Keep your feet and hopes on ground. This one comes form a new anonymous source so take it with a grain of salt. The sources said Sony will launch one new Full Frame E-mount camera at Photokina. And it will not be an A9 or other A7 series camera. It will be a Full Frame NEX-5 alike camera with no built-in EVF and priced very low (close to $1,000). The interesting thing of such a news is that this would be the cheapest Full Frame camera ever released and at $1,000 ( or little above) it would start to compete and eventually eat up the APS-C market share. And it would be the tiniest FF camera ever made too!
Until now trusted sources didn’t tell me about such a camera but we know that Sony patented such a camera design last year (article here).
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Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!