First hints about another Sony announcement in late January!

It looks like Sony will have two announcements withing the next 3 months:

  • One product announcement in mid November (or max early December)
  • One product announcement in late January.

I still have no 100% confirmation about what product will be announced when. All I know for sure is that the Sony A7V is going to start shipping out in Q1 2026. And here are the four products that will be announced within the next few months:

  • Sony A7V
  • 100-400mm f/4.0 GM
  • 100-400mm G (variable aperture)
  • f/2.0 GM ultra wide angle zoom

Let’s see…

🔥 Sony Is About to Announce the World’s Fastest f/2.0 Ultra-Wide Zoom Lens! + 2 more telezooms!

My buddy How2fly shared reliable info about three new exciting Sony lenses that will be announced soon:

  1. 100-400mm F4 GM (successor of the 7 year old 100-400mm f/4.5-5.6 GM)
  2. 100-400mm G (variable aperture, light weight)
  3. An F2 ultra-wide-angle zoom lens companion of the 28-70mm and 50-150mm f/2.0 GM lenses

No exact dates yet, but these lenses are currently planned for release between November and Q1 2026. My reliable sources say the Sony A7V is coming between mid-November and early December — and I wouldn’t be surprised if Sony unveils one or even two of these lenses together with the new camera. Let’s dig into this rumor:

100-400mm double release:
I think it’s great Sony will offer a more affordable and lightweight version of the 100-400 GMII. I guess variable aperture could be f/5.6-6.3. I wonder, is this something that you are likely to buy?

f/2.0 ultra wide zoom:
I’m not sure about the final focal length yet. Because it’s f/2.0, it likely won’t be a standard 16–35mm. I’m expecting something more like 16–25mm or 16–28mm. Which range would you want to see?

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Viltrox officially confirms their first (35-50mm f/1.4?) zoom lens is in development!

Viltrox has done an Ask me anything on Reddit. And when asked about the development of zoom lenses this is what they said:

About the zoom lens, we’re actively working on it. About the macro lenses, there won’t be any in the near future.

Back in August, I mentioned that several Chinese optical brands are currently developing autofocus zoom lenses for Sony E-mount—at least five are in the works. One of them is even rumored to be the world’s first full-frame f/1.4 zoom lens!

Rumored specs: 35–50mm f/1.4 FE !!!

If anyone can make this happen, my bet is on Viltrox!

It’s now 100% confirmed — a major Sony announcement is on the way!

I finally got confirmations form sources (Thanks!) that Sony is going to have a BIG announcement between mid November and early December. Don’t have the exact date yet! But my guess is that we will get this stuff:

  • Sony A7V
  • Sony 100-400mm GMII (?)

I hope to get the exact announcement date soon but in the meantime buckle up for a busy rumor time! 

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Sony A7V specs known so far (from trusted sources):

  • A7V has been registered in Indonesia with the code “WW824259”. The camera is manufactured in Thailand
  • Leaked image seems to suggest it has 33Mps sensor (we don’t know if it’s a tweaked A7IV sensor version or a new partially stacked)
  • new AI chip like the Sony A1II
  • Same Sony A7rV body design. This means same 4 way fully articulating screen and same controls
  • It does NOT have the Sony A1II/A9III grip design
  • price close to $3000
  • Announcement likely in November at earliest with shipment start in January/February

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Weird rumors about a possible Sony A1III (or A1IIa)

A SAR reader just sent me this:

take this with a grain of salt. I tried to purchase the Sony A1 ii from a reputable realtor in NYC and they are stating that they don’t stock the A1 ii anymore because the mark 3 is set to be released in a month or two… not sure I believe that

It’s clear now that there won’t be a new Sony A1 III anytime soon. However, if the latest information is accurate, we might soon see a Sony A1 IIa — essentially the current A1 II, but with an updated LCD panel. Sony has done this before, most recently with the release of the “new” Sony FX3a, which followed a similar minor-update strategy.

🔥 Canon R6III Coming Nov 6 – 32MP, Open-Gate, Pre-Capture for €2899! Sony A7V Beware!

As suspected the new Canon R6III will use the same (very good) Canon C50 sensor! Here are the key specs:

Canon EOS R6 Mark III Specifications

  • Effective 34.2mp (Same as the Cinema EOS C50)
  • 32mp for stills
  • Dual Pixel CMOS AF II with multiple subject detections
  • IBIS: 6.5 Stops
  • Pre-capture
  • Max Framerate: 40fps E-Shutter
  • Max ISO: 64000
  • Open Gate
  • Price: €2899
  • Announcement November 6
  • Shipping late November (Tentative)

Canon RF 45mm f/1.2 STM

  • Price: €599
  • Announcement November 6

By comparison, the Sony A7V is expected to be announced around mid-November, likely priced just under $3,000 and featuring either a refined or newly designed 33MP sensor — though unfortunately, still no Open Gate support.

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Source CR

Vietnamese retailer already accepting preorders on the Sony A7V for $2600!

A Vietnamese retailer is so confident in the upcoming Sony A7V that they’ve already started accepting preorders for it! They are asking 66,990,000 ₫ (Vietnamese dong) which is around $2600. As image of the camera they actually used an old rendering I made many months ago :)

Sony A7V specs known so far:

  • A7V has been registered in Indonesia with the code “WW824259”. The camera is manufactured in Thailans
  • Leaked image seems to suggest it has 33Mps sensor (we don’t know if it’s a tweaked A7IV sensor version or a new partially stacked)
  • new AI chip like the Sony A1II
  • Same Sony A7rV body design. This means same 4 way fully articulating screen and same controls
  • It does NOT have the Sony A1II/A9III grip design
  • price close to $3000
  • Announcement likely in November at earliest with shipment start in January/February

To share rumors please reach out using my anonymous contact form or contact me via eMail, Signal, Telegram. Thanks!

To not miss any new rumor subscribe our Newsletter:

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