Zeiss Touit for NEX unboxing video (X-mount version shipping first)

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The video on top has been made by SAR reader Arthur Fritz. The good news is that the Zeiss Touit is finally shipping! But it seems X-mount version is shipping first. You can find FUji versions right now in shoplink 18719 ebay]US (eBay)[/shoplink] and Europe (Holland).

It would help all SAR readers if you cna let us know where the Touit for NEX is in Stock. Send me an email or submit the deal at DealsRunner.com. That way your submitted deal will be displayed on the sidebar of this website and you don’t have to wait for me reading your mail and writing the post. Thanks!

P.S.: Zeiss Touit image samples at Optyczne.pl.

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Save $2,000 on the Open Box 500mm lens!New Sony A57 and 70-400mm price drops.

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This is the biggest rebate I have ever seen on a Sony Alpha product! You save $2,000(!) on the OPEN BOX 500mm f/4.0 lens for sale at Adorama (Click here). Still a lot of money…but this is really a great lens!

Back to more “accessible” deals:
The A57 just got a new price drop and you can get it with kit lens for $539 at Amazon (Click here) and Adorama (Click here).
The “older” 70-400mm also got a $200 price drop via third party reseller at Amazon (Click here).
Reminder: The Sony Alpha Deals at Amazon will expire tomorrow but trust me, and even greater A77 deal is coming on Sunday. Don’t hurry!

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New Zeiss Touit Manufacturing video. Full Zeiss 32mm f/1.8 review on NEX.

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Carl Zeiss Lenses – Manufacturing the new Touit lenses (official Zeiss video)

Wow, that new video from Zeiss really makes you “feel” the quality of the new Zeis Touit lenses!

ThePhoBlographer (Click here) posted the first full Zeiss 32mm f/1.8 review made on the NEX-6. He writes: “The build quality is excellent and is more than worthy of being considered pro. Image quality is exceptional and the price is just right for a lens of this quality. If you’re looking to up your game, then look no further.

And the lenses will ship any time soon! X-mount lenses are already shipping on [shoplink 18704 ebay]eBay US (Click here)[/shoplink] and Amazon US (Click here) listed the E-mount Zeiss. But amazon doens’t accept preorders yet so you better grab it here:

12mm f/2.8 at BHphoto, Adorama and Uniquephoto. In Europe at [shoplink 18497 ebay]CameraCenter UK[/shoplink] and FotoMundus.
32mm f/1.8 at BHphoto, Adorama and Uniquephoto. In Europe at [shoplink 18498 ebay]CameraCenter UK[/shoplink] and FotoMundus.

P.S.: TO get notified when the Touit for NEX will be sold on eBay save that Slidoo search.

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Three Sony A-mount lens reviews!

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DPreview (Click here) posted the comparison between the Nikon AF-S Nikkor 80-400mm f/4.5-5.6G ED VR vs Sony 70-400mm F4-5.6 G SSM II: “On DX/APS-C format, the Sony compares very favourably to the Nikon. The former is a touch sharper wide open at the short end, but the Sony pulls well ahead for sharpness at 400mm F5.6. In other respects the two lenses run pretty well neck-and-neck.

Ken Rockwell keeps testing Sony stuff. He just posted the 28-75mm review (CLick here) and the 50mm f/2.8 review (Click here).

Sony 70-400mm preorders at Amazon (Click here), Adorama (Click here), BHphoto (Click here) and SonyStore USA (via ACDeals).

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Rokinon 300mm Mirror lens for NEX to ship in July for $299.

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Small update on the newly announced Rokinon 300mm f/6.3 lens. It’s going to ship in July for $299. And on top of this post you can see the video showing the new lens. What I didn’t know until now (Thanks Mike) is that Rokinon already has a Mirror lens for Sony. It is the Rokinon 500mm f/6.3 for A-mount ([shoplink 18677 ebay]can be found here one Bay[/shoplink]).


To get notified when the lens will be o auction on eBay save this search on Slidoo.

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Hirai fights back (against Hedge Fond leader)

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The New York Times posted an interesting article about Sony. As you know Hedge fond leader Mr. Loeb has a considerable share in Sony. Last week he asked Sony to drop the electronic business. But Sony CEO Hirai gave him a (metaphoric) kick in the butt and this is his answer:

“Mr. Loeb’s prescriptions for Sony are shortsighted, merely milking the company’s profit-making content business for good money to throw after the bad….He defended the company’s continued focus on electronics. “Electronics has a future. And it is in Sony’s DNA,” he said at a corporate presentation. “It is my mission to revive it.”

There are some glimmers that Sony is finding its way again, even as Apple and Samsung widen their lead. Sony’s sleek new XPeria Z smartphone has received generally rave reviews. Photography buffs have called its high-end, full-frame RX1 camera the most advanced compact camera.

“Not so long ago, we had despaired at Sony’s ability to ever again produce stellar products (especially when faced with duds like the Dash alarm clock and the Rolly music player),” Damian Thong, Tokyo-based technology analyst at Macquarie Securities, said in a report published Thursday.

“Yet we now have had a consistent run of beautifully designed, technologically advanced, class-leading products,” Mr. Thong said. “We think these products hark back to Sony’s glory days.”

Editor’s note: I like MR. Hirai way of thinking. A company is not only about making money, but also about dreaming and doing something. Also Mr.Dell told Steve Jobs to quit the Apple company (in the mid 90’s). And see what happened after. You don’t solve a problem by selling what doesn’t work. If you do that every time you have a problem you end up with not having a company anymore :)

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