In September Sony will announce the new FX30. This will be Sony’s first APS-C FX cinema camera. It will also be more affordable than the current FX3 Full Frame brother.

Reminder: In early October Sony will have a new product launch: Expect the  A7rV and/or ZV APS-C camera to be announced.

A couple of hours ago I told you that Sony would announce four new E-mount cameras within the next 2 months. And shortly after Sony published this teaser for a September 6th E-mount announcement!

I will be the first to tell you that this is Sony’s first PTZ E-mount camera (you can find current PTZ cameras here at BH). This is the teaser video:

PTZ cameras are quite expensive robotic tools! I hope “someone” can share me the specs of this new toy ;)

Two solid sources told me to expect the following cameras to be announced within the next 2-3 months:

• First Sony will announce a new PTZ E-mount camera
• It will be followed shortly after by a new compact, affordable Cine E-mount camera (announcement late September)
• And then we will finally get the ZV APS-C camera and the A7rIV. Not clear if both cameras will be announced at the same time or at two different events. But there is definitely a product announcement scheduled for early October.

Here is a more detailed talk about the four cameras: