Sony Electronics sells Rancho Bernardo headquarters for $67.4M

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San Diego Tribune reports:

Sony Electronics Inc. sold its San Diego campus at 16535 Via Esprillo in Rancho Bernardo for $67.4 million to an entity affiliated with Irvine-based real estate investment and management company LBA Properties, property records show. The electronics company spent $150 million to build the property, which was completed in 2009, according to news reports.
With the sale, the seller will lease back an undisclosed portion of the building, said Matt Carlson, an executive at CBRE.

Sony did not comment on this so we don’t know why they are doing this.

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Sony asked PetaPixel team if the Canon R6III is really a big thing and an issue for Sony

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At 52:18 of this poadcast, Chris from PetaPixel revealed a small detail about a conversation he had with Sony. Sony directly asked him what he thinks about the Canon R6 III — and whether it is a serious competitor for Sony.

Sony is definitely concerned about Canon and this is good news for us. They should avoid playing safe and bring on innovation. They have the knowledge and tech to do so!

Sony A7V preorders:
In USA at at BHphoto, Amazon, Adorama, Henrys.
In EU at  Fotokoch, FotoErhardt, Calumet, Foto Köster, WexUK, Clifton, Park UK, Fnac FR.
In Australia at: Camera Pro, Sony Australia.

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Sony A7V shipping out in Europe. Third party lenses working fine on it

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A couple of European  SAR readers told me their Sony A7V preorder shipped out yesterday/today.One of our readers (Thanks!) just sent me this:

Ok here I am again from the Netherlands.
I received the A7V today!

Also, I’ve seen some talk about third-party lens support. All my third-party lenses are working.
Tamron 35-150mm
Sigma 60 600 mm
Sigma 56mm 1.4 DC DN (apsc)
Even de viltrox af 15/1.7 (apsc)

Could be that the shipped Sony A7V come with final firmware installed that gets rid of the issues reported by Kai in his video.

Sony A7V preorders:
In USA at at BHphoto, Amazon, Adorama, Henrys.
In EU at  Fotokoch, FotoErhardt, Calumet, Foto Köster, WexUK, Clifton, Park UK, Fnac FR.
In Australia at: Camera Pro, Sony Australia.

 

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DC.watch: The Sony A7V gives you the Sony A1II/A9III experience for half the price

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Sony A7V preorders:
In USA at at BHphoto, Amazon, Adorama, Henrys.
In EU at  Fotokoch, FotoErhardt, Calumet, Foto Köster, WexUK, Clifton, Park UK, Fnac FR.
In Australia at: Camera Pro, Sony Australia.

DC.watch quickly tested the Sony A7V and writes:

It essentially gives mainstream photographers some of the α1 / α9 III intelligence, but at less than half the price.

Here are the bullet points:

  • Model & Positioning
    Sony α7 V is the successor to the α7 IV and sits as Sony’s new all-round full-frame hybrid for photo and video, below the α7R V but with many of its latest technologies.
  • Sensor & Image Quality
    33 MP full-frame partially stacked CMOS sensor (same resolution as α7 IV but much faster readout).
    Aimed to deliver cleaner high-ISO performance with around 16 stops of dynamic range in stills.
  • Speed & Rolling Shutter
    Electronic shutter up to 30 fps with AF/AE tracking, mechanical shutter around 10 fps.
    Much faster readout (≈1/67.5 s) greatly reduces rolling-shutter distortions compared to α7 IV.
  • Autofocus & AI
    BIONZ XR2 processor with dedicated AI unit for subject recognition.
    Tracks people, animals, birds, insects, cars, trains and airplanes with improved reliability over α7 IV.
  • New RAW Features
    Composite RAW: combines multiple frames in-camera for reduced noise or higher dynamic range.
    Single-frame “Extended NR / Extended Hi-Res” via Imaging Edge: deep-learning processing of one RAW file to simulate low-ISO cleanliness or extra detail.
  • Video Capabilities
    4K 60p from full-frame (no crop) and 4K 120p in Super 35 mode, using XAVC S / HS / SI 10-bit 4:2:2 up to ~600 Mbps.
    S-Cinetone and log profiles available, active and dynamic-active electronic stabilization and long, effectively unlimited clip length.
  • Viewfinder & Screen
    3.69M-dot OLED EVF, blackout-free at high burst rates.
    3.2-inch 2.1M-dot rear LCD with 4-axis multi-angle mechanism (tilt + flip) for both stills and video work.
  • Body, Handling & Connectivity
    Body size similar to α7 IV, slightly heavier, with deeper grip and refined controls.
    Two USB-C ports (USB 3.2 10 Gbps + USB 2.0), full-size HDMI, mic and headphone jacks, dual card slots (SD UHS-II / CFexpress Type A compatible).
    Wi-Fi with 2.4/5 GHz and Bluetooth 5.3 for faster transfers and improved app connectivity.
  • Stabilization & Battery
    In-body image stabilization rated around 7.5 stops in the center, improved over α7 IV.
    Uses NP-FZ100 battery; CIPA rating about 630 shots via EVF and 750 via LCD, plus support for USB-PD power/charging.
  • Overall Verdict in the Review
    Reviewer sees α7 V as a “no-compromise” general-purpose camera: big speed and usability upgrade over α7 IV, with strong photo quality and very capable video.
    Recommended as the default Sony full-frame choice for most users who want one camera for everything rather than a specialized high-resolution or cinema-focused body.

The french Phototrend website writes:

Overall verdict: a highly capable, versatile stills camera with class-leading AF and strong performance in most scenarios, but a bit “timid” versus rivals for demanding video shooters.

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