Sony Tidbits…

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The best value for money telephoto lens for your Sony camera

Panoramas, Focal Lengths, and Photoshop (Explora).
Sony A7c review by Mobile01
Sony FE 20mm 1.8 G Review by Mathieu Gasquet
Tamron 70-300mm F/4.5-6.3 Di III RXD for Sony E | Photographer Sid Hoeltzell
Sony a7s iii Update (TheDigitalDigest).
Tamron 70-300mm F4.5-6.3 Di III RXD on Sony A7RIV (Marc Alhadeff).
SmallRig accessories for Sony A6600 (SonyAlphaBlog).

Personal photos and tests from SAR Admin Andrea on Instagram, Twitter, Facebook, Flickr and 500px.

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The new Sigma 105mm FE lens is now in Stock for the first time

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The new Sigma 105mm f/2.8 macro lens is now in Stock at BHphoto. Adorama. FocusCamera.

Marc Alhadeff tested the lens and concluded:

It would have been a perfect macro lens if we had hard stop for min distance and infinity and a magnification scale but Sigma has chosen to equip the lens with an Declick aperture ring quite useful for portrait and video, making it more versatile but less focused on the macro aspects in term of ergonomics

  • If macro ergonomics are very important for you then the Sony FE 90 f2.8 Macro G OSS has the edge over the Sigma.
  • If you give more importance to pure optical image quality then the new Sigma 105mm F2.8 DG DN (750 euros) and the Voigtländer 110mm F2.5 Macro Apo Lanthar (1200 euros – pure manual lens) are better choice
  • If you want the best quality for money then the new Sigma 105mm F2.8 DG DN is certainly the best one among all
  • In term of versatility Macro/portrait the Sigma is the best one

Reminder: Sony US launched a ton of new savings and you can see a full overview on this BH page. Some of them are here for the very first time like:

Here are all the new Sony US camera deals:

Here are the new Sony US lens deals:

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The new 7Artisans 35mm f/0.95 APS-C E-mount lens is now in Stock at Amazon US/EU

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The new 7Artisans 35mm f/0.95 APS-C E-mount lens is now in Stock at Amazon US, Amazon DE, Amazon UK, Amazon FR, Amazon IT, Amazon ES.

And Marc Alhadeff is the first publishing a full review of the lens with the following conclusion:

The 7 Artisans 35mm F0.95 (249$) for E mount (APS-C = A6xxx) is certainly the best 7 Artisans lens for Sony I have tested so far.
Build quality is top notch , price is very reasonable for a F0.95 lens (249$) specially when you compare it with the Mitakon 35mm F0.95 Mark II (649$) that does not do better globally (even less in term of color rendering)
The sharpness is already good wide open and you can get perfectly sharp eyes or object details at f0.95 with a very good contrast. Background blur is very creamy in most cases and color rendition is excellent
A must have at that price

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Interesting: In four years Sony quadrupled it’s value while Canon lost more than a third of it’s value

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Sony market capitalization

Our reader George (Thanks!) made this interesting comparison:

From 2016 til today Sony increased it’s value from 27-105 billion
https://www.zacks.com/stock/chart/SNE/fundamental/market-cap
Canon’s value dropped from 32 down to 19 billion
https://ycharts.com/companies/CAJ/market_cap

In the pandemic Sony has steady growth, Canon steady decline.

CMOS sensor market share 2012:

Sony No.1 at 21%, Canon No.4 at 9%
https://evertiq.com/design/33804

Now. Sony No.1 at 49% and Canon is so miniscule it is not even listed anywhere.

Now this has nothing to do DIRECTLY with the camera market. But it’s clear that Canon is in deep trouble and the camera business isn’t a money machine anymore. If they can’t stop the bleeding it may well end up to directly influnce the camera business.

Also this year the camera business is falling off the cliff and this would have happened even without the Covid-19 outbreak (of course in a much less dramatic way):

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