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Sony Q3/2014 financial results: Sells less cameras but makes more money.

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Bildschirmfoto 2015-03-22 um 08.31.05

First of all let’s start with a good news: Sony is back to profit and is slowly recovering from the deep crisis they went into the last years. Good to know we don’t have to fear anymore that Sony will go bankruptcy :) The full financial report can be downloaded here: sony.net/SonyInfo/IR/financial/fr/14q3_sonypre.pdf

The second news is that while Sony sold less cameras it managed to increase the profit. This is mainly due the fact that Sony is selling much less unprofitable fixed lens small sensor compacts and is focusing on more enthusiast and high-end stuff like RX cameras and E-mount mirrorless. But there is still a lot to do from Sony to growth in terms of market share and customer confidence. How about making a roadmap for A-mount and APS-C E-mount products? About time to give those camera owners something to look forward too!

 

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