Good news folks! Zeiss is going to announce three E-mount primes on May 7! We will get the Zeiss Planar 32mm f/1.8 and the Distagon 12mm f/2.8 (with shipment in June) and the Macro Planar 50mm f/2.8 (shipment late 2013). All three lenses cover the APS-C sensor area and not will not cover the FF area of the current VG900 and future FF NEX. But they will of course work in crop mode on those cameras too.

I am still not sure about the exact price but it should be a little bit over $1000 like the current [shoplink 8450]Zeiss 24mm f/1.8[/shoplink] lens.

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P.S.: The 50mm f/1.4 Zeiss A-mount lens will ship in July according to BHphoto (Click here). Preorders are up at Amazon (Click here), Adorama (Click here), BHphoto (Click here) and SonyStore USA (via AlphaCameraDeals). In Europe at Wex UK and Amazon DE.

Message to sources: You can send me more info anonymously by using the contact form you see on the very right of your browser. You can also contact me directly at sonyalpharumors@gmail.com.

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Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!

Sigma is quite busy launching one lens after another. And it sounds like the next lens could be a 135mm f/1.8 DG OS Art lens. Sounds great but…

…the two newest ART lenses, the 30mm f/1.4 (Click here) and the new 18-35mm f/1.8 (Click here) are not available for A-mount. I hope Sigma’s new policy is not to ignore the A-mount system :(

If you know some Sigma managers ask them if they plan to release their new lenses for Sony too! Thanks!

There is seems to be a new Sony product announcement on or around April 26th. A source told me that there could be almost certainly a new Cyber shot model, the DSC-HX50V. Ir is just a bit bigger than the [shoplink 17895 ebay]DSC-HX20/30[/shoplink] and has the following Key features:
20 Megapixel cmos
30 X Optical Zoom
FullHD Movie-50p
MI Shoe & EV Dial
WIFI
Optical Steady Shot (New)
GPS
Lens with ED Glass & ER Glass
Shutter and Iris Diaphragm
New Algorithm Optimised Stabilisation 2X bigger effect for the Steady
Shot
Estimated Retail Price 420€

I may ask the source to tell me if there is some A and E-mount camera or lens coming too? Thanks!

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Message to sources: You can send me more info anonymously by using the contact form you see on the very right of your browser. You can also contact me directly at sonyalpharumors@gmail.com.

For readers: Subscribe the RSS feed (Click here) and Twitter (Click here) stream and the Facebook fan page (Click here) in order to not miss any news!

——–

Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!

Sony Lens Designer Motoyuki Ohtake made this presentation in Malaysia where he explained the design of the new Alpha Lenses (like the Zeiss 50mm). He also told us “We’ll make more lenses. Please wait for a while” :)

If you watch the video at Minute 31:30 he gets asked about the future Sony G zoom for NEX. The answer is… :)

Personal Note: I like the honest and spontaneous being of Motoyuki Ohtake a lot! He is definitely not a marketing guy spreading void slogans. I want to see him more in future :)

UPDATE on Zeiss: Damn, Zeiss delayed the 50mm lens release and it is shipping in July only at Amazon (Click here), Adorama (Click here), BHphoto (Click here) and SonyStore USA (via AlphaCameraDeals). In Europe at Wex UK and Amazon DE.

It seems like we can hope again! A good source told me that Sony is close to schedule the announcement of the NEX-7n for May (yep it’s still not 100% sure). He also explained me how the new 3.8 Million dot EVF works. And it’s a smart idea:

There are actually two OLED layers of 1.9 Million dot each. They are displace by 1 pixel and the EVF image projection works asynchronously. That allows to create supersharp images with no lag and other artifacts.

Let’s hope this time they will not delay the announcement!

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The current NEX-7 is discounted in US and Europe: Search check links at [shopcountry 8454].

Message to sources: You can send me more info anonymously by using the contact form you see on the very right of your browser. You can also contact me directly at sonyalpharumors@gmail.com.

For readers: Subscribe the RSS feed (Click here) and Twitter (Click here) stream and the Facebook fan page (Click here) in order to not miss any news!

——–

Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!

Egami spotted the next patent showing a Full Frame lens for the mirrorless NEX or the fixed lens RX system. It is a 35mm f/1.8 lens that has one big characteristic…it has been designed to be ultra compact! A perfect street photography lens! I want that :)

And there is one more particular thing to see on that patent: The lens has been designed for a curved sensor! The main advantage is that the sharpness through the full frame is increased.

via PR.

During the Sony presentation in LAS Vegas Sony underlined their commitment in the digital camera industry by showing shortly some prototype lenses and cameras. The screenshot I posted here on top looks to be a Full frame camera with built-in vertical grip. As SAR reader “Tonis” suggested the mount could be a sort of universal mount like the one used by the Sony F55. Just look at the mount the Zeiss 24-70mm A mount lens has an adapter which is likely an A to E-mount or FZ or PL mount adapter! That camera seems to be scheduled for a 2014 release. With new sensor tech (and likely 4k video recording).

Help from NAB show visitors: If some of you is in Las Vegas, can you send us please some pics of the prototype camera and lenses? Thanks a lot!

P.S.: I am happy Sony finally showed us that new Full Frame prototype. I may will help to shut down the voice of the few pessimistic people spamming on SAR comment system ;)