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December 14, 2014
Posted in news

This week SAR readers photos selection.


Bildschirmfoto 2014-12-13 um 18.08.22Getagrip on SonyAlphaForum
Shot with my Sony A7 with Zeiss 55mm 1.8. This is my grandmother holding a pair of baby booties after I told her that me and my wife are having a baby…her first great grandchild.

1) Submit your picture with a message and picture here: or on the SonyAlphaForum image section.
2) Like and comment the pictures from other readers here: and on SonyAlphaForum.
3) A selection of most liked pictures by the community and by me SAR admin will be posted weekly on SAR.

Note: When sending a pic feel free to also add a link to your site to promote yourself!

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December 13, 2014
Posted in news

Sony Tidbits…

Carl Zeiss Lenses – “Stress test”

Zeiss Vario-Tessar T* 4/16-35 FE ZA OSS Full Review by Drew Steven.
Sony A6000 Mirrorless Camera Review and Example Images (DigitalPhotographySchool).
Sony A5100 review at CameraLabs.
This is not a test! The Zeiss FE 16-35 ZA on the Wye Downs (XeXets).
Sony A7R in “not weatherproof” shock (Tobinators).
A7 with tri navi rendering at Fredmiranda.
Working with Sony A7S’s S-Log2 Footage in Post (Planet5D).
Shoulder Mounted Options from Zacuto for the Sony FS7 (Cinema5D).
Most Popular Compact System and Mirrorless Cameras with Our Readers (Digital Photography School).
Sony a77 Mk II review at ThePhoBlographer.
Sony Updates Semiconductor Business Flyer and icnreases sales forecast (Image Sensor World).

Jobe:B&H shipped the HVL-F32 flash yesterday. I thought it wasn’t due to ship until mid December so this might be an accident. Figured I’d shoot you a quick snap of the boxes:

JJ Sereday:I am a professional who used to be a Canon DSLR user (5D Mark II, 7D etc.) but switched to Sony 2 years ago when Canon released the 5D Mark III. I was very disappointed with their upgrade which took over 4 years to come. From that moment I realized that Canon’s philosophy was to only implement advance technologies when the market demands it. I didn’t want to be with a company that become complacent.
So I switched to Sony, picked up an A99 and never looked back. By all means Sony is far from perfect and I do get frustrated with their customer service and communication. (Or lack of communication rather) But the gamble turned out to be a smart bet since Sony has been really pushing the market. I am now fully invested with just about all of the Amount full frame lenses an A99 and an A65. I also picked up the A7s since it is probably the best camera on the market in its class.
Sonys division between A mount and E mount is a little frustrating as well. Im more accepting of it since I can use all my Amount lenses with the Emount system but there are some caveats. Non the less – I will be riding it out and hoping for Sony to make some smart decisions.
One decision they made well was with the Sony FS7. They actually listened to their customers and gave them MANY of the features and ergonomics requesting. While it is on my TO GET list, I came across the contest Sony has to win one. (it actually may have been from your site). So I decided to work on a film Ive been too busy to work on and submit it.
The short film is called : In The Details. I shot some footage on a trip I took when I first got my A99 and told myself once I finished it I would send it your way since it was done entirely on Sony A99.”

December 12, 2014
Posted in news

Reminder: Adobe supports the A7II. New firmware for the A77II.

Bildschirmfoto 2014-12-11 um 15.20.34

In case you missed it there is a double news for the A7II and A77II cameras:

1) Adobe now added full support for the new A7II. Download the DNG converter for Mac (Click here) and Windows (Click here). The Lightroom 5.7.1 update will released the next week! Adobe also added the lens profile for the Tokina AT-X 166 PRO DX II 11-16 f/2.8 A-mount lens.

2) A77II (A-mount) camera owners can now download the new 2.0 firmware here which adds XAVC-S and improves autofocusing (up to 2.5x times faster):
Sony USA (coming in few hours), Sony Australia, Sony Germany, Sony UK, Sony France, Sony Italy, Sony Spain, Sony Portugal, Sony Netherland, Sony Belgium, Sony Switzerland, Sony Austria, Sony Sweden, Sony Norway, Sony Finland.


USA/Canada A7II links:
Sony Alpha a7II (Body Only) for $1,698 at Amazon, BHphoto, Adorama, SonyStore and Sony Store Canada.
Sony Alpha a7II with FE 28-70mm OSS Lens for $1,998 at Amazon, BHphoto, Adorama, SonyStore.
Sony 70-300mm f/4.5-5.6 G SSM II Lens for $1,148 at BHphoto.

EU A7II links:
Sony Alpha a7II (Body Only) for 1.799 Euro at Sony Germany, Sony UK, Jessops UK, Sony France, Sony Italy, Sony Spain, Sony Austria, Sony Switzerland, Sony Netherland, Sony Belgium, Sony Portugal, Sony Sweden, Sony Finland, Sony Norway.
Sony Alpha a7II with FE 28-70mm OSS Lens for 2.099 Euro at Amazon Germany, Wex UK, Jessops UK, Verkkokauppa.

Asian/Australia A7II link:
Sony A7II at Sony Store Australia, Digitalrev and Amazon Japan.

December 11, 2014
Posted in news

Sony A77II firmware 2.0 now available for download worldwide!

A77II (A-mount) camera owners can now download the new 2.0 firmware here:
Sony USA (coming in few hours), Sony Australia, Sony Germany, Sony UK, Sony France, Sony Italy, Sony Spain, Sony Portugal, Sony Netherland, Sony Belgium, Sony Switzerland, Sony Austria, Sony Sweden, Sony Norway, Sony Finland.

It adds XAVC-S and speeds up the autofocusing! Share your tests here once you have installed it!

December 11, 2014
Posted in news

Sony TidBits…

Sony A7s vs GH4 vs C100 vs 5D Mark III (!!!) – Camera Shootout – Part III – Low Light / High ISO

First Sheepcam at Tour de France with SONY’s Actioncam (ActionCameraRumors).
Preview article on the A7ii by MyPhotoJourney.
A5100 review at ThePhoBlographer.
5 axis will not solve the shutter vibration problem (Diglloyd).
Lady of Shalott shoot BTS (Sony A7S up to ISO 409,600) Vimeo.
Sony A7R in “not weatherproof” shock (Tobinators).
Sony FE 70-200 mm f/4 G : notre test (Focus Numerique).

Jorge Torralba:t’s that time of the year again. The 2014 contest has officially begun.
Just like the previous contests we have hosted, A big thanks to Richard Schleuning of Carl Zeiss, Camera Lens Division for providing the winning prize once again. This time the winner can choose one lens from the following list.

Distagon 2/28 ZE or ZF.2
Distagon 2/35 ZE or ZF.2
Planar 1.4/50 ZE or ZF.2
Planar 1.4/85 ZE or ZF.2
Makro-Planar 2/50 ZE or ZF.2
Touit 2.8/12 E or X
Touit 1.8/32 E or X
Touit 2.8/50M E or X
Loxia 2/50 E
Loxia 2/35 E

This year’s theme will be “In the Open”. This could be any subject photographed outdoors where the surroundings blend well with the main subject and contribute to the overall image. For example, a nice landscape where the overall scene is the main subject, a cow grazing on a field where the surroundings make the cow seem interesting rather than boring, a portrait where bokeh from the surroundings enhance the subject, a fire fighter surrounded by a blazing building. Being captivated by the image is what we want.
Try and avoid portraits where you are only drawn to the main subject and ignore the rest of the frame. Avoid macro work and the proverbial cornucopias. Avoid heavy post processing that makes a photo look unnatural.
I think you get the picture now  The objective is to maximize use of the entire frame and captivate the viewer.
You are allowed three entries under the category 2014 – Contest. This time, the contest is open to Zeiss users and non- Zeiss users as well. This will give all photographers a chance to own a coveted Zeiss lens. The only catch is that whatever camera you use must accept a Zeiss lens.
The contest will close on Dec 31, 2014 23:59:59 GMT and the judges will include staff members of Popflash Photo and

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