This week SAR readers photos selection.


Bernie Aniciete
Had the opportunity to take a few quick snap shots of a friend who is pregnant.
Sony A7 w/50 1.4
www.BnEPhotography.com
www.Facebook.com/BnEMediA
@TheRealBnE – IG/Twitter

1) Submit your picture with a message and picture here: facebook.com/sonyalpharumors.
2) Like and comment the pictures from other readers here: facebook.com/sonyalpharumors/photos.
3) A selection of most liked pictures by the community and by me SAR admin will be posted weekly on SAR.

Read more

Sony TidBits…


Sony Full Frame Mirrorless Cameras | Gear Talk Episode 3

Sony mirrorless cameras: The best for my photography (Nat Coalson)
Japanese Sonnar T* FE 55mm F1.8 ZA review at DC.watch.
Win a Sony Cyber-shot DSC-QX10 (Photographyblog).
Sony invests in image sensor production amid ‘selfie’ boom (Reuters).
Real-world samples added to Sony SLT-A77 II First Impressions (Dpreview).
Sony brings Cyber-shot DSC-WX220 and W810 to the US (Dpreview).
Sony’s new Action Cam arrives stateside with SteadyShot and more for $200 (Engadget).
A6000 promotion in Singapore.

Sony patents two new 20mm and 28mm f/2.8 prime compact APS-C lenses.

Sony US patent Number 20140204265 discloses the design for two new Full Frame prime lenses. The 20mm f/2.8 and 28mm f/2.8. These primes are designed to be very compact and high speed autofocusing lenses. As Sony writes these lenses are suited for both still and video shooting and have fast inner focusing.

The 20mm could be the updated version of the current SEL-20F28 while the 28mm lens would a complete new entry. According to the patent both lenses will cover the APS-C sensor area only (no FF).

Good news: Sony surprises with first-quarter profit!

Finally some good news about the Financial situation: The company posted net income of 26.8 billion yen ($261 million) in the three months ended June, compared with 3.5 billion yen a year earlier (Source: Bloomberg). And if we look at the Imaging Division there are some good news too. While the overall sales decreased because of the global shrinking compact camera market the income increased. This means Sony is selling less compact cameras but more high end (and profitable) system cameras.
This is what Sony writes about the Imaging Division:
Sales:
decreased 9.0% year-on-year (a 10% decrease on a constant currency basis) to 164.6 billion yen (1,630 million U.S. dollars). This decrease was primarily due to a significant decrease in unit sales of compact digital cameras reflecting a contraction of this market.
Operating income:
increased 8.3 billion yen year-on-year to 17.4 billion yen (172 million U.S. dollars). This increase was mainly due to a reduction in selling, general and administrative expenses in the current quarter, partially offset by the above-mentioned decrease in sales.

Foecast:

Sales are expected to be below the May forecast primarily due to anticipated lower sales in emerging market countries. Operating income is expected to remain unchanged from the May forecast due to the above-mentioned decrease in sales being offset primarily by cost reductions.