony to release some new fast primes for our NEX camera. Meanwhile we have to look for third party lenses that can satisfy our need for speed. I found that lens on eBay: Kowa 55mm f/1.0 (Click here to see the Kowa eBay auctions). That lens has been modified to fit on your NEX camera without any adapter! Of course it’s manual focus only. It’s soft wide open but might you like that creamy effect.

To see some image samples visit the eBay dealers product page. They have some images to show. If you tested that lens on your NEX let us see some of your images!

Thanks!

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