Leaked image of the new Sony 24mm f/1.4 GM

We got the very solid confirmation that tomorrow (Sept 20) at around 15:00 London time Sony will announce the new 24mm f/1.4 GM lens only!

The crazy story: They paid for the journalists flight ticket, 2-3 days stay in a hotel…for just ONE LENS.

The rumors about a new 135mm GM, and High End APS-C cameras are from solid sources but I don’t know why Sony will not announce them tomorrow. Keep in mind we have two more Sony press events:

1) Sept 25 at 10am Berlin time
2) Mid October

Two years ago the A6500 was announced just 10 days AFTER Photokina. And I am sure the High End APS-C camera and the 135mm GM are ready for the market launch. I guess this is just a weird marketing decision to avoid to get caught in all the Nikon Z and Canon R Photokina buzz?

P.S: I got a lot of negative feedback from bloggers about this Sony meeting. They were pretty much upset to be off-work for 3 days to see one lens :(

Logo for the Sony CI cloud for filmmakers. Something similar might be coming for photographers too?

I just got this weird rumor saying that Sony will announce something “cloud based”. That’s all I have been told and I have no reliable confirmation from trusted sources.

Just my speculation: Maybe some kind of APP support or/and Backup support will be announced? Something like the Sony CI for filmmakers that will now be extended to photographers?

Anyway, tomorrow Sony will announce the new 24mm f/1.4 GM and hopefully also the new 135mm f/1.8 GM lens. Stay tuned on SAR!

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Sony did launch a special Photokina page (Click here to see it). They will have an official Press conference on September 25 at 10am Berlin time. But the new 24mm f/1.4 FE GM lens will be announced tomorrow on September 20. I have no idea yet if Sony will also announce a new High End ASP-C camera on Sept 25 or if they will only launch it in mid October. Mid October is “historically” when Sony does launch new cameras. For example the A7rIII and the A6500 have been announced in October.

So to sum up the rumors for tomorrow’s announcement:
Confirmed: Sony 24mm f/1.4 GM
Will not to be announced tomorrow: 135mm GM or any new camera

But people present at the Sony event have been told they will nto have to wait a long time to see a new E-mount camera…

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For potential SOURCES:
If you know “something” and want to share it anonymously please use the anonymous contact form on the top right of the sidebar. Please use a nickname so that I can recognize you in future messages. You can also contact me directly at sonyalpharumors@gmail.com. Use remailer.paranoici.org to send me an anonymous message if you prefer to do so.

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Wow! Sigma is coming big! Note that the images don’t show the E-mount version yet (except for the 56mm f/1.4). But this is what they will announce for Photokina:

Sigma 28mm f/1.4 (should be available as E-mount version too).

Sigma 40mm f/1.4 (should be available as E-mount version too).

Sigma 70-200mm f/2.8 (should be available as E-mount version too).

Sigma 60-600mm 4.5-6.3 (unclear if this one will be available as E-mount version too).

Sigma 56mm f/1.4 DC APS-C E-mount lens

Here are some more images of the lenses:

Links to current Sigma lenses:

Sigma APS-C E-mount lenses:
16mm f/1.4 at BHphoto, Adorama, Amazon. Amazon DE, Amazon UK, Amazon FR, Amazon IT, Amazon ES.
19mm f/2.8 at BHphoto, Adorama, Amazon. Amazon DE, Amazon UK, Amazon FR, Amazon IT, Amazon ES.
30mm f/1.4 at BHphoto, Adorama, Amazon. Amazon DE, Amazon UK, Amazon FR, Amazon IT, Amazon ES.
30mm f/2.8 at BHphoto, Adorama, Amazon. Amazon DE, Amazon UK, Amazon FR, Amazon IT, Amazon ES.
60mm f/2.8 at BHphoto, Adorama, Amazon. Amazon DE, Amazon UK, Amazon FR, Amazon IT, Amazon ES.

via Nokishita

The final specs and pricing of the new Voigtlander Color Skopar 21mm f/3.5 E-mount lens will be announced tomorrow (Sept 19).

via Nokishita